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BEHR · S130-7

Behr Cherry Cola#612D3F · LRV 5

Cherry Cola reads as a magenta / warm — very dark — reads black in most rooms. The notes below cover the spec, what Behr S130-7 actually looks like under different light, and the closest matches at competing US brands.

SEE IN A ROOM → CALCULATE PAINT NEEDED →
BEHR CHERRY COLA
RGB 97, 45, 63 LRV 5

Color spec

Brand Behr
Name Cherry Cola
SKU S130-7
Hex #612D3F
RGB 97, 45, 63
HSL 339°, 37%, 28%
LRV 5
Undertone magenta / warm
Family Red

About Behr Cherry Cola

At LRV 5, Cherry Cola is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Its magenta undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.

Cherry Cola earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Reds bring energy and appetite, classic in dining rooms and front doors.

Kompozit alternative

The closest hex in the Kompozit deck, ranked by ΔE2000 (perceptual color difference). ΔE under 2 is indistinguishable to most eyes; under 5 is a very close visual match.

KOMPOZIT
Noble Honor
SKU 1166 · #69354F · LRV 6
ΔE 4.17 (noticeable)
SHOP KOMPOZIT ON AMAZON →

Closest matches at every US brand

9 brands · top 5 each

5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all red from that brand.

Valspar

2,858 colors in deck · best ΔE 1.9
All red at Valspar →
P041
#5F2D3A
Power Tie
ΔE 1.9 · LRV 4.7
V040-6
#68374E
Ruby Nights
ΔE 3.91 · LRV 6.2
M242
#613035
Pompeii Red
ΔE 5.2 · LRV 4.9
M123
#642E32
Voluptuous
ΔE 6.18 · LRV 4.9
P079
#6A2E34
Lovestruck
ΔE 6.24 · LRV 5.3

Benjamin Moore

3,934 colors in deck · best ΔE 2.11
All red at Benjamin Moore →
2075-10
#663347
Dark Burgundy
ΔE 2.11 · LRV 7
2074-10
#62334A
Grape Juice
ΔE 3.25 · LRV
CC-32
#693541
Radicchio
ΔE 3.29 · LRV
CSP-450
#582F2F
Bewitched
ΔE 7.44 · LRV 6
HC-184
#662A25
Cottage Red
ΔE 11.05 · LRV 7

Sherwin-Williams

1,526 colors in deck · best ΔE 2.83
All red at Sherwin-Williams →
SW 6300
#63333E
Burgundy
ΔE 2.83 · LRV 5
SW 2704
#51323B
Merlot
ΔE 6.08 · LRV 4
SW 7577
#533640
Blackberry
ΔE 6.6 · LRV 5
SW 2802
#622F2D
Rookwood Red
ΔE 8.6 · LRV 5
SW 7585
#692B2B
Sun Dried Tomato
ΔE 9.11 · LRV 5

PPG / Glidden

2,088 colors in deck · best ΔE 5.78
All red at PPG / Glidden →
1045-7
#6D4052
Chilled Wine
ΔE 5.78 · LRV 8
1179-7
#603E53
Love Potion
ΔE 6.86 · LRV 7
1048-7
#604046
Gooseberry
ΔE 7.56 · LRV 7
1053-7
#6C403E
Burgundy Wine
ΔE 9.32 · LRV 7
13-07
#604344
Enchanting Eggplant
ΔE 9.82 · LRV 7

Dunn-Edwards

1,696 colors in deck · best ΔE 6.12
All red at Dunn-Edwards →
DEA195
#663C55
Primitive Plum
ΔE 6.12 · LRV 7
DEA144
#753A58
Passionate Plum
ΔE 6.56 · LRV 8
DEA147
#763B42
Garnet Evening
ΔE 7.15 · LRV 7
DEA194
#593C50
Mulberry
ΔE 7.54 · LRV 6
DEA193
#4A3C50
Preserve
ΔE 12.25 · LRV 5

Farrow & Ball

132 colors in deck · best ΔE 6.21
All red at Farrow & Ball →
NO. 222
#5D3B42
Brinjal
ΔE 6.21 · LRV 6
NO. 297
#6D4247
Preference Red
ΔE 7.43 · LRV 8
NO. 254
#50414C
Pelt
ΔE 12.08 · LRV 6
NO. 36
#534644
Mahogany
ΔE 15.58 · LRV 7
NO. 294
#494248
Paean Black
ΔE 15.87 · LRV 6

Magnolia Home

160 colors in deck · best ΔE 7.57
All red at Magnolia Home →
JG-29
#702F34
By The Fireplace
ΔE 7.57 · LRV 6
JG-102
#4B3C49
Plum Suede
ΔE 11.68 · LRV 5
JG-155
#584445
Moody Fig
ΔE 12.15 · LRV 7
JG-149
#514647
Pecan Grove
ΔE 15.46 · LRV 7
JG-131
#544846
Cut Cedar
ΔE 16.14 · LRV 7

Clare

78 colors in deck · best ΔE 11.65
All red at Clare →
PNT100-DP-77
#604B56
Night Groove
ΔE 11.65 · LRV 8
PNT100-DP-67
#7C4D4C
Vintage
ΔE 12.03 · LRV 10
PNT100-DP-55
#515052
Blackest
ΔE 20.36 · LRV 8
PNT100-DP-54
#484745
Blackish
ΔE 21.21 · LRV 6
PNT100-DP-42
#545E66
Goodnight Moon
ΔE 27.03 · LRV 11

Backdrop

30 colors in deck · best ΔE 13.22
All red at Backdrop →
BD-SB
#7C2F2A
Stage Beauty
ΔE 13.22 · LRV 5
BD-IT
#5C4435
It's a Date
ΔE 17.82 · LRV 7
BD-LC
#3F4458
Last Call
ΔE 20.36 · LRV 6
BD-AH
#3D423E
After Hours
ΔE 27.32 · LRV 6
BD-NE
#3D4D3F
North End
ΔE 37.03 · LRV 7

Similar Behr colors

closest in the Behr deck

The nearest shades to Cherry Cola within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

150F-7
Burnt Tile
LRV 5
BXC-18
Poisonberry
LRV 4
S-H-150
Chianti
LRV 4
160F-7
Burnished Mahogany
LRV 5
BIC-50
Deep Claret
LRV 4
S-G-710
Hawaiian Cinder
LRV 4

Coordinated palette

Generated by hue-rotating #612D3F in HSL space. Pair Cherry Cola with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#612D3F + #2D614F
TRIADIC
#612D3F · #3F612D · #2D3F61
ANALOGOUS
#612D59 · #612D3F · #61352D

Accessibility (WCAG contrast)

Sample text on white
10.74:1 AAA
Sample text on black
1.96:1 fail

WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.

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