CP
BEHR · PPF-01

Behr Tile Red#774242 · LRV 8

Tile Red reads as a red / warm — very dark — reads black in most rooms. The notes below cover the spec, what Behr PPF-01 actually looks like under different light, and the closest matches at competing US brands.

BEHR TILE RED
RGB 119, 66, 66 LRV 8

Color spec

Brand Behr
Name Tile Red
SKU PPF-01
Hex #774242
RGB 119, 66, 66
HSL 0°, 29%, 36%
LRV 8
Undertone red / warm
Family Red

About Behr Tile Red

At LRV 8, Tile Red is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.

Tile Red earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Reds bring energy and appetite, classic in dining rooms and front doors.

Closest matches at every US brand

13 brands · top 5 each

5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all red from that brand.

PPG / Glidden

2,132 colors in deck · best ΔE 0.68
All red at PPG / Glidden →
PPG1055-7 · #774040 · ΔE 0.68 · LRV 8
PPG13-04 · #723F45 · ΔE 2.92 · LRV 8
PPG1059-7 · #7B453D · ΔE 3.62 · LRV 9
PPG13-06 · #72494B · ΔE 3.72 · LRV 9
PPG1049-7 · #71424B · ΔE 4.53 · LRV 8

Benjamin Moore

3,934 colors in deck · best ΔE 0.82
All red at Benjamin Moore →
ES-22 · #76403F · ΔE 0.82 · LRV 0
2082-20 · #7C4547 · ΔE 1.57 · LRV 9
2082-10 · #703E3C · ΔE 2 · LRV 9
CW-255 · #783C36 · ΔE 3.69 · LRV 7
2104-20 · #744539 · ΔE 5.48 · LRV 9

C2 Paint

580 colors in deck · best ΔE 0.88
All red at C2 Paint →
C2-534 · #774341 · ΔE 0.88 · LRV 8
C2-552 · #804341 · ΔE 2.44 · LRV 9
BD48 · #6F4644 · ΔE 3.23 · LRV 8
C2-550 · #6F443E · ΔE 3.62 · LRV 8
C2-502 · #6D4649 · ΔE 4.24 · LRV 8

Dutch Boy

1,340 colors in deck · best ΔE 1.34
All red at Dutch Boy →
304-7DB · #773E3E · ΔE 1.34 · LRV 8
303-7DB · #764246 · ΔE 1.82 · LRV 8
202-7DB · #833A42 · ΔE 4.45 · LRV 8
303-6DB · #80373F · ΔE 4.56 · LRV 8
305-7DB · #7B3730 · ΔE 5.51 · LRV 7

Kompozit

1,321 colors in deck · best ΔE 1.6
All red at Kompozit →
0081 · #73413E · ΔE 1.6 · LRV 8
0088 · #7C4549 · ΔE 2.17 · LRV 9
0101 · #773B3E · ΔE 2.32 · LRV 7
0095 · #753A40 · ΔE 3.09 · LRV 7
0108 · #7A424E · ΔE 4.94 · LRV 9

Diamond Vogel

1,386 colors in deck · best ΔE 1.86
All red at Diamond Vogel →
H007 · #77413D · ΔE 1.86 · LRV 8
0095 · #7D474A · ΔE 2.3 · LRV 9
0101 · #7D484B · ΔE 2.52 · LRV 10
0102 · #6D4543 · ΔE 3.52 · LRV 8
0115 · #794652 · ΔE 5.49 · LRV 9

Valspar

2,858 colors in deck · best ΔE 1.91
All red at Valspar →
V080-6 · #703D3D · ΔE 1.91 · LRV 7.1
1008-7A · #7B433D · ΔE 2.85 · LRV 8.5
T583 · #704036 · ΔE 4.79 · LRV 7.4
1010-6 · #6D3F48 · ΔE 4.86 · LRV 7.2
2003-7A · #7B4232 · ΔE 7.01 · LRV 8.3

Dunn-Edwards

2,298 colors in deck · best ΔE 2.67
All red at Dunn-Edwards →
DET442 · #76443E · ΔE 2.67 · LRV 8
DEA147 · #763B42 · ΔE 3.21 · LRV 7
DESS03 · #7F443D · ΔE 3.66 · LRV 9
DE6028 · #734A45 · ΔE 4.03 · LRV 9
DEA148 · #6B443D · ΔE 4.89 · LRV 7

Sherwin-Williams

1,947 colors in deck · best ΔE 2.94
All red at Sherwin-Williams →
SW 7594 · #6E423E · ΔE 2.94 · LRV 8
SW 7591 · #7C453D · ΔE 3.69 · LRV 9
SW 6307 · #723941 · ΔE 3.93 · LRV 7
SW 6328 · #7B3730 · ΔE 5.51 · LRV 7
SW 2837 · #6A4238 · ΔE 5.86 · LRV 7

Clare

78 colors in deck · best ΔE 3.51
All red at Clare →
PNT100-DP-67 · #7C4D4C · ΔE 3.51 · LRV 10
PNT100-DP-77 · #604B56 · ΔE 11.52 · LRV 8
PNT100-DP-53 · #726460 · ΔE 15.77 · LRV 14
PNT100-DP-55 · #515052 · ΔE 18.9 · LRV 8
PNT100-DP-54 · #484745 · ΔE 19.97 · LRV 6

Farrow & Ball

209 colors in deck · best ΔE 3.76
All red at Farrow & Ball →
NO. 297 · #6F4449 · ΔE 3.76 · LRV 8
NO. 43 · #8B4D4F · ΔE 5.19 · LRV 11
NO. 96 · #924951 · ΔE 6.65 · LRV 11
NO. 56 · #805348 · ΔE 7.06 · LRV 11
NO. 222 · #5E4449 · ΔE 8.79 · LRV 7

Magnolia Home

160 colors in deck · best ΔE 5.45
All red at Magnolia Home →
JG-28 · #85353D · ΔE 5.45 · LRV 8
JG-29 · #702F34 · ΔE 5.45 · LRV 6
JG-171 · #664840 · ΔE 7.78 · LRV 8
JG-155 · #584445 · ΔE 10.68 · LRV 7
JG-131 · #544846 · ΔE 14.06 · LRV 7

Backdrop

30 colors in deck · best ΔE 7.18
All red at Backdrop →
BD-SB · #7C2F2A · ΔE 7.18 · LRV 5
BD-PR · #A22D31 · ΔE 11.1 · LRV 8
BD-IT · #5C4435 · ΔE 12.57 · LRV 7
BD-BA · #7C5F47 · ΔE 16 · LRV 14
BD-TS · #7C5F47 · ΔE 16 · LRV 14

Similar Behr colors

closest in the Behr deck

The nearest shades to Tile Red within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

PMD-43 · LRV 8
HDC-CL-11 · LRV 8
MQ1-15 · LRV 8
PMD-89 · LRV 8
ECC-27-1 · LRV 8
PPU1-13 · LRV 9

Coordinated palette

Generated by hue-rotating #774242 in HSL space. Pair Tile Red with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#774242 + #427777
TRIADIC
#774242 · #427742 · #424277
ANALOGOUS
#77425D · #774242 · #775D42

Accessibility (WCAG contrast)

Sample text on white
7.95:1 AAA
Sample text on black
2.64:1 fail

WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.

Behr Tile Red Equivalents at Other Brands

Matching Tile Red from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Behr PPF-01 directly — these equivalents are for when you'd rather stay inside one brand's own deck.

PPG / Glidden Equivalent of Tile Red

The closest PPG / Glidden equivalent of Tile Red is Bordeaux (PPG1055-7). At ΔE 0.68 the two are indistinguishable on a wall — it carries the same warm red undertone and sits at the same lightness (LRV 8 vs 8). If PPG / Glidden is your counter, order Bordeaux and you'll get the same color. See the full Bordeaux swatch →

Benjamin Moore Equivalent of Tile Red

The closest Benjamin Moore equivalent of Tile Red is Barn Red (ES-22). At ΔE 0.82 the two are indistinguishable on a wall — it carries the same warm red undertone and runs noticeably darker (LRV 0 vs 8). If Benjamin Moore is your counter, order Barn Red and you'll get the same color. See the full Barn Red swatch →

C2 Paint Equivalent of Tile Red

The closest C2 Paint equivalent of Tile Red is Bamboozled (C2-534). At ΔE 0.88 the two are indistinguishable on a wall — it carries the same warm red undertone and sits at the same lightness (LRV 8 vs 8). If C2 Paint is your counter, order Bamboozled and you'll get the same color. See the full Bamboozled swatch →

Kompozit Equivalent of Tile Red

Kompozit's nearest match is Berry Crush (0081), visually identical in normal room light (ΔE 1.6). It sits at the same lightness (LRV 8 vs 8) and carries a warm red undertone, so it substitutes for Tile Red without repainting risk. See the full Berry Crush swatch →

Dutch Boy Equivalent of Tile Red

Dutch Boy's nearest match is Holiday Berry (303-7DB), visually identical in normal room light (ΔE 1.82). It sits at the same lightness (LRV 8 vs 8) and carries a warm red undertone, so it substitutes for Tile Red without repainting risk. See the full Holiday Berry swatch →

Diamond Vogel Equivalent of Tile Red

Diamond Vogel's nearest match is Red Clay Hill (H007), visually identical in normal room light (ΔE 1.86). It sits at the same lightness (LRV 8 vs 8) and carries a warm red undertone, so it substitutes for Tile Red without repainting risk. See the full Red Clay Hill swatch →

Dunn-Edwards Equivalent of Tile Red

At Dunn-Edwards, the closest color to Tile Red is Rocky Mountain Red (DET442) — very close at ΔE 2.67, though not an exact twin. It sits at the same lightness (LRV 8 vs 8) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Rocky Mountain Red swatch →

Valspar Equivalent of Tile Red

At Valspar, the closest color to Tile Red is Red Henna (1008-7A) — very close at ΔE 2.85, though not an exact twin. It sits at the same lightness (LRV 8.5 vs 8) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Red Henna swatch →

Clare Equivalent of Tile Red

Clare has no exact twin of Tile Red. The nearest is Vintage (PNT100-DP-67) at ΔE 3.51 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 10 vs 8). Compare large swatches before substituting. See the full Vintage swatch →

Sherwin-Williams Equivalent of Tile Red

Sherwin-Williams has no exact twin of Tile Red. The nearest is Red Barn (SW 7591) at ΔE 3.69 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 9 vs 8). Compare large swatches before substituting. See the full Red Barn swatch →

Farrow & Ball Equivalent of Tile Red

Farrow & Ball has no exact twin of Tile Red. The nearest is Preference Red (NO. 297) at ΔE 3.76 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 8 vs 8). Compare large swatches before substituting. See the full Preference Red swatch →

Backdrop Equivalent of Tile Red

Backdrop doesn't make a true equivalent of Tile Red — the nearest deck color, Stage Beauty (BD-SB), is clearly different (ΔE 7.18). For an exact match, any Backdrop retailer can custom-tint Behr PPF-01 instead. See the full Stage Beauty swatch →

Magnolia Home Equivalent of Tile Red

Magnolia Home doesn't make a true equivalent of Tile Red — the nearest deck color, Mountain Currant (JG-171), is clearly different (ΔE 7.78). For an exact match, any Magnolia Home retailer can custom-tint Behr PPF-01 instead. See the full Mountain Currant swatch →

EXPLORE MORE