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BEHR · M100-7

Behr Deep Merlot#3F3661 · LRV 5

Deep Merlot reads as a blue / cool — very dark — reads black in most rooms. The notes below cover the spec, what Behr M100-7 actually looks like under different light, and the closest matches at competing US brands.

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BEHR DEEP MERLOT
RGB 63, 54, 97 LRV 5

Color spec

Brand Behr
Name Deep Merlot
SKU M100-7
Hex #3F3661
RGB 63, 54, 97
HSL 253°, 28%, 30%
LRV 5
Undertone blue / cool
Family Purple

About Behr Deep Merlot

At LRV 5, Deep Merlot is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Its blue undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.

Deep Merlot earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.

Kompozit alternative

The closest hex in the Kompozit deck, ranked by ΔE2000 (perceptual color difference). ΔE under 2 is indistinguishable to most eyes; under 5 is a very close visual match.

KOMPOZIT
Hot Sauna
SKU 1271 · #3F3F75 · LRV 6
ΔE 5.07 (different)
SHOP KOMPOZIT ON AMAZON →

Closest matches at every US brand

9 brands · top 5 each

5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all purple from that brand.

Sherwin-Williams

1,526 colors in deck · best ΔE 2.82
All purple at Sherwin-Williams →
SW 6552
#3E385A
Dewberry
ΔE 2.82 · LRV 5
SW 6559
#443757
Concord Grape
ΔE 4 · LRV 5
SW 6825
#4D426E
Izmir Purple
ΔE 4.14 · LRV 7
SW 6545
#3B3C5A
Majestic Purple
ΔE 5.16 · LRV 5
SW 6818
#3E4371
Valiant Violet
ΔE 5.66 · LRV 6

Valspar

2,858 colors in deck · best ΔE 3.02
All purple at Valspar →
4010-10
#433267
Sumptuous Purple
ΔE 3.02 · LRV 4.5
4011-9
#2F3465
Spirit Blue
ΔE 4.7 · LRV 4
M224
#323453
Patrician Purple
ΔE 5.11 · LRV 3.8
V038-6
#553763
Purple Splendor
ΔE 6.31 · LRV 5.5
8003-48G
#40425A
Emperor
ΔE 7.88 · LRV 6

Benjamin Moore

3,934 colors in deck · best ΔE 3.08
All purple at Benjamin Moore →
2068-20
#413D6D
Grape Gum
ΔE 3.08 · LRV 7
2067-10
#333356
Midnight Navy
ΔE 3.8 · LRV 5
CC-964
#353963
Blue Grotto
ΔE 3.88 · LRV 6
2068-10
#3A3450
Majestic Violet
ΔE 4.98 · LRV
2065-10
#2B3762
Admiral Blue
ΔE 6.13 · LRV

Dunn-Edwards

1,696 colors in deck · best ΔE 4.52
All purple at Dunn-Edwards →
DEA191
#3A3B5B
Magic Night
ΔE 4.52 · LRV 5
DEA140
#3C4378
Cobalt
ΔE 6.74 · LRV 6
DEA193
#4A3C50
Preserve
ΔE 8.61 · LRV 5
DEA189
#343E54
Black River Falls
ΔE 9.85 · LRV 5
DEA185
#343B4E
Old Mill
ΔE 10.27 · LRV 4

PPG / Glidden

2,088 colors in deck · best ΔE 5.97
All purple at PPG / Glidden →
1174-7
#4E4260
Royal Indigo
ΔE 5.97 · LRV 6
1165-7
#3A405A
Victory Blue
ΔE 7.71 · LRV 5
1168-7
#3D496D
Egyptian Violet
ΔE 8.44 · LRV 7
1172-7
#4A4354
Blackberry
ΔE 10.02 · LRV 6
13-21
#4A4354
Blackberry
ΔE 10.02 · LRV 6

Backdrop

30 colors in deck · best ΔE 10.05
All purple at Backdrop →
BD-LC
#3F4458
Last Call
ΔE 10.05 · LRV 6
BD-WK
#3F546B
We Three Kings
ΔE 14.84 · LRV 8
BD-AH
#3D423E
After Hours
ΔE 22.07 · LRV 6
BD-IT
#5C4435
It's a Date
ΔE 25.61 · LRV 7
BD-NE
#3D4D3F
North End
ΔE 28.01 · LRV 7

Magnolia Home

160 colors in deck · best ΔE 11.47
All purple at Magnolia Home →
JG-102
#4B3C49
Plum Suede
ΔE 11.47 · LRV 5
JG-05
#31343A
Blackboard
ΔE 15.77 · LRV 3
JG-91
#385063
Signature
ΔE 16.01 · LRV 7
JG-144
#48474C
Fine Black
ΔE 16.26 · LRV 6
JG-97
#40464B
Arches
ΔE 16.61 · LRV 6

Farrow & Ball

132 colors in deck · best ΔE 12.63
All purple at Farrow & Ball →
NO. 254
#50414C
Pelt
ΔE 12.63 · LRV 6
NO. 294
#494248
Paean Black
ΔE 14.79 · LRV 6
NO. 31
#45484B
Railings
ΔE 17.31 · LRV 6
NO. 57
#444546
Off-Black
ΔE 18 · LRV 6
NO. 256
#3B3938
Pitch Black
ΔE 19.05 · LRV 4

Clare

78 colors in deck · best ΔE 14.63
All purple at Clare →
PNT100-DP-77
#604B56
Night Groove
ΔE 14.63 · LRV 8
PNT100-DP-55
#515052
Blackest
ΔE 18.73 · LRV 8
PNT100-DP-42
#545E66
Goodnight Moon
ΔE 19.35 · LRV 11
PNT100-DP-54
#484745
Blackish
ΔE 20.58 · LRV 6
PNT100-MD-40
#41656D
Deep Dive
ΔE 25.02 · LRV 12

Similar Behr colors

closest in the Behr deck

The nearest shades to Deep Merlot within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

BXC-51
Deep Mulberry
LRV 5
670F-7
Blackberry Wine
LRV 5
660F-7
Napa Grape
LRV 6
HDC-MD-01
Majestic Blue
LRV 5
MQ5-44
Heraldic
LRV 6
680F-7
Baritone
LRV 4

Coordinated palette

Generated by hue-rotating #3F3661 in HSL space. Pair Deep Merlot with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#3F3661 + #586136
TRIADIC
#3F3661 · #613F36 · #36613F
ANALOGOUS
#364361 · #3F3661 · #543661

Accessibility (WCAG contrast)

Sample text on white
10.99:1 AAA
Sample text on black
1.91:1 fail

WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.

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