CP

Magnolia Home ShiplapJG-049 · #E5DECB · LRV 75

Why this color. The signature Magnolia warm-white tied to the Fixer Upper aesthetic.

Shiplap reads as a red-orange / warm — very light — near-white, broadens small spaces. The notes below cover the spec, what Magnolia Home JG-049 actually looks like under different light, and the closest matches at competing US brands.

MAGNOLIA HOME SHIPLAP
RGB 229, 222, 203LRV 75

Color spec

BrandMagnolia Home
NameShiplap
SKUJG-049
Hex#E5DECB
RGB229, 222, 203
HSL44°, 33%, 85%
LRV75
Undertonered-orange / warm
FamilyNeutral

About Magnolia Home Shiplap

Shiplap is very light — LRV 75, close to white. It opens up small or dim rooms and keeps walls feeling airy. Its orange undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In north light it can read slightly cooler; a warm white trim alongside keeps it from going clinical.

Shiplap shines on ceilings, trim and in small or low-light rooms where you need to stretch the light — and as a calm whole-home backdrop. Greige-leaning neutrals like this are the safe whole-home choice when you want warmth without committing to a color.

Closest matches by brand

18 brands within ΔE 5

The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all neutral from that brand.

Sherwin-Williams

1,947 colors in deck · best ΔE 1.04
All neutral at Sherwin-Williams →
SW 7564 · #E8DFCA · ΔE 1.04 · LRV 74
SW 9502 · #E4DECF · ΔE 1.52 · LRV 73
SW 9180 · #E8DECD · ΔE 1.92 · LRV 74
SW 6105 · #E6DCCD · ΔE 2.6 · LRV 72

Behr

5,644 colors in deck · best ΔE 0.39
All neutral at Behr →
N270-1 · #E5DECA · ΔE 0.39 · LRV 73
ECC-21-1 · #E5DDC9 · ΔE 0.55 · LRV 73
PWL-90 · #E5DDC9 · ΔE 0.55 · LRV 73
N300-2 · #E4DFCD · ΔE 0.94 · LRV 74

Benjamin Moore

3,934 colors in deck · best ΔE 0.91
All neutral at Benjamin Moore →
950 · #E7DECA · ΔE 0.91 · LRV 72
OC-1 · #E7DECA · ΔE 0.91 · LRV 73
OC-143 · #E7DECA · ΔE 0.91 · LRV 72
PM-30 · #E7DECA · ΔE 0.91 · LRV 74

Valspar

2,858 colors in deck · best ΔE 1.82
All neutral at Valspar →
8003-27A · #E4E0CB · ΔE 1.82 · LRV 74
7002-13 · #EADFCC · ΔE 1.98 · LRV 74.5
3003-10C · #E6DCCC · ΔE 2.25 · LRV 72.3
T559 · #E7DBC6 · ΔE 2.29 · LRV 72.1

PPG / Glidden

2,132 colors in deck · best ΔE 0.79
All neutral at PPG / Glidden →
1101-2 · #E5DDC8 · ΔE 0.79 · LRV 73
PPG1101-2 · #E4DDC8 · ΔE 0.81 · LRV 72
PPG1102-2 · #E2DDCB · ΔE 0.97 · LRV 72
PPG1099-2 · #E5E0CB · ΔE 1.42 · LRV 74

Glidden

3,101 colors in deck · best ΔE 0.79
All neutral at Glidden →
PPG1101-2 · #E5DDC8 · ΔE 0.79 · LRV 73
PPG1099-2 · #E6E0CC · ΔE 0.8 · LRV 74
PPG1102-2 · #E3DDCC · ΔE 0.81 · LRV 72
PPG1094-1 · #E6DDC6 · ΔE 1.5 · LRV 73

Dutch Boy

1,340 colors in deck · best ΔE 1.98
All neutral at Dutch Boy →
012W · #EADFCC · ΔE 1.98 · LRV 75
011W · #E8DCC6 · ΔE 2.27 · LRV 72
015W · #E5DDCF · ΔE 2.28 · LRV 73
414-1DB · #E6DCCD · ΔE 2.6 · LRV 72
HGSW 4035 · #E8DFCA · ΔE 1.04 · LRV 74
HGSW 7564 · #E8DFCA · ΔE 1.04 · LRV 74
HGSW 4044 · #E6DCCD · ΔE 2.6 · LRV 72
HGSW 6105 · #E6DCCD · ΔE 2.6 · LRV 72

Dunn-Edwards

2,298 colors in deck · best ΔE 0.55
All neutral at Dunn-Edwards →
DET675 · #E5DFCD · ΔE 0.55 · LRV 74
DE6205 · #E8DECE · ΔE 2.24 · LRV 68
DET643 · #E3E1CC · ΔE 2.7 · LRV 74
DEC741 · #EBDECC · ΔE 3.1 · LRV 69

Farrow & Ball

209 colors in deck · best ΔE 0.89
All neutral at Farrow & Ball →
NO. 2009 · #E3DCCB · ΔE 0.89 · LRV 72
NO. 1 · #E3DCC7 · ΔE 0.91 · LRV 72
NO. 291 · #E3DED0 · ΔE 1.94 · LRV 73
NO. 2004 · #E6E0D2 · ΔE 1.99 · LRV 75

Diamond Vogel

1,386 colors in deck · best ΔE 0.99
All neutral at Diamond Vogel →
H102 · #E5DCC8 · ΔE 0.99 · LRV 71
0334 · #E6DFD0 · ΔE 1.65 · LRV 74
0173 · #E9DECD · ΔE 2.39 · LRV 74
0286 · #EADDC7 · ΔE 2.66 · LRV 73

Hirshfield's

1,469 colors in deck · best ΔE 0.93
All neutral at Hirshfield's →
0334 · #E7E0CF · ΔE 0.93 · LRV 74
H0102 · #E6DDCA · ΔE 0.98 · LRV 73
0222 · #E5E1CE · ΔE 1.54 · LRV 74
0173 · #EADDCA · ΔE 2.9 · LRV 73

Rodda

357 colors in deck · best ΔE 1.2
All neutral at Rodda →
CA009 · #E8E0CF · ΔE 1.2 · LRV 75
R006 · #E2DDCD · ΔE 1.3 · LRV 73
CA024 · #E3DCCD · ΔE 1.66 · LRV 72
CA037 · #E7DED0 · ΔE 2.61 · LRV 74

C2 Paint

580 colors in deck · best ΔE 2.06
All neutral at C2 Paint →
C2-916 · #E6E1D3 · ΔE 2.06 · LRV 75
BD2 · #E4E1D2 · ΔE 2.19 · LRV 75
C2-835 · #E1DED3 · ΔE 3.28 · LRV 73
C2-882 · #E3E1C7 · ΔE 3.83 · LRV 74

Clare

78 colors in deck · best ΔE 2.1
All neutral at Clare →
PNT100-LT-19 · #E1DDCF · ΔE 2.1 · LRV 72
PNT100-LT-68 · #DFDDCB · ΔE 2.36 · LRV 72
PNT100-LT-20 · #E4D6C7 · ΔE 4.59 · LRV 69

Portola Paints

69 colors in deck · best ΔE 1.01
All neutral at Portola Paints →
MARIPOSA · #E8E2D0 · ΔE 1.01 · LRV 76
GEM · #E4E1D7 · ΔE 3.71 · LRV 75

Backdrop

30 colors in deck · best ΔE 1.85
All neutral at Backdrop →
BD-CC · #E5DCC4 · ΔE 1.85 · LRV 73
BD-DS · #F2EAD2 · ΔE 3.11 · LRV 84
BD-RR · #D6CFBE · ΔE 3.53 · LRV 65
BD-JA · #EFEDE3 · ΔE 4.99 · LRV 86

Kompozit

1,321 colors in deck · best ΔE 0.8
All neutral at Kompozit →
0223 · #E3DBC8 · ΔE 0.8 · LRV 71
0334 · #E7E0CF · ΔE 0.93 · LRV 75
0222 · #E5E1CE · ΔE 1.54 · LRV 75
0173 · #EADDCA · ΔE 2.9 · LRV 73

Similar Magnolia Home colors

closest in the Magnolia Home deck

The nearest shades to Shiplap within Magnolia Home's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

JG-153 · LRV 74
JG-17 · LRV 75
JG-108 · LRV 74
JG-34 · LRV 73
JG-11 · LRV 73
JG-103 · LRV 76

Coordinated palette

Generated by hue-rotating #E5DECB in HSL space. Pair Shiplap with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#E5DECB + #CBD2E5
TRIADIC
#E5DECB · #CBE5DE · #DECBE5
ANALOGOUS
#E5D1CB · #E5DECB · #DFE5CB

Accessibility (WCAG contrast)

Sample text on white
1.34:1fail
Sample text on black
15.64:1AAA

WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.

Magnolia Home Shiplap Equivalents at Other Brands

Matching Shiplap from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Magnolia Home JG-049 directly — these equivalents are for when you'd rather stay inside one brand's own deck.

Sherwin-Williams Equivalent of Shiplap

Sherwin-Williams's nearest match is Aged White (SW 9180), visually identical in normal room light (ΔE 1.92). It sits at the same lightness (LRV 74 vs 75) and carries a warm red-orange undertone, so it substitutes for Shiplap without repainting risk. See the full Aged White swatch →

Behr Equivalent of Shiplap

The closest Behr equivalent of Shiplap is High Style Beige (N270-1). At ΔE 0.39 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and runs slightly darker (LRV 73 vs 75). If Behr is your counter, order High Style Beige and you'll get the same color. See the full High Style Beige swatch →

Benjamin Moore Equivalent of Shiplap

The closest Benjamin Moore equivalent of Shiplap is Natural Wicker (950). At ΔE 0.91 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and runs slightly darker (LRV 72 vs 75). If Benjamin Moore is your counter, order Natural Wicker and you'll get the same color. See the full Natural Wicker swatch →

Valspar Equivalent of Shiplap

Valspar's nearest match is Dream Grass (8003-27A), visually identical in normal room light (ΔE 1.82). It sits at the same lightness (LRV 74 vs 75) and carries a warm yellow undertone, so it substitutes for Shiplap without repainting risk. See the full Dream Grass swatch →

PPG / Glidden Equivalent of Shiplap

The closest PPG / Glidden equivalent of Shiplap is Navajo White (1101-2). At ΔE 0.79 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and runs slightly darker (LRV 73 vs 75). If PPG / Glidden is your counter, order Navajo White and you'll get the same color. See the full Navajo White swatch →

Glidden Equivalent of Shiplap

The closest Glidden equivalent of Shiplap is Sugar Cookie (PPG1101-2). At ΔE 0.79 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and runs slightly darker (LRV 73 vs 75). If Glidden is your counter, order Sugar Cookie and you'll get the same color. See the full Sugar Cookie swatch →

Dutch Boy Equivalent of Shiplap

At Dutch Boy, the closest color to Shiplap is Canvased (015W) — very close at ΔE 2.28, though not an exact twin. It runs slightly darker (LRV 73 vs 75) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Canvased swatch →

HGTV Home by Sherwin-Williams Equivalent of Shiplap

HGTV Home by Sherwin-Williams's nearest match is Salt Crystal (HGSW 4035), visually identical in normal room light (ΔE 1.04). It sits at the same lightness (LRV 74 vs 75) and carries a warm red-orange undertone, so it substitutes for Shiplap without repainting risk. See the full Salt Crystal swatch →

Dunn-Edwards Equivalent of Shiplap

The closest Dunn-Edwards equivalent of Shiplap is Pueblo White (DET675). At ΔE 0.55 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and sits at the same lightness (LRV 74 vs 75). If Dunn-Edwards is your counter, order Pueblo White and you'll get the same color. See the full Pueblo White swatch →

Farrow & Ball Equivalent of Shiplap

The closest Farrow & Ball equivalent of Shiplap is Clunch (NO. 2009). At ΔE 0.89 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and runs slightly darker (LRV 72 vs 75). If Farrow & Ball is your counter, order Clunch and you'll get the same color. See the full Clunch swatch →

Diamond Vogel Equivalent of Shiplap

The closest Diamond Vogel equivalent of Shiplap is Hennepin White (H102). At ΔE 0.99 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and runs slightly darker (LRV 71 vs 75). If Diamond Vogel is your counter, order Hennepin White and you'll get the same color. See the full Hennepin White swatch →

Hirshfield's Equivalent of Shiplap

The closest Hirshfield's equivalent of Shiplap is Jewett White (H0102). At ΔE 0.98 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and runs slightly darker (LRV 73 vs 75). If Hirshfield's is your counter, order Jewett White and you'll get the same color. See the full Jewett White swatch →

Rodda Equivalent of Shiplap

Rodda's nearest match is Soft Greige (R006), visually identical in normal room light (ΔE 1.3). It runs slightly darker (LRV 73 vs 75) and carries a warm yellow undertone, so it substitutes for Shiplap without repainting risk. See the full Soft Greige swatch →

C2 Paint Equivalent of Shiplap

At C2 Paint, the closest color to Shiplap is Pale Bone (BD2) — very close at ΔE 2.19, though not an exact twin. It sits at the same lightness (LRV 75 vs 75) and carries a warm yellow undertone; sample both side by side if the room gets strong natural light. See the full Pale Bone swatch →

Clare Equivalent of Shiplap

At Clare, the closest color to Shiplap is No Filter (PNT100-LT-19) — very close at ΔE 2.1, though not an exact twin. It runs slightly darker (LRV 72 vs 75) and carries a warm yellow undertone; sample both side by side if the room gets strong natural light. See the full No Filter swatch →

Portola Paints Equivalent of Shiplap

Portola Paints's nearest match is Mariposa (MARIPOSA), visually identical in normal room light (ΔE 1.01). It sits at the same lightness (LRV 76 vs 75) and carries a warm red-orange undertone, so it substitutes for Shiplap without repainting risk. See the full Mariposa swatch →

Backdrop Equivalent of Shiplap

Backdrop's nearest match is Cookies & Cream (BD-CC), visually identical in normal room light (ΔE 1.85). It runs slightly darker (LRV 73 vs 75) and carries a warm red-orange undertone, so it substitutes for Shiplap without repainting risk. See the full Cookies & Cream swatch →

Kompozit Equivalent of Shiplap

At Kompozit, the closest color to Shiplap is Pale Gingersnap (0173) — very close at ΔE 2.9, though not an exact twin. It runs slightly darker (LRV 73 vs 75) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Pale Gingersnap swatch →

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