Color spec
| Brand | Behr |
| Name | Rainforest |
| SKU | M440-7 |
| Hex | #33624A |
| RGB | 51, 98, 74 |
| HSL | 149°, 32%, 29% |
| LRV | 10 |
| Undertone | cool green tone |
| Family | Green |
About Behr Rainforest
With an LRV of 10, Rainforest is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its green undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Rainforest works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Greens bridge indoors and out, so they suit living rooms, kitchens and sunrooms.
Closest matches by brand
11 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all green from that brand.
Sherwin-Williams
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Diamond Vogel
Hirshfield's
Kompozit
Similar Behr colors
closest in the Behr deckThe nearest shades to Rainforest within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #33624A in HSL space. Pair Rainforest with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Behr Rainforest Equivalents at Other Brands
Matching Rainforest from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Behr M440-7 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Benjamin Moore Equivalent of Rainforest
Benjamin Moore has no exact twin of Rainforest. The nearest is Fiddlehead Green (2041-20) at ΔE 3.97 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 10 vs 10). Compare large swatches before substituting. See the full Fiddlehead Green swatch →
Valspar Equivalent of Rainforest
Valspar has no exact twin of Rainforest. The nearest is Friendly Fairway (P099) at ΔE 4.84 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 10.2 vs 10). Compare large swatches before substituting. See the full Friendly Fairway swatch →
PPG / Glidden Equivalent of Rainforest
At PPG / Glidden, the closest color to Rainforest is Brunswick (PPG1132-7) — very close at ΔE 3.46, though not an exact twin. It sits at the same lightness (LRV 11 vs 10) and carries a cool green undertone; sample both side by side if the room gets strong natural light. See the full Brunswick swatch →
Glidden Equivalent of Rainforest
At Glidden, the closest color to Rainforest is Brunswick (PPG1132-7) — very close at ΔE 3.17, though not an exact twin. It sits at the same lightness (LRV 10 vs 10) and carries a cool green undertone; sample both side by side if the room gets strong natural light. See the full Brunswick swatch →
Dunn-Edwards Equivalent of Rainforest
Dunn-Edwards has no exact twin of Rainforest. The nearest is Holly Bush (DEA177) at ΔE 4.96 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 9 vs 10). Compare large swatches before substituting. See the full Holly Bush swatch →
Diamond Vogel Equivalent of Rainforest
Diamond Vogel has no exact twin of Rainforest. The nearest is Cute Pixie (0711) at ΔE 4.14 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 9 vs 10). Compare large swatches before substituting. See the full Cute Pixie swatch →
Hirshfield's Equivalent of Rainforest
At Hirshfield's, the closest color to Rainforest is Amish Green (H0094) — very close at ΔE 3.23, though not an exact twin. It sits at the same lightness (LRV 10 vs 10) and carries a cool green undertone; sample both side by side if the room gets strong natural light. See the full Amish Green swatch →
Kompozit Equivalent of Rainforest
Kompozit has no exact twin of Rainforest. The nearest is Jungle Adventure (0739) at ΔE 4.88 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 11 vs 10). Compare large swatches before substituting. See the full Jungle Adventure swatch →