Color spec
| Brand | Hirshfield's |
| Name | Obsession |
| SKU | 1130 |
| Hex | #AB3756 |
| RGB | 171, 55, 86 |
| HSL | 344°, 51%, 44% |
| LRV | 13 |
| Undertone | red / warm |
| Family | Red |
About Hirshfield's Obsession
With an LRV of 13, Obsession is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its magenta undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Obsession works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Reds bring energy and appetite, classic in dining rooms and front doors.
Closest matches at every US brand
20 brands · top 5 each5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all red from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Magnolia Home
Farrow & Ball
Diamond Vogel
Rodda
C2 Paint
Clare
Portola Paints
Annie Sloan
Backdrop
Rust-Oleum
Kompozit
Similar Hirshfield's colors
closest in the Hirshfield's deckThe nearest shades to Obsession within Hirshfield's's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #AB3756 in HSL space. Pair Obsession with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Hirshfield's Obsession Equivalents at Other Brands
Matching Obsession from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Hirshfield's 1130 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Obsession
At Sherwin-Williams, the closest color to Obsession is Cherries Jubilee (SW 6862) — very close at ΔE 2.6, though not an exact twin. It sits at the same lightness (LRV 12 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Cherries Jubilee swatch →
Behr Equivalent of Obsession
Behr's nearest match is Pottery Red (160D-6), visually identical in normal room light (ΔE 1.39). It sits at the same lightness (LRV 13 vs 13) and carries a warm red undertone, so it substitutes for Obsession without repainting risk. See the full Pottery Red swatch →
Benjamin Moore Equivalent of Obsession
Benjamin Moore's nearest match is Raspberry Glaze (2078-20), visually identical in normal room light (ΔE 1.28). It sits at the same lightness (LRV 14 vs 13) and carries a warm red undertone, so it substitutes for Obsession without repainting risk. See the full Raspberry Glaze swatch →
Valspar Equivalent of Obsession
Valspar has no exact twin of Obsession. The nearest is Fire-Breathing Dragon (8001-6G) at ΔE 3.88 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 11 vs 13). Compare large swatches before substituting. See the full Fire-Breathing Dragon swatch →
PPG / Glidden Equivalent of Obsession
At PPG / Glidden, the closest color to Obsession is Heart's Desire (PPG1183-7) — very close at ΔE 2.28, though not an exact twin. It sits at the same lightness (LRV 13 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Heart's Desire swatch →
Glidden Equivalent of Obsession
Glidden's nearest match is Racy Red (64RR 12/436), visually identical in normal room light (ΔE 1.36). It sits at the same lightness (LRV 12 vs 13) and carries a warm red undertone, so it substitutes for Obsession without repainting risk. See the full Racy Red swatch →
Dutch Boy Equivalent of Obsession
Dutch Boy has no exact twin of Obsession. The nearest is Rumba Red (103-7DB) at ΔE 4.91 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 11 vs 13). Compare large swatches before substituting. See the full Rumba Red swatch →
HGTV Home by Sherwin-Williams Equivalent of Obsession
HGTV Home by Sherwin-Williams has no exact twin of Obsession. The nearest is Cerise (HGSW 1031) at ΔE 3.94 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 10 vs 13). Compare large swatches before substituting. See the full Cerise swatch →
Dunn-Edwards Equivalent of Obsession
Dunn-Edwards doesn't make a true equivalent of Obsession — the nearest deck color, Roses are Red (DET428), is clearly different (ΔE 5.07). For an exact match, any Dunn-Edwards retailer can custom-tint Hirshfield's 1130 instead. See the full Roses are Red swatch →
Magnolia Home Equivalent of Obsession
Magnolia Home doesn't make a true equivalent of Obsession — the nearest deck color, Hopscotch (JG-31), is clearly different (ΔE 11.75). For an exact match, any Magnolia Home retailer can custom-tint Hirshfield's 1130 instead. See the full Hopscotch swatch →
Farrow & Ball Equivalent of Obsession
Farrow & Ball has no exact twin of Obsession. The nearest is Rectory Red (NO. 217) at ΔE 4.98 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 12 vs 13). Compare large swatches before substituting. See the full Rectory Red swatch →
Diamond Vogel Equivalent of Obsession
At Diamond Vogel, the closest color to Obsession is Obsession (1130) — very close at ΔE 2.8, though not an exact twin. It sits at the same lightness (LRV 13 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Obsession swatch →
Rodda Equivalent of Obsession
Rodda doesn't make a true equivalent of Obsession — the nearest deck color, Picante (CA227), is clearly different (ΔE 13.16). For an exact match, any Rodda retailer can custom-tint Hirshfield's 1130 instead. See the full Picante swatch →
C2 Paint Equivalent of Obsession
C2 Paint has no exact twin of Obsession. The nearest is Plum Tomato (BD61) at ΔE 4.14 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 14 vs 13). Compare large swatches before substituting. See the full Plum Tomato swatch →
Clare Equivalent of Obsession
Clare doesn't make a true equivalent of Obsession — the nearest deck color, Big Apple (PNT100-DP-30), is clearly different (ΔE 12.21). For an exact match, any Clare retailer can custom-tint Hirshfield's 1130 instead. See the full Big Apple swatch →
Portola Paints Equivalent of Obsession
Portola Paints doesn't make a true equivalent of Obsession — the nearest deck color, Zion (ZION), is clearly different (ΔE 19.82). For an exact match, any Portola Paints retailer can custom-tint Hirshfield's 1130 instead. See the full Zion swatch →
Annie Sloan Equivalent of Obsession
Annie Sloan doesn't make a true equivalent of Obsession — the nearest deck color, Emperors Silk (EMPERORS SILK), is clearly different (ΔE 5.94). For an exact match, any Annie Sloan retailer can custom-tint Hirshfield's 1130 instead. See the full Emperors Silk swatch →
Backdrop Equivalent of Obsession
Backdrop doesn't make a true equivalent of Obsession — the nearest deck color, Bahaus (BD-BH), is clearly different (ΔE 10.91). For an exact match, any Backdrop retailer can custom-tint Hirshfield's 1130 instead. See the full Bahaus swatch →
Rust-Oleum Equivalent of Obsession
Rust-Oleum doesn't make a true equivalent of Obsession — the nearest deck color, Farmhouse Red (329211), is clearly different (ΔE 13.8). For an exact match, any Rust-Oleum retailer can custom-tint Hirshfield's 1130 instead. See the full Farmhouse Red swatch →
Kompozit Equivalent of Obsession
The closest Kompozit equivalent of Obsession is Obsession (1130). At ΔE 0 the two are indistinguishable on a wall — it carries the same warm red undertone and sits at the same lightness (LRV 12 vs 13). If Kompozit is your counter, order Obsession and you'll get the same color. See the full Obsession swatch →