Color spec
| Brand | Hirshfield's |
| Name | Velvet Robe |
| SKU | 1276 |
| Hex | #939DCC |
| RGB | 147, 157, 204 |
| HSL | 229°, 36%, 69% |
| LRV | 37 |
| Undertone | blue / cool |
| Family | Purple |
About Hirshfield's Velvet Robe
Velvet Robe sits in the mid-range at LRV 37, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its blue undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Velvet Robe is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.
Closest matches at every US brand
20 brands · top 5 each5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all purple from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Magnolia Home
Farrow & Ball
Diamond Vogel
Rodda
C2 Paint
Clare
Portola Paints
Annie Sloan
Backdrop
Rust-Oleum
Kompozit
Similar Hirshfield's colors
closest in the Hirshfield's deckThe nearest shades to Velvet Robe within Hirshfield's's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #939DCC in HSL space. Pair Velvet Robe with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Hirshfield's Velvet Robe Equivalents at Other Brands
Matching Velvet Robe from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Hirshfield's 1276 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Velvet Robe
At Sherwin-Williams, the closest color to Velvet Robe is Dahlia (SW 6816) — very close at ΔE 2.1, though not an exact twin. It runs slightly darker (LRV 32 vs 37) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Dahlia swatch →
Behr Equivalent of Velvet Robe
At Behr, the closest color to Velvet Robe is Delectable (650F-4) — very close at ΔE 2.49, though not an exact twin. It runs slightly darker (LRV 33 vs 37) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Delectable swatch →
Benjamin Moore Equivalent of Velvet Robe
At Benjamin Moore, the closest color to Velvet Robe is Persian Violet (1419) — very close at ΔE 2.09, though not an exact twin. It runs slightly darker (LRV 35 vs 37) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Persian Violet swatch →
Valspar Equivalent of Velvet Robe
The closest Valspar equivalent of Velvet Robe is Fields of Heather (8001-47D). At ΔE 0.93 the two are indistinguishable on a wall — it carries the same cool blue undertone and runs slightly darker (LRV 35 vs 37). If Valspar is your counter, order Fields of Heather and you'll get the same color. See the full Fields of Heather swatch →
PPG / Glidden Equivalent of Velvet Robe
PPG / Glidden doesn't make a true equivalent of Velvet Robe — the nearest deck color, Grape Arbor (PPG1247-5), is clearly different (ΔE 7.06). For an exact match, any PPG / Glidden retailer can custom-tint Hirshfield's 1276 instead. See the full Grape Arbor swatch →
Glidden Equivalent of Velvet Robe
Glidden doesn't make a true equivalent of Velvet Robe — the nearest deck color, Grape Arbor (PPG1247-5), is clearly different (ΔE 7.12). For an exact match, any Glidden retailer can custom-tint Hirshfield's 1276 instead. See the full Grape Arbor swatch →
Dutch Boy Equivalent of Velvet Robe
Dutch Boy has no exact twin of Velvet Robe. The nearest is Neptune's Folly (240-4DB) at ΔE 3.55 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 35 vs 37). Compare large swatches before substituting. See the full Neptune's Folly swatch →
HGTV Home by Sherwin-Williams Equivalent of Velvet Robe
At HGTV Home by Sherwin-Williams, the closest color to Velvet Robe is Purple Peonies (HGSW 1403) — very close at ΔE 2.1, though not an exact twin. It runs slightly darker (LRV 32 vs 37) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Purple Peonies swatch →
Dunn-Edwards Equivalent of Velvet Robe
Dunn-Edwards has no exact twin of Velvet Robe. The nearest is Midnight Blush (DE5913) at ΔE 3.97 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 33 vs 37). Compare large swatches before substituting. See the full Midnight Blush swatch →
Magnolia Home Equivalent of Velvet Robe
Magnolia Home doesn't make a true equivalent of Velvet Robe — the nearest deck color, Winter Solstice (JG-89), is clearly different (ΔE 14.99). For an exact match, any Magnolia Home retailer can custom-tint Hirshfield's 1276 instead. See the full Winter Solstice swatch →
Farrow & Ball Equivalent of Velvet Robe
Farrow & Ball doesn't make a true equivalent of Velvet Robe — the nearest deck color, St Giles Blue (NO. 280), is clearly different (ΔE 15.53). For an exact match, any Farrow & Ball retailer can custom-tint Hirshfield's 1276 instead. See the full St Giles Blue swatch →
Diamond Vogel Equivalent of Velvet Robe
At Diamond Vogel, the closest color to Velvet Robe is Velvet Robe (1276) — very close at ΔE 2.09, though not an exact twin. It sits at the same lightness (LRV 37 vs 37) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Velvet Robe swatch →
Rodda Equivalent of Velvet Robe
Rodda doesn't make a true equivalent of Velvet Robe — the nearest deck color, Silver Lake (R080), is clearly different (ΔE 15.77). For an exact match, any Rodda retailer can custom-tint Hirshfield's 1276 instead. See the full Silver Lake swatch →
C2 Paint Equivalent of Velvet Robe
C2 Paint doesn't make a true equivalent of Velvet Robe — the nearest deck color, Blue Persuasion (C2-767), is clearly different (ΔE 7.4). For an exact match, any C2 Paint retailer can custom-tint Hirshfield's 1276 instead. See the full Blue Persuasion swatch →
Clare Equivalent of Velvet Robe
Clare doesn't make a true equivalent of Velvet Robe — the nearest deck color, Cosmic Vibes (PNT100-LT-32), is clearly different (ΔE 12.02). For an exact match, any Clare retailer can custom-tint Hirshfield's 1276 instead. See the full Cosmic Vibes swatch →
Portola Paints Equivalent of Velvet Robe
Portola Paints doesn't make a true equivalent of Velvet Robe — the nearest deck color, Twin Peaks (TWIN PEAKS), is clearly different (ΔE 14.33). For an exact match, any Portola Paints retailer can custom-tint Hirshfield's 1276 instead. See the full Twin Peaks swatch →
Annie Sloan Equivalent of Velvet Robe
Annie Sloan doesn't make a true equivalent of Velvet Robe — the nearest deck color, Provence (PROVENCE), is clearly different (ΔE 24.22). For an exact match, any Annie Sloan retailer can custom-tint Hirshfield's 1276 instead. See the full Provence swatch →
Backdrop Equivalent of Velvet Robe
Backdrop doesn't make a true equivalent of Velvet Robe — the nearest deck color, Underdog (BD-UD), is clearly different (ΔE 16.7). For an exact match, any Backdrop retailer can custom-tint Hirshfield's 1276 instead. See the full Underdog swatch →
Rust-Oleum Equivalent of Velvet Robe
Rust-Oleum doesn't make a true equivalent of Velvet Robe — the nearest deck color, Blue Harbor (371675), is clearly different (ΔE 19.76). For an exact match, any Rust-Oleum retailer can custom-tint Hirshfield's 1276 instead. See the full Blue Harbor swatch →
Kompozit Equivalent of Velvet Robe
The closest Kompozit equivalent of Velvet Robe is Velvet Robe (1276). At ΔE 0 the two are indistinguishable on a wall — it carries the same cool blue undertone and runs slightly darker (LRV 35 vs 37). If Kompozit is your counter, order Velvet Robe and you'll get the same color. See the full Velvet Robe swatch →