Color spec
| Brand | Hirshfield's |
| Name | The Ego Has Landed |
| SKU | 1096 |
| Hex | #A75455 |
| RGB | 167, 84, 85 |
| HSL | 359°, 33%, 49% |
| LRV | 13 |
| Undertone | red / warm |
| Family | Red |
About Hirshfield's The Ego Has Landed
With an LRV of 13, The Ego Has Landed is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
The Ego Has Landed works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Reds bring energy and appetite, classic in dining rooms and front doors.
Closest matches at every US brand
20 brands · top 5 each5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all red from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Magnolia Home
Farrow & Ball
Diamond Vogel
Rodda
C2 Paint
Clare
Portola Paints
Annie Sloan
Backdrop
Rust-Oleum
Kompozit
Similar Hirshfield's colors
closest in the Hirshfield's deckThe nearest shades to The Ego Has Landed within Hirshfield's's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #A75455 in HSL space. Pair The Ego Has Landed with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Hirshfield's The Ego Has Landed Equivalents at Other Brands
Matching The Ego Has Landed from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Hirshfield's 1096 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of The Ego Has Landed
At Sherwin-Williams, the closest color to The Ego Has Landed is Bravado Red (SW 6320) — very close at ΔE 2.44, though not an exact twin. It sits at the same lightness (LRV 14 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Bravado Red swatch →
Behr Equivalent of The Ego Has Landed
At Behr, the closest color to The Ego Has Landed is Ski Patrol (T13-18) — very close at ΔE 2.71, though not an exact twin. It runs slightly lighter (LRV 15 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Ski Patrol swatch →
Benjamin Moore Equivalent of The Ego Has Landed
Benjamin Moore has no exact twin of The Ego Has Landed. The nearest is Warm Sienna (1203) at ΔE 4.47 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 17 vs 13). Compare large swatches before substituting. See the full Warm Sienna swatch →
Valspar Equivalent of The Ego Has Landed
Valspar's nearest match is Cherry Kisses (V042-5), visually identical in normal room light (ΔE 1.93). It runs slightly lighter (LRV 15.8 vs 13) and carries a warm red undertone, so it substitutes for The Ego Has Landed without repainting risk. See the full Cherry Kisses swatch →
PPG / Glidden Equivalent of The Ego Has Landed
PPG / Glidden's nearest match is Berry Picking (PPG18-32_1), visually identical in normal room light (ΔE 1.61). It runs slightly lighter (LRV 16 vs 13) and carries a warm red undertone, so it substitutes for The Ego Has Landed without repainting risk. See the full Berry Picking swatch →
Glidden Equivalent of The Ego Has Landed
Glidden's nearest match is Salsa Red (10YR 14/348), visually identical in normal room light (ΔE 1.32). It sits at the same lightness (LRV 14 vs 13) and carries a warm red undertone, so it substitutes for The Ego Has Landed without repainting risk. See the full Salsa Red swatch →
Dutch Boy Equivalent of The Ego Has Landed
At Dutch Boy, the closest color to The Ego Has Landed is Red Rainboot (205-6DB) — very close at ΔE 2.75, though not an exact twin. It runs slightly lighter (LRV 15 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Red Rainboot swatch →
HGTV Home by Sherwin-Williams Equivalent of The Ego Has Landed
HGTV Home by Sherwin-Williams has no exact twin of The Ego Has Landed. The nearest is Burnt Scarlet (HGSW 2062) at ΔE 3.93 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 15 vs 13). Compare large swatches before substituting. See the full Burnt Scarlet swatch →
Dunn-Edwards Equivalent of The Ego Has Landed
Dunn-Edwards's nearest match is Red Rock (DE5097), visually identical in normal room light (ΔE 1.15). It sits at the same lightness (LRV 14 vs 13) and carries a warm red undertone, so it substitutes for The Ego Has Landed without repainting risk. See the full Red Rock swatch →
Magnolia Home Equivalent of The Ego Has Landed
Magnolia Home has no exact twin of The Ego Has Landed. The nearest is Vine Ripened Tomato (JG-25) at ΔE 4.05 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 15 vs 13). Compare large swatches before substituting. See the full Vine Ripened Tomato swatch →
Farrow & Ball Equivalent of The Ego Has Landed
Farrow & Ball has no exact twin of The Ego Has Landed. The nearest is Terre D'Egypte (NO. 247) at ΔE 4.09 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 15 vs 13). Compare large swatches before substituting. See the full Terre D'Egypte swatch →
Diamond Vogel Equivalent of The Ego Has Landed
At Diamond Vogel, the closest color to The Ego Has Landed is Moonrose (1103) — very close at ΔE 2.57, though not an exact twin. It sits at the same lightness (LRV 14 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Moonrose swatch →
Rodda Equivalent of The Ego Has Landed
Rodda doesn't make a true equivalent of The Ego Has Landed — the nearest deck color, Smoked Salmon (CA225), is clearly different (ΔE 7.66). For an exact match, any Rodda retailer can custom-tint Hirshfield's 1096 instead. See the full Smoked Salmon swatch →
C2 Paint Equivalent of The Ego Has Landed
At C2 Paint, the closest color to The Ego Has Landed is Temptation (C2-523) — very close at ΔE 2.17, though not an exact twin. It runs slightly lighter (LRV 15 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Temptation swatch →
Clare Equivalent of The Ego Has Landed
Clare has no exact twin of The Ego Has Landed. The nearest is Big Apple (PNT100-DP-30) at ΔE 4.23 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 17 vs 13). Compare large swatches before substituting. See the full Big Apple swatch →
Portola Paints Equivalent of The Ego Has Landed
Portola Paints doesn't make a true equivalent of The Ego Has Landed — the nearest deck color, Zion (ZION), is clearly different (ΔE 12.09). For an exact match, any Portola Paints retailer can custom-tint Hirshfield's 1096 instead. See the full Zion swatch →
Annie Sloan Equivalent of The Ego Has Landed
Annie Sloan doesn't make a true equivalent of The Ego Has Landed — the nearest deck color, Emperors Silk (EMPERORS SILK), is clearly different (ΔE 6.48). For an exact match, any Annie Sloan retailer can custom-tint Hirshfield's 1096 instead. See the full Emperors Silk swatch →
Backdrop Equivalent of The Ego Has Landed
Backdrop doesn't make a true equivalent of The Ego Has Landed — the nearest deck color, Bahaus (BD-BH), is clearly different (ΔE 9.35). For an exact match, any Backdrop retailer can custom-tint Hirshfield's 1096 instead. See the full Bahaus swatch →
Rust-Oleum Equivalent of The Ego Has Landed
Rust-Oleum doesn't make a true equivalent of The Ego Has Landed — the nearest deck color, Farmhouse Red (329211), is clearly different (ΔE 10.81). For an exact match, any Rust-Oleum retailer can custom-tint Hirshfield's 1096 instead. See the full Farmhouse Red swatch →
Kompozit Equivalent of The Ego Has Landed
The closest Kompozit equivalent of The Ego Has Landed is The Ego Has Landed (1096). At ΔE 0 the two are indistinguishable on a wall — it carries the same warm red undertone and runs slightly lighter (LRV 15 vs 13). If Kompozit is your counter, order The Ego Has Landed and you'll get the same color. See the full The Ego Has Landed swatch →