Color spec
| Brand | Hirshfield's |
| Name | Fairytale |
| SKU | 1238 |
| Hex | #E5DBEB |
| RGB | 229, 219, 235 |
| HSL | 278°, 29%, 89% |
| LRV | 74 |
| Undertone | violet / cool |
| Family | Purple |
About Hirshfield's Fairytale
At LRV 74, Fairytale is a light color that bounces daylight around a room without tipping into stark white. Its violet undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. It holds its undertone in most exposures, which is what makes light shades like this so forgiving room to room.
Fairytale is an easy whole-room color for living spaces and bedrooms, and light enough to carry onto trim or a ceiling if you want a soft, seamless look. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.
Closest matches at every US brand
20 brands · top 5 each5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all purple from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Magnolia Home
Farrow & Ball
Diamond Vogel
Rodda
C2 Paint
Clare
Portola Paints
Annie Sloan
Backdrop
Rust-Oleum
Kompozit
Similar Hirshfield's colors
closest in the Hirshfield's deckThe nearest shades to Fairytale within Hirshfield's's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #E5DBEB in HSL space. Pair Fairytale with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Hirshfield's Fairytale Equivalents at Other Brands
Matching Fairytale from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Hirshfield's 1238 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Fairytale
At Sherwin-Williams, the closest color to Fairytale is Spangle (SW 6834) — very close at ΔE 2.45, though not an exact twin. It sits at the same lightness (LRV 73 vs 74) and carries a warm magenta undertone; sample both side by side if the room gets strong natural light. See the full Spangle swatch →
Behr Equivalent of Fairytale
At Behr, the closest color to Fairytale is Razzberry Fizz (N120-2) — very close at ΔE 2.02, though not an exact twin. It sits at the same lightness (LRV 73 vs 74) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Razzberry Fizz swatch →
Benjamin Moore Equivalent of Fairytale
At Benjamin Moore, the closest color to Fairytale is Sugarplum (1394) — very close at ΔE 2.1, though not an exact twin. It sits at the same lightness (LRV 73 vs 74) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Sugarplum swatch →
Valspar Equivalent of Fairytale
The closest Valspar equivalent of Fairytale is Purple Mist (4002-9A). At ΔE 0.95 the two are indistinguishable on a wall — it carries the same cool violet undertone and runs slightly darker (LRV 72 vs 74). If Valspar is your counter, order Purple Mist and you'll get the same color. See the full Purple Mist swatch →
PPG / Glidden Equivalent of Fairytale
At PPG / Glidden, the closest color to Fairytale is Velvet Scarf (PPG1248-3) — very close at ΔE 2.9, though not an exact twin. It sits at the same lightness (LRV 74 vs 74) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Velvet Scarf swatch →
Glidden Equivalent of Fairytale
At Glidden, the closest color to Fairytale is Orchid Lane (03RB 58/148) — very close at ΔE 2.67, though not an exact twin. It runs noticeably darker (LRV 58 vs 74) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Orchid Lane swatch →
Dutch Boy Equivalent of Fairytale
At Dutch Boy, the closest color to Fairytale is Soft Wisteria (246-1DB) — very close at ΔE 2.45, though not an exact twin. It sits at the same lightness (LRV 73 vs 74) and carries a warm magenta undertone; sample both side by side if the room gets strong natural light. See the full Soft Wisteria swatch →
HGTV Home by Sherwin-Williams Equivalent of Fairytale
At HGTV Home by Sherwin-Williams, the closest color to Fairytale is Matte Purple (HGSW 1437) — very close at ΔE 2.45, though not an exact twin. It sits at the same lightness (LRV 73 vs 74) and carries a warm magenta undertone; sample both side by side if the room gets strong natural light. See the full Matte Purple swatch →
Dunn-Edwards Equivalent of Fairytale
Dunn-Edwards's nearest match is Lingering Lilac (DE5959), visually identical in normal room light (ΔE 1.23). It runs slightly darker (LRV 70 vs 74) and carries a cool violet undertone, so it substitutes for Fairytale without repainting risk. See the full Lingering Lilac swatch →
Magnolia Home Equivalent of Fairytale
Magnolia Home doesn't make a true equivalent of Fairytale — the nearest deck color, Chime Gray (JG-119), is clearly different (ΔE 13.63). For an exact match, any Magnolia Home retailer can custom-tint Hirshfield's 1238 instead. See the full Chime Gray swatch →
Farrow & Ball Equivalent of Fairytale
Farrow & Ball doesn't make a true equivalent of Fairytale — the nearest deck color, Great White (NO. 2006), is clearly different (ΔE 9.42). For an exact match, any Farrow & Ball retailer can custom-tint Hirshfield's 1238 instead. See the full Great White swatch →
Diamond Vogel Equivalent of Fairytale
The closest Diamond Vogel equivalent of Fairytale is Fairytale (1238). At ΔE 0 the two are indistinguishable on a wall — it carries the same cool violet undertone and sits at the same lightness (LRV 73 vs 74). If Diamond Vogel is your counter, order Fairytale and you'll get the same color. See the full Fairytale swatch →
Rodda Equivalent of Fairytale
Rodda doesn't make a true equivalent of Fairytale — the nearest deck color, Moonstone (CA181), is clearly different (ΔE 11.86). For an exact match, any Rodda retailer can custom-tint Hirshfield's 1238 instead. See the full Moonstone swatch →
C2 Paint Equivalent of Fairytale
C2 Paint doesn't make a true equivalent of Fairytale — the nearest deck color, Hush (C2-803), is clearly different (ΔE 7.53). For an exact match, any C2 Paint retailer can custom-tint Hirshfield's 1238 instead. See the full Hush swatch →
Clare Equivalent of Fairytale
Clare doesn't make a true equivalent of Fairytale — the nearest deck color, Baby Soft (PNT100-LT-25), is clearly different (ΔE 8.89). For an exact match, any Clare retailer can custom-tint Hirshfield's 1238 instead. See the full Baby Soft swatch →
Portola Paints Equivalent of Fairytale
Portola Paints doesn't make a true equivalent of Fairytale — the nearest deck color, Gem (GEM), is clearly different (ΔE 14). For an exact match, any Portola Paints retailer can custom-tint Hirshfield's 1238 instead. See the full Gem swatch →
Annie Sloan Equivalent of Fairytale
Annie Sloan doesn't make a true equivalent of Fairytale — the nearest deck color, Old Ochre (OLD OCHRE), is clearly different (ΔE 21.27). For an exact match, any Annie Sloan retailer can custom-tint Hirshfield's 1238 instead. See the full Old Ochre swatch →
Backdrop Equivalent of Fairytale
Backdrop doesn't make a true equivalent of Fairytale — the nearest deck color, Cookies & Cream (BD-CC), is clearly different (ΔE 19.3). For an exact match, any Backdrop retailer can custom-tint Hirshfield's 1238 instead. See the full Cookies & Cream swatch →
Rust-Oleum Equivalent of Fairytale
Rust-Oleum doesn't make a true equivalent of Fairytale — the nearest deck color, Blush Pink (285142), is clearly different (ΔE 8.45). For an exact match, any Rust-Oleum retailer can custom-tint Hirshfield's 1238 instead. See the full Blush Pink swatch →
Kompozit Equivalent of Fairytale
The closest Kompozit equivalent of Fairytale is Fairytale (1238). At ΔE 0 the two are indistinguishable on a wall — it carries the same cool violet undertone and sits at the same lightness (LRV 73 vs 74). If Kompozit is your counter, order Fairytale and you'll get the same color. See the full Fairytale swatch →