Color spec
| Brand | Hirshfield's |
| Name | Cogswell Cedar |
| SKU | H0012 |
| Hex | #90534A |
| RGB | 144, 83, 74 |
| HSL | 8°, 32%, 43% |
| LRV | 13 |
| Undertone | warm red tone |
| Family | Red |
About Hirshfield's Cogswell Cedar
With an LRV of 13, Cogswell Cedar is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Cogswell Cedar works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Reds bring energy and appetite, classic in dining rooms and front doors.
Closest matches by brand
15 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all red from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
Dunn-Edwards
Magnolia Home
Farrow & Ball
Diamond Vogel
Rodda
C2 Paint
Annie Sloan
Kompozit
Similar Hirshfield's colors
closest in the Hirshfield's deckThe nearest shades to Cogswell Cedar within Hirshfield's's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #90534A in HSL space. Pair Cogswell Cedar with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Hirshfield's Cogswell Cedar Equivalents at Other Brands
Matching Cogswell Cedar from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Hirshfield's H0012 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Cogswell Cedar
At Sherwin-Williams, the closest color to Cogswell Cedar is Toile Red (SW 6) — very close at ΔE 2.11, though not an exact twin. It sits at the same lightness (LRV 12 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Toile Red swatch →
Behr Equivalent of Cogswell Cedar
Behr's nearest match is Powdered Brick (UL120-21), visually identical in normal room light (ΔE 1.58). It sits at the same lightness (LRV 12 vs 13) and carries a warm red undertone, so it substitutes for Cogswell Cedar without repainting risk. See the full Powdered Brick swatch →
Benjamin Moore Equivalent of Cogswell Cedar
Benjamin Moore's nearest match is St. George Red (CW-245), visually identical in normal room light (ΔE 1.71). It sits at the same lightness (LRV 14 vs 13) and carries a warm red undertone, so it substitutes for Cogswell Cedar without repainting risk. See the full St. George Red swatch →
PPG / Glidden Equivalent of Cogswell Cedar
At PPG / Glidden, the closest color to Cogswell Cedar is Baked Bean (PPG1066-7) — very close at ΔE 2.21, though not an exact twin. It sits at the same lightness (LRV 12 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Baked Bean swatch →
Glidden Equivalent of Cogswell Cedar
At Glidden, the closest color to Cogswell Cedar is Baked Bean (PPG1066-7) — very close at ΔE 2.28, though not an exact twin. It sits at the same lightness (LRV 12 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Baked Bean swatch →
Dutch Boy Equivalent of Cogswell Cedar
At Dutch Boy, the closest color to Cogswell Cedar is Strattford (304-6DB) — very close at ΔE 2.11, though not an exact twin. It sits at the same lightness (LRV 12 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Strattford swatch →
Dunn-Edwards Equivalent of Cogswell Cedar
At Dunn-Edwards, the closest color to Cogswell Cedar is Prairie Clay (DET450) — very close at ΔE 2.86, though not an exact twin. It sits at the same lightness (LRV 13 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Prairie Clay swatch →
Magnolia Home Equivalent of Cogswell Cedar
Magnolia Home's nearest match is Home At Last (JG-30), visually identical in normal room light (ΔE 1.74). It sits at the same lightness (LRV 13 vs 13) and carries a warm red undertone, so it substitutes for Cogswell Cedar without repainting risk. See the full Home At Last swatch →
Farrow & Ball Equivalent of Cogswell Cedar
At Farrow & Ball, the closest color to Cogswell Cedar is Singed Red (NO. G15) — very close at ΔE 2.8, though not an exact twin. It sits at the same lightness (LRV 14 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Singed Red swatch →
Diamond Vogel Equivalent of Cogswell Cedar
Diamond Vogel's nearest match is Quintessential (0059), visually identical in normal room light (ΔE 1.45). It sits at the same lightness (LRV 13 vs 13) and carries a warm red undertone, so it substitutes for Cogswell Cedar without repainting risk. See the full Quintessential swatch →
Rodda Equivalent of Cogswell Cedar
At Rodda, the closest color to Cogswell Cedar is Smoked Salmon (CA225) — very close at ΔE 3.48, though not an exact twin. It sits at the same lightness (LRV 13 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Smoked Salmon swatch →
C2 Paint Equivalent of Cogswell Cedar
At C2 Paint, the closest color to Cogswell Cedar is Turkish Market (C2-571) — very close at ΔE 2.71, though not an exact twin. It sits at the same lightness (LRV 13 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Turkish Market swatch →
Annie Sloan Equivalent of Cogswell Cedar
Annie Sloan has no exact twin of Cogswell Cedar. The nearest is Primer Red (PRIMER RED) at ΔE 4.32 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 11 vs 13). Compare large swatches before substituting. See the full Primer Red swatch →
Kompozit Equivalent of Cogswell Cedar
Kompozit's nearest match is Quintessential (0059), visually identical in normal room light (ΔE 1.42). It sits at the same lightness (LRV 12 vs 13) and carries a warm red undertone, so it substitutes for Cogswell Cedar without repainting risk. See the full Quintessential swatch →