Ultra Violet
1372 · #755172 · LRV 11 — warm magenta tone, dark — high drama, needs strong daylight or warm bulbs.
- 1Nocturne Shade5
- 2Ultra Violet11
- 3Blue Nova17
- 4Gothic Purple24
What Color Is Ultra Violet, Really?
Ultra Violet reads as a warm magenta tone — dark — high drama, needs strong daylight or warm bulbs. The notes below cover how Benjamin Moore 1372 behaves in different light and the closest matches at competing US brands.
Best Rooms and Uses for Ultra Violet
Ultra Violet works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.
How Lighting Changes Ultra Violet
With an LRV of 11, Ultra Violet is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its magenta undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Most complaints about Ultra Violet are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.
Need It From Another Brand?
Any paint counter can custom-tint Benjamin Moore 1372 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.
| Brand | Closest color | ΔE | LRV | |
|---|---|---|---|---|
| Sherwin-Williams | Passionate PurpleSW 6981 · Sherwin-Williams | 4.7 | 12 | Color page → |
| Behr | Vintage PlumBIC-35 · Behr | 3.3 | 11 | Color page → |
| Valspar | Purple Davenport1003-3A · Valspar | 2.8 | 10.4 | Color page → |
| Glidden | California Raisin50RB 10/219 · Glidden | 3.0 | 10 | Color page → |
| Dutch Boy | Purple Tulips145-7DB · Dutch Boy | 4.7 | 12 | Color page → |
| HGTV Home by Sherwin-Williams | Pretty PurpleHGSW 1432 · HGTV Home by Sherwin-Williams | 3.4 | 13 | Color page → |
Similar Benjamin Moore Colors
The nearest shades to Ultra Violet within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.
Coordinated palette
Generated by hue-rotating #755172 in HSL space. Pair Ultra Violet with one accent and one neutral — the swatches below are starting points, not final picks.
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