Color spec
| Brand | Benjamin Moore |
| Name | Snugglepuss |
| SKU | 1405 |
| Hex | #9C94BB |
| RGB | 156, 148, 187 |
| HSL | 252°, 22%, 66% |
| LRV | 32 |
| Undertone | cool blue tone |
| Family | Purple |
About Benjamin Moore Snugglepuss
Snugglepuss sits in the mid-range at LRV 32, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its blue undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Snugglepuss is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.
Closest matches by brand
11 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all purple from that brand.
Sherwin-Williams
Behr
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Diamond Vogel
Hirshfield's
Kompozit
Similar Benjamin Moore colors
closest in the Benjamin Moore deckThe nearest shades to Snugglepuss within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #9C94BB in HSL space. Pair Snugglepuss with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Benjamin Moore Snugglepuss Equivalents at Other Brands
Matching Snugglepuss from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Benjamin Moore 1405 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Snugglepuss
At Sherwin-Williams, the closest color to Snugglepuss is Brave Purple (SW 6823) — very close at ΔE 2.41, though not an exact twin. It runs slightly darker (LRV 29 vs 32) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Brave Purple swatch →
Behr Equivalent of Snugglepuss
Behr has no exact twin of Snugglepuss. The nearest is Amethyst Phlox (660F-5) at ΔE 3.84 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 32 vs 32). Compare large swatches before substituting. See the full Amethyst Phlox swatch →
Valspar Equivalent of Snugglepuss
At Valspar, the closest color to Snugglepuss is Iris Blossom (1001-5C) — very close at ΔE 3.02, though not an exact twin. It sits at the same lightness (LRV 31 vs 32) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Iris Blossom swatch →
PPG / Glidden Equivalent of Snugglepuss
At PPG / Glidden, the closest color to Snugglepuss is French Violet (PPG1175-5) — very close at ΔE 2.17, though not an exact twin. It runs slightly darker (LRV 29 vs 32) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full French Violet swatch →
Glidden Equivalent of Snugglepuss
Glidden's nearest match is Lavender Flowers (10RB 31/204), visually identical in normal room light (ΔE 1.67). It sits at the same lightness (LRV 31 vs 32) and carries a cool blue undertone, so it substitutes for Snugglepuss without repainting risk. See the full Lavender Flowers swatch →
Dutch Boy Equivalent of Snugglepuss
Dutch Boy has no exact twin of Snugglepuss. The nearest is Purple Dreams (142-5DB) at ΔE 3.6 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 30 vs 32). Compare large swatches before substituting. See the full Purple Dreams swatch →
HGTV Home by Sherwin-Williams Equivalent of Snugglepuss
At HGTV Home by Sherwin-Williams, the closest color to Snugglepuss is Serenade (HGSW 1413) — very close at ΔE 2.41, though not an exact twin. It runs slightly darker (LRV 29 vs 32) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Serenade swatch →
Dunn-Edwards Equivalent of Snugglepuss
At Dunn-Edwards, the closest color to Snugglepuss is Grape Gatsby (DE5948) — very close at ΔE 2.13, though not an exact twin. It sits at the same lightness (LRV 32 vs 32) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Grape Gatsby swatch →
Diamond Vogel Equivalent of Snugglepuss
At Diamond Vogel, the closest color to Snugglepuss is Velvet Crest (1248) — very close at ΔE 2.22, though not an exact twin. It sits at the same lightness (LRV 31 vs 32) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Velvet Crest swatch →
Hirshfield's Equivalent of Snugglepuss
At Hirshfield's, the closest color to Snugglepuss is Yolanda (1235) — very close at ΔE 2.83, though not an exact twin. It runs slightly lighter (LRV 34 vs 32) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Yolanda swatch →
Kompozit Equivalent of Snugglepuss
At Kompozit, the closest color to Snugglepuss is Yolanda (1235) — very close at ΔE 2.83, though not an exact twin. It sits at the same lightness (LRV 31 vs 32) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Yolanda swatch →