Color guide · Benjamin Moore · Purple

Iris Bliss

1383 · #AA98AD · LRV 34 · cool violet tone

1383 · #AA98AD · LRV 34 — cool violet tone, mid-tone — versatile but shifts visibly with light.

Iris BlissBenjamin Moore · 1383
The color, edge to edge.Use your own photo →
Iris Bliss
BENJAMIN MOORE · 1383 · #AA98AD
Brand · codeBenjamin Moore1383 · all Benjamin Moore purples
LRV34Mid-tone — versatile but shifts visibly with light.
Undertonecool violet tone
FamilyPurple
Hex · RGB · HSL#AA98AD · 170, 152, 173 · 291°, 11%, 64%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1Blue Nova17
  2. 2Gothic Purple24
  3. 3Iris Bliss34
  4. 4French Lilac56
  5. 5Lavender Mist63
Undertone and depth

What Color Is Iris Bliss, Really?

Iris Bliss reads as a cool violet tone — mid-tone — versatile but shifts visibly with light. The notes below cover how Benjamin Moore 1383 behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Iris Bliss

Iris Bliss is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.

Light by light

How Lighting Changes Iris Bliss

Iris Bliss sits in the mid-range at LRV 34, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its violet undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.

Test it in your light, not a showroom's

Most complaints about Iris Bliss are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

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Same color, different store

Need It From Another Brand?

Any paint counter can custom-tint Benjamin Moore 1383 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.

Same deck, next chip over

Similar Benjamin Moore Colors

The nearest shades to Iris Bliss within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Iris Bliss · 7.8 : 1 · passes AA and AAAWhite text on Iris Bliss · 2.7 : 1 · fails for text

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #AA98AD in HSL space. Pair Iris Bliss with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#AA98AD + #9BAD98
TRIADIC
#AA98AD · #ADAA98 · #98ADAA
ANALOGOUS
#9F98AD · #AA98AD · #AD98A6

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Jessica Williams

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