Behr Lite Cocoa#B1978C · LRV 33
Lite Cocoa reads as a red / warm — mid-tone — versatile but shifts visibly with light. The notes below cover the spec, what Behr MQ1-55 actually looks like under different light, and the closest matches at competing US brands.
Color spec
| Brand | Behr |
| Name | Lite Cocoa |
| SKU | MQ1-55 |
| Hex | #B1978C |
| RGB | 177, 151, 140 |
| HSL | 18°, 19%, 62% |
| LRV | 33 |
| Undertone | red / warm |
| Family | Brown |
About Behr Lite Cocoa
Lite Cocoa sits in the mid-range at LRV 33, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Lite Cocoa is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Browns ground a room and pair naturally with leather, wood and warm metals.
Kompozit alternative
The closest hex in the Kompozit deck, ranked by ΔE2000 (perceptual color difference). ΔE under 2 is indistinguishable to most eyes; under 5 is a very close visual match.
Closest matches at every US brand
9 brands · top 5 each5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all brown from that brand.
Benjamin Moore
Valspar
PPG / Glidden
Farrow & Ball
Dunn-Edwards
Sherwin-Williams
Magnolia Home
Backdrop
Clare
Similar Behr colors
closest in the Behr deckThe nearest shades to Lite Cocoa within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #B1978C in HSL space. Pair Lite Cocoa with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.