Color spec
| Brand | Annie Sloan |
| Name | Burgundy |
| SKU | Burgundy |
| Hex | #692830 |
| RGB | 105, 40, 48 |
| HSL | 353°, 45%, 28% |
| LRV | 5 |
| Undertone | warm red tone |
| Family | Red |
About Annie Sloan Burgundy
At LRV 5, Burgundy is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.
Burgundy earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Reds bring energy and appetite, classic in dining rooms and front doors.
Closest matches by brand
7 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all red from that brand.
Sherwin-Williams
Behr
Valspar
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Magnolia Home
Similar Annie Sloan colors
closest in the Annie Sloan deckThe nearest shades to Burgundy within Annie Sloan's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #692830 in HSL space. Pair Burgundy with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Annie Sloan Burgundy Equivalents at Other Brands
Matching Burgundy from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Annie Sloan Burgundy directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Burgundy
At Sherwin-Williams, the closest color to Burgundy is Sun Dried Tomato (SW 7585) — very close at ΔE 3.14, though not an exact twin. It sits at the same lightness (LRV 5 vs 5) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Sun Dried Tomato swatch →
Behr Equivalent of Burgundy
Behr's nearest match is Florence Red (BXC-76), visually identical in normal room light (ΔE 1.79). It sits at the same lightness (LRV 4 vs 5) and carries a warm red undertone, so it substitutes for Burgundy without repainting risk. See the full Florence Red swatch →
Valspar Equivalent of Burgundy
Valspar's nearest match is Lovestruck (P079), visually identical in normal room light (ΔE 1.57). It sits at the same lightness (LRV 5.3 vs 5) and carries a warm red undertone, so it substitutes for Burgundy without repainting risk. See the full Lovestruck swatch →
Dutch Boy Equivalent of Burgundy
Dutch Boy's nearest match is Tyrian Red (301-7DB), visually identical in normal room light (ΔE 1.08). It sits at the same lightness (LRV 5 vs 5) and carries a warm red undertone, so it substitutes for Burgundy without repainting risk. See the full Tyrian Red swatch →
HGTV Home by Sherwin-Williams Equivalent of Burgundy
HGTV Home by Sherwin-Williams has no exact twin of Burgundy. The nearest is Borscht (HGSW 7578) at ΔE 3.76 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 6 vs 5). Compare large swatches before substituting. See the full Borscht swatch →
Magnolia Home Equivalent of Burgundy
At Magnolia Home, the closest color to Burgundy is By The Fireplace (JG-29) — very close at ΔE 2.28, though not an exact twin. It sits at the same lightness (LRV 6 vs 5) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full By The Fireplace swatch →