Color spec
| Brand | PPG / Glidden |
| Name | Bear Hug |
| SKU | PPG1101-5 |
| Hex | #AC9977 |
| RGB | 172, 153, 119 |
| HSL | 38°, 24%, 57% |
| LRV | 33 |
| Undertone | warm red-orange tone |
| Family | Neutral |
About PPG / Glidden Bear Hug
Bear Hug sits in the mid-range at LRV 33, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its orange undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Bear Hug is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Greige-leaning neutrals like this are the safe whole-home choice when you want warmth without committing to a color.
Closest matches by brand
16 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all neutral from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Farrow & Ball
Diamond Vogel
Hirshfield's
Rodda
C2 Paint
Portola Paints
Annie Sloan
Kompozit
Similar PPG / Glidden colors
closest in the PPG / Glidden deckThe nearest shades to Bear Hug within PPG / Glidden's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #AC9977 in HSL space. Pair Bear Hug with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
PPG / Glidden Bear Hug Equivalents at Other Brands
Matching Bear Hug from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint PPG / Glidden PPG1101-5 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Bear Hug
At Sherwin-Williams, the closest color to Bear Hug is Artisan Tan (SW 7540) — very close at ΔE 2.74, though not an exact twin. It sits at the same lightness (LRV 33 vs 33) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Artisan Tan swatch →
Behr Equivalent of Bear Hug
Behr's nearest match is Exploring Khaki (PPU8-06), visually identical in normal room light (ΔE 1.26). It sits at the same lightness (LRV 33 vs 33) and carries a warm red-orange undertone, so it substitutes for Bear Hug without repainting risk. See the full Exploring Khaki swatch →
Benjamin Moore Equivalent of Bear Hug
At Benjamin Moore, the closest color to Bear Hug is Great Plains Gold (1077) — very close at ΔE 3.02, though not an exact twin. It sits at the same lightness (LRV 33 vs 33) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Great Plains Gold swatch →
Valspar Equivalent of Bear Hug
Valspar's nearest match is Barrel-Aged (T580), visually identical in normal room light (ΔE 1.32). It sits at the same lightness (LRV 34.2 vs 33) and carries a warm red-orange undertone, so it substitutes for Bear Hug without repainting risk. See the full Barrel-Aged swatch →
Glidden Equivalent of Bear Hug
The closest Glidden equivalent of Bear Hug is Bear Hug (PPG1101-5). At ΔE 0.68 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and sits at the same lightness (LRV 33 vs 33). If Glidden is your counter, order Bear Hug and you'll get the same color. See the full Bear Hug swatch →
Dutch Boy Equivalent of Bear Hug
At Dutch Boy, the closest color to Bear Hug is Oak Hollow (415-5DB) — very close at ΔE 2.74, though not an exact twin. It sits at the same lightness (LRV 33 vs 33) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Oak Hollow swatch →
HGTV Home by Sherwin-Williams Equivalent of Bear Hug
HGTV Home by Sherwin-Williams's nearest match is Burlap (HGSW 3193), visually identical in normal room light (ΔE 1.88). It sits at the same lightness (LRV 32 vs 33) and carries a warm red-orange undertone, so it substitutes for Bear Hug without repainting risk. See the full Burlap swatch →
Dunn-Edwards Equivalent of Bear Hug
Dunn-Edwards's nearest match is Pigeonhole (DEBN57), visually identical in normal room light (ΔE 1.12). It sits at the same lightness (LRV 33 vs 33) and carries a warm red-orange undertone, so it substitutes for Bear Hug without repainting risk. See the full Pigeonhole swatch →
Farrow & Ball Equivalent of Bear Hug
Farrow & Ball has no exact twin of Bear Hug. The nearest is Green Stone (NO. 12) at ΔE 4.84 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 33 vs 33). Compare large swatches before substituting. See the full Green Stone swatch →
Diamond Vogel Equivalent of Bear Hug
Diamond Vogel has no exact twin of Bear Hug. The nearest is Green Sleeves (0359) at ΔE 3.98 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 33 vs 33). Compare large swatches before substituting. See the full Green Sleeves swatch →
Hirshfield's Equivalent of Bear Hug
At Hirshfield's, the closest color to Bear Hug is Gold Season (0297) — very close at ΔE 2.19, though not an exact twin. It sits at the same lightness (LRV 34 vs 33) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Gold Season swatch →
Rodda Equivalent of Bear Hug
Rodda's nearest match is Pumpkin Seed (CA148), visually identical in normal room light (ΔE 1.77). It sits at the same lightness (LRV 32 vs 33) and carries a warm red-orange undertone, so it substitutes for Bear Hug without repainting risk. See the full Pumpkin Seed swatch →
C2 Paint Equivalent of Bear Hug
At C2 Paint, the closest color to Bear Hug is Pond's Edge (BD31) — very close at ΔE 2.44, though not an exact twin. It sits at the same lightness (LRV 33 vs 33) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Pond's Edge swatch →
Portola Paints Equivalent of Bear Hug
At Portola Paints, the closest color to Bear Hug is Boondocks (BOONDOCKS) — very close at ΔE 3.48, though not an exact twin. It runs slightly lighter (LRV 35 vs 33) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Boondocks swatch →
Kompozit Equivalent of Bear Hug
At Kompozit, the closest color to Bear Hug is Gold Season (0297) — very close at ΔE 2.19, though not an exact twin. It sits at the same lightness (LRV 33 vs 33) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Gold Season swatch →