Bear Hug
PPG1101-5 · #AC9977 · LRV 33 — warm red-orange tone, mid-tone — versatile but shifts visibly with light.
- 1Anonymous20
- 2Felted Wool28
- 3Bear Hug33
- 4Revere Pewter55
- 5Agreeable Gray60
What Color Is Bear Hug, Really?
Bear Hug reads as a warm red-orange tone — mid-tone — versatile but shifts visibly with light. The notes below cover how PPG / Glidden PPG1101-5 behaves in different light and the closest matches at competing US brands.
Best Rooms and Uses for Bear Hug
Bear Hug is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Greige-leaning neutrals like this are the safe whole-home choice when you want warmth without committing to a color.
How Lighting Changes Bear Hug
Bear Hug sits in the mid-range at LRV 33, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its orange undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Most complaints about Bear Hug are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.
Need It From Another Brand?
Any paint counter can custom-tint PPG / Glidden PPG1101-5 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.
| Brand | Closest color | ΔE | LRV | |
|---|---|---|---|---|
| Sherwin-Williams | Artisan TanSW 7540 · Sherwin-Williams | 2.7 | 33 | Color page → |
| Behr | Exploring KhakiPPU8-06 · Behr | 1.3 | 33 | Color page → |
| Benjamin Moore | Great Plains Gold1077 · Benjamin Moore | 3.0 | 33 | Color page → |
| Valspar | Barrel-AgedT580 · Valspar | 1.3 | 34.2 | Color page → |
| Glidden | Bear HugPPG1101-5 · Glidden | 0.7 | 33 | Color page → |
| Dutch Boy | Oak Hollow415-5DB · Dutch Boy | 2.7 | 33 | Color page → |
Similar PPG / Glidden Colors
The nearest shades to Bear Hug within PPG / Glidden's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.
Coordinated palette
Generated by hue-rotating #AC9977 in HSL space. Pair Bear Hug with one accent and one neutral — the swatches below are starting points, not final picks.
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