CP

PPG / Glidden JutePPG1098-5 · #AD9774 · LRV 32

Jute reads as a warm red-orange tone — mid-tone — versatile but shifts visibly with light. The notes below cover the color's details, what PPG / Glidden PPG1098-5 actually looks like under different light, and the closest matches at competing US brands.

PPG / GLIDDEN JUTE
RGB 173, 151, 116LRV 32

Color spec

BrandPPG / Glidden
NameJute
SKUPPG1098-5
Hex#AD9774
RGB173, 151, 116
HSL37°, 26%, 57%
LRV32
Undertonewarm red-orange tone
FamilyNeutral
See PPG / Glidden Jute on your own walls — upload a room photo.SEE IT IN YOUR ROOM →

About PPG / Glidden Jute

Jute sits in the mid-range at LRV 32, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its orange undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.

Jute is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Greige-leaning neutrals like this are the safe whole-home choice when you want warmth without committing to a color.

Closest matches by brand

15 brands within ΔE 5

The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all neutral from that brand.

Sherwin-Williams

1,947 colors in deck · best ΔE 0.72
All neutral at Sherwin-Williams →
SW 6137 · #AC9571 · ΔE 0.72 · LRV 32
SW 2842 · #A79473 · ΔE 1.62 · LRV 31
SW 7540 · #B09879 · ΔE 1.95 · LRV 33
SW 9116 · #AB9579 · ΔE 2.49 · LRV 32

Behr

5,644 colors in deck · best ΔE 1.63
All neutral at Behr →
280F-4 · #B09673 · ΔE 1.63 · LRV 32
PPU8-06 · #AA9A7A · ΔE 2.5 · LRV 33
PPU8-6 · #AA9A7A · ΔE 2.5 · LRV 33
290F-4 · #AB976D · ΔE 2.52 · LRV 32

Benjamin Moore

4,068 colors in deck · best ΔE 1.88
All neutral at Benjamin Moore →
HC-43 · #B1966F · ΔE 1.88 · LRV 32
1077 · #B0987A · ΔE 2.28 · LRV 33
CC-334 · #B0987A · ΔE 2.28 · LRV 33
AF-125 · #B29678 · ΔE 3.58 · LRV 33

Valspar

2,858 colors in deck · best ΔE 2.33
All neutral at Valspar →
M148 · #B09A7D · ΔE 2.33 · LRV 34
3007-9C · #A9967B · ΔE 2.55 · LRV 31.7
8004-22E · #A69672 · ΔE 2.79 · LRV 31
8004-18D · #AE9271 · ΔE 3.03 · LRV 31

Glidden

3,101 colors in deck · best ΔE 0.32
All neutral at Glidden →
PPG1098-5 · #AD9773 · ΔE 0.32 · LRV 32
PPG1101-5 · #AC9877 · ΔE 0.87 · LRV 33
30YY 31/205 · #AB9876 · ΔE 1.2 · LRV 31
20YY 31/205 · #AE9675 · ΔE 1.27 · LRV 31

Dutch Boy

1,340 colors in deck · best ΔE 1.95
All neutral at Dutch Boy →
415-5DB · #B09879 · ΔE 1.95 · LRV 33
416-5DB · #B0997E · ΔE 3.16 · LRV 34
217-5DB · #B5946B · ΔE 3.83 · LRV 32
413-4DB · #AD947C · ΔE 4.78 · LRV 32
HGSW 3193 · #AC9571 · ΔE 0.72 · LRV 32
HGSW 6137 · #AC9571 · ΔE 0.72 · LRV 32
HGSW 2183 · #B39167 · ΔE 4.32 · LRV 31
HGSW 6123 · #B39167 · ΔE 4.32 · LRV 31

Dunn-Edwards

2,298 colors in deck · best ΔE 2.04
All neutral at Dunn-Edwards →
DEBN57 · #AD9B7C · ΔE 2.04 · LRV 33
DEBN54 · #A7997F · ΔE 3.73 · LRV 32
DET652 · #AB9A6E · ΔE 3.84 · LRV 32

Farrow & Ball

302 colors in deck · best ΔE 3.69
All neutral at Farrow & Ball →
NO. 20 · #B49D82 · ΔE 3.69 · LRV 35
NO. 319 · #BA9C69 · ΔE 4.74 · LRV 35

Diamond Vogel

1,386 colors in deck · best ΔE 1.7
All neutral at Diamond Vogel →
0261 · #B39973 · ΔE 1.7 · LRV 33
0318 · #AF986D · ΔE 2.29 · LRV 33

Hirshfield's

1,469 colors in deck · best ΔE 1.58
All neutral at Hirshfield's →
0297 · #B19971 · ΔE 1.58 · LRV 34
0303 · #B0986F · ΔE 1.73 · LRV 33
0261 · #AF926D · ΔE 2.84 · LRV 32
0176 · #B0967C · ΔE 4.27 · LRV 33

Rodda

357 colors in deck · best ΔE 2.86
All neutral at Rodda →
CA148 · #A79879 · ΔE 2.86 · LRV 32
CA101 · #B49370 · ΔE 4.31 · LRV 32
CA149 · #A79A83 · ΔE 4.62 · LRV 33
CA143 · #A2947E · ΔE 4.74 · LRV 30

C2 Paint

580 colors in deck · best ΔE 1.47
All neutral at C2 Paint →
C2-842 · #AE966E · ΔE 1.47 · LRV 32
BD31 · #B19870 · ΔE 1.6 · LRV 33
C2-857 · #B49370 · ΔE 4.31 · LRV 32

Portola Paints

69 colors in deck · best ΔE 3.87
All neutral at Portola Paints →
BOONDOCKS · #B09E85 · ΔE 3.87 · LRV 35

Kompozit

1,321 colors in deck · best ΔE 1.58
All neutral at Kompozit →
0297 · #B19971 · ΔE 1.58 · LRV 33
0303 · #B0986F · ΔE 1.73 · LRV 33
0261 · #AF926D · ΔE 2.84 · LRV 31
0176 · #B0967C · ΔE 4.27 · LRV 32

Similar PPG / Glidden colors

closest in the PPG / Glidden deck

The nearest shades to Jute within PPG / Glidden's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

PPG1101-5 · LRV 33
PPG15-10 · LRV 32
PPG1084-5 · LRV 32
PPG1099-5 · LRV 33
PPG1096-5 · LRV 33
PPG1097-5 · LRV 33

Coordinated palette

Generated by hue-rotating #AD9774 in HSL space. Pair Jute with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#AD9774 + #748AAD
TRIADIC
#AD9774 · #74AD97 · #9774AD
ANALOGOUS
#AD7B74 · #AD9774 · #A6AD74

Accessibility (WCAG contrast)

Sample text on white
2.82:1fail
Sample text on black
7.46:1AAA

WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.

PPG / Glidden Jute Equivalents at Other Brands

Matching Jute from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint PPG / Glidden PPG1098-5 directly — these equivalents are for when you'd rather stay inside one brand's own deck.

Sherwin-Williams Equivalent of Jute

The closest Sherwin-Williams equivalent of Jute is Burlap (SW 6137). At ΔE 0.72 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and sits at the same lightness (LRV 32 vs 32). If Sherwin-Williams is your counter, order Burlap and you'll get the same color. See the full Burlap swatch →

Behr Equivalent of Jute

Behr's nearest match is Burnt Almond (280F-4), visually identical in normal room light (ΔE 1.63). It sits at the same lightness (LRV 32 vs 32) and carries a warm red-orange undertone, so it substitutes for Jute without repainting risk. See the full Burnt Almond swatch →

Benjamin Moore Equivalent of Jute

Benjamin Moore's nearest match is Tyler Taupe (HC-43), visually identical in normal room light (ΔE 1.88). It sits at the same lightness (LRV 32 vs 32) and carries a warm red-orange undertone, so it substitutes for Jute without repainting risk. See the full Tyler Taupe swatch →

Valspar Equivalent of Jute

At Valspar, the closest color to Jute is Brussels Sprouts (8004-22E) — very close at ΔE 2.79, though not an exact twin. It sits at the same lightness (LRV 31 vs 32) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Brussels Sprouts swatch →

Glidden Equivalent of Jute

The closest Glidden equivalent of Jute is Jute (PPG1098-5). At ΔE 0.32 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and sits at the same lightness (LRV 32 vs 32). If Glidden is your counter, order Jute and you'll get the same color. See the full Jute swatch →

Dutch Boy Equivalent of Jute

Dutch Boy's nearest match is Oak Hollow (415-5DB), visually identical in normal room light (ΔE 1.95). It sits at the same lightness (LRV 33 vs 32) and carries a warm red-orange undertone, so it substitutes for Jute without repainting risk. See the full Oak Hollow swatch →

HGTV Home by Sherwin-Williams Equivalent of Jute

The closest HGTV Home by Sherwin-Williams equivalent of Jute is Burlap (HGSW 3193). At ΔE 0.72 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and sits at the same lightness (LRV 32 vs 32). If HGTV Home by Sherwin-Williams is your counter, order Burlap and you'll get the same color. See the full Burlap swatch →

Dunn-Edwards Equivalent of Jute

At Dunn-Edwards, the closest color to Jute is Pigeonhole (DEBN57) — very close at ΔE 2.04, though not an exact twin. It sits at the same lightness (LRV 33 vs 32) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Pigeonhole swatch →

Diamond Vogel Equivalent of Jute

At Diamond Vogel, the closest color to Jute is There's No Place Like Home (0318) — very close at ΔE 2.29, though not an exact twin. It sits at the same lightness (LRV 33 vs 32) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full There's No Place Like Home swatch →

Hirshfield's Equivalent of Jute

Hirshfield's's nearest match is Bauhaus Gold (0303), visually identical in normal room light (ΔE 1.73). It sits at the same lightness (LRV 33 vs 32) and carries a warm red-orange undertone, so it substitutes for Jute without repainting risk. See the full Bauhaus Gold swatch →

Rodda Equivalent of Jute

At Rodda, the closest color to Jute is Pumpkin Seed (CA148) — very close at ΔE 2.86, though not an exact twin. It sits at the same lightness (LRV 32 vs 32) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Pumpkin Seed swatch →

C2 Paint Equivalent of Jute

C2 Paint's nearest match is Tempura (C2-842), visually identical in normal room light (ΔE 1.47). It sits at the same lightness (LRV 32 vs 32) and carries a warm red-orange undertone, so it substitutes for Jute without repainting risk. See the full Tempura swatch →

Portola Paints Equivalent of Jute

Portola Paints has no exact twin of Jute. The nearest is Boondocks (BOONDOCKS) at ΔE 3.87 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 35 vs 32). Compare large swatches before substituting. See the full Boondocks swatch →

Kompozit Equivalent of Jute

Kompozit's nearest match is Bauhaus Gold (0303), visually identical in normal room light (ΔE 1.73). It sits at the same lightness (LRV 33 vs 32) and carries a warm red-orange undertone, so it substitutes for Jute without repainting risk. See the full Bauhaus Gold swatch →

EXPLORE MORE