Color spec
| Brand | Hirshfield's |
| Name | Plum Island |
| SKU | H0066 |
| Hex | #463C4E |
| RGB | 70, 60, 78 |
| HSL | 273°, 13%, 27% |
| LRV | 5 |
| Undertone | violet / cool |
| Family | Purple |
About Hirshfield's Plum Island
At LRV 5, Plum Island is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Its violet undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.
Plum Island earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.
Closest matches at every US brand
20 brands · top 5 each5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all purple from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Magnolia Home
Farrow & Ball
Diamond Vogel
Rodda
C2 Paint
Clare
Portola Paints
Annie Sloan
Backdrop
Rust-Oleum
Kompozit
Similar Hirshfield's colors
closest in the Hirshfield's deckThe nearest shades to Plum Island within Hirshfield's's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #463C4E in HSL space. Pair Plum Island with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Hirshfield's Plum Island Equivalents at Other Brands
Matching Plum Island from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Hirshfield's H0066 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Plum Island
Sherwin-Williams doesn't make a true equivalent of Plum Island — the nearest deck color, Concord Grape (SW 6559), is clearly different (ΔE 5.61). For an exact match, any Sherwin-Williams retailer can custom-tint Hirshfield's H0066 instead. See the full Concord Grape swatch →
Behr Equivalent of Plum Island
Behr's nearest match is Aubergine (N100-7), visually identical in normal room light (ΔE 1.71). It sits at the same lightness (LRV 5 vs 5) and carries a cool violet undertone, so it substitutes for Plum Island without repainting risk. See the full Aubergine swatch →
Benjamin Moore Equivalent of Plum Island
The closest Benjamin Moore equivalent of Plum Island is Plum Royale (2070-20). At ΔE 0.96 the two are indistinguishable on a wall — it carries the same cool violet undertone and sits at the same lightness (LRV 6 vs 5). If Benjamin Moore is your counter, order Plum Royale and you'll get the same color. See the full Plum Royale swatch →
Valspar Equivalent of Plum Island
At Valspar, the closest color to Plum Island is Virtuoso (M215) — very close at ΔE 2.4, though not an exact twin. It sits at the same lightness (LRV 4.4 vs 5) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Virtuoso swatch →
PPG / Glidden Equivalent of Plum Island
PPG / Glidden doesn't make a true equivalent of Plum Island — the nearest deck color, Napoleon (PPG1013-7), is clearly different (ΔE 7.11). For an exact match, any PPG / Glidden retailer can custom-tint Hirshfield's H0066 instead. See the full Napoleon swatch →
Glidden Equivalent of Plum Island
Glidden doesn't make a true equivalent of Plum Island — the nearest deck color, Napoleon (PPG1013-7), is clearly different (ΔE 8.05). For an exact match, any Glidden retailer can custom-tint Hirshfield's H0066 instead. See the full Napoleon swatch →
Dutch Boy Equivalent of Plum Island
Dutch Boy has no exact twin of Plum Island. The nearest is Piccolo (345-7DB) at ΔE 3.99 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 6 vs 5). Compare large swatches before substituting. See the full Piccolo swatch →
HGTV Home by Sherwin-Williams Equivalent of Plum Island
HGTV Home by Sherwin-Williams doesn't make a true equivalent of Plum Island — the nearest deck color, Purple Midnight (HGSW 2401), is clearly different (ΔE 6.44). For an exact match, any HGTV Home by Sherwin-Williams retailer can custom-tint Hirshfield's H0066 instead. See the full Purple Midnight swatch →
Dunn-Edwards Equivalent of Plum Island
Dunn-Edwards's nearest match is Preserve (DEA193), visually identical in normal room light (ΔE 1.89). It sits at the same lightness (LRV 5 vs 5) and carries a cool violet undertone, so it substitutes for Plum Island without repainting risk. See the full Preserve swatch →
Magnolia Home Equivalent of Plum Island
At Magnolia Home, the closest color to Plum Island is Plum Suede (JG-102) — very close at ΔE 3.14, though not an exact twin. It sits at the same lightness (LRV 5 vs 5) and carries a warm magenta undertone; sample both side by side if the room gets strong natural light. See the full Plum Suede swatch →
Farrow & Ball Equivalent of Plum Island
Farrow & Ball doesn't make a true equivalent of Plum Island — the nearest deck color, Paean Black (NO. 294), is clearly different (ΔE 7.34). For an exact match, any Farrow & Ball retailer can custom-tint Hirshfield's H0066 instead. See the full Paean Black swatch →
Diamond Vogel Equivalent of Plum Island
Diamond Vogel doesn't make a true equivalent of Plum Island — the nearest deck color, Purple Province (H065), is clearly different (ΔE 5.42). For an exact match, any Diamond Vogel retailer can custom-tint Hirshfield's H0066 instead. See the full Purple Province swatch →
Rodda Equivalent of Plum Island
Rodda doesn't make a true equivalent of Plum Island — the nearest deck color, Midnight (CA210), is clearly different (ΔE 8.4). For an exact match, any Rodda retailer can custom-tint Hirshfield's H0066 instead. See the full Midnight swatch →
C2 Paint Equivalent of Plum Island
C2 Paint doesn't make a true equivalent of Plum Island — the nearest deck color, Baritone (C2-741), is clearly different (ΔE 6.9). For an exact match, any C2 Paint retailer can custom-tint Hirshfield's H0066 instead. See the full Baritone swatch →
Clare Equivalent of Plum Island
Clare doesn't make a true equivalent of Plum Island — the nearest deck color, Blackish (PNT100-DP-54), is clearly different (ΔE 12.94). For an exact match, any Clare retailer can custom-tint Hirshfield's H0066 instead. See the full Blackish swatch →
Portola Paints Equivalent of Plum Island
Portola Paints doesn't make a true equivalent of Plum Island — the nearest deck color, Nomad (NOMAD), is clearly different (ΔE 6.3). For an exact match, any Portola Paints retailer can custom-tint Hirshfield's H0066 instead. See the full Nomad swatch →
Annie Sloan Equivalent of Plum Island
Annie Sloan doesn't make a true equivalent of Plum Island — the nearest deck color, Aubusson Blue (AUBUSSON BLUE), is clearly different (ΔE 18.93). For an exact match, any Annie Sloan retailer can custom-tint Hirshfield's H0066 instead. See the full Aubusson Blue swatch →
Backdrop Equivalent of Plum Island
Backdrop doesn't make a true equivalent of Plum Island — the nearest deck color, Last Call (BD-LC), is clearly different (ΔE 7.38). For an exact match, any Backdrop retailer can custom-tint Hirshfield's H0066 instead. See the full Last Call swatch →
Rust-Oleum Equivalent of Plum Island
Rust-Oleum doesn't make a true equivalent of Plum Island — the nearest deck color, Charcoal (285144), is clearly different (ΔE 12.82). For an exact match, any Rust-Oleum retailer can custom-tint Hirshfield's H0066 instead. See the full Charcoal swatch →
Kompozit Equivalent of Plum Island
At Kompozit, the closest color to Plum Island is Petunia Patty (1228) — very close at ΔE 2.51, though not an exact twin. It sits at the same lightness (LRV 5 vs 5) and carries a warm magenta undertone; sample both side by side if the room gets strong natural light. See the full Petunia Patty swatch →