Color spec
| Brand | Hirshfield's |
| Name | Fresh Take |
| SKU | 1278 |
| Hex | #505B93 |
| RGB | 80, 91, 147 |
| HSL | 230°, 30%, 45% |
| LRV | 14 |
| Undertone | cool blue tone |
| Family | Purple |
About Hirshfield's Fresh Take
With an LRV of 14, Fresh Take is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its blue undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Fresh Take works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.
Closest matches by brand
10 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all purple from that brand.
Behr
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
Dunn-Edwards
Farrow & Ball
Diamond Vogel
Kompozit
Similar Hirshfield's colors
closest in the Hirshfield's deckThe nearest shades to Fresh Take within Hirshfield's's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #505B93 in HSL space. Pair Fresh Take with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Hirshfield's Fresh Take Equivalents at Other Brands
Matching Fresh Take from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Hirshfield's 1278 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Behr Equivalent of Fresh Take
Behr's nearest match is Enchanted Evening (640F-6), visually identical in normal room light (ΔE 1.38). It runs slightly darker (LRV 12 vs 14) and carries a cool blue undertone, so it substitutes for Fresh Take without repainting risk. See the full Enchanted Evening swatch →
Benjamin Moore Equivalent of Fresh Take
At Benjamin Moore, the closest color to Fresh Take is Bistro Blue (1421) — very close at ΔE 2.47, though not an exact twin. It runs slightly darker (LRV 11 vs 14) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Bistro Blue swatch →
Valspar Equivalent of Fresh Take
Valspar's nearest match is Purple Frenzy (4004-10C), visually identical in normal room light (ΔE 1.7). It runs slightly darker (LRV 10.5 vs 14) and carries a cool blue undertone, so it substitutes for Fresh Take without repainting risk. See the full Purple Frenzy swatch →
PPG / Glidden Equivalent of Fresh Take
At PPG / Glidden, the closest color to Fresh Take is Crushed Velvet (PPG1245-7) — very close at ΔE 3.18, though not an exact twin. It runs slightly darker (LRV 10 vs 14) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Crushed Velvet swatch →
Glidden Equivalent of Fresh Take
Glidden has no exact twin of Fresh Take. The nearest is Crushed Velvet (PPG1245-7) at ΔE 3.5 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 10 vs 14). Compare large swatches before substituting. See the full Crushed Velvet swatch →
Dutch Boy Equivalent of Fresh Take
Dutch Boy's nearest match is Passion Purple (142-7DB), visually identical in normal room light (ΔE 1.2). It runs slightly darker (LRV 11 vs 14) and carries a cool blue undertone, so it substitutes for Fresh Take without repainting risk. See the full Passion Purple swatch →
Dunn-Edwards Equivalent of Fresh Take
Dunn-Edwards has no exact twin of Fresh Take. The nearest is Berry Berry Blue (DEFD57) at ΔE 3.66 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 12 vs 14). Compare large swatches before substituting. See the full Berry Berry Blue swatch →
Farrow & Ball Equivalent of Fresh Take
Farrow & Ball has no exact twin of Fresh Take. The nearest is Dinnerware (NO. 9820) at ΔE 4.31 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 10 vs 14). Compare large swatches before substituting. See the full Dinnerware swatch →
Diamond Vogel Equivalent of Fresh Take
At Diamond Vogel, the closest color to Fresh Take is Fresh Take (1278) — very close at ΔE 3.18, though not an exact twin. It sits at the same lightness (LRV 13 vs 14) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Fresh Take swatch →
Kompozit Equivalent of Fresh Take
The closest Kompozit equivalent of Fresh Take is Fresh Take (1278). At ΔE 0 the two are indistinguishable on a wall — it carries the same cool blue undertone and runs slightly darker (LRV 11 vs 14). If Kompozit is your counter, order Fresh Take and you'll get the same color. See the full Fresh Take swatch →