Color guide · HGTV Home by Sherwin-Williams · Brown

Turkish Coffee

HGSW 2491 · #4D3930 · LRV 5 · warm red tone

HGSW 2491 · #4D3930 · LRV 5 — warm red tone, very dark — reads black in most rooms.

Turkish CoffeeHGTV Home by Sherwin-Williams · HGSW 2491
The color, edge to edge.Use your own photo →
Turkish Coffee
HGTV HOME BY SHERWIN-WILLIAMS · HGSW 2491 · #4D3930
Brand · codeHGTV Home by Sherwin-WilliamsHGSW 2491 · all HGTV Home by Sherwin-Williams browns
LRV5Very dark — reads black in most rooms.
Undertonewarm red tone
FamilyBrown
Hex · RGB · HSL#4D3930 · 77, 57, 48 · 19°, 23%, 25%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1Mahogany0
  2. 2Turkish Coffee5
  3. 3Porpoise13
  4. 4Cavern Clay20
Undertone and depth

What Color Is Turkish Coffee, Really?

Turkish Coffee reads as a warm red tone — very dark — reads black in most rooms. The notes below cover how HGTV Home by Sherwin-Williams HGSW 2491 behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Turkish Coffee

Turkish Coffee earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Browns ground a room and pair naturally with leather, wood and warm metals.

Light by light

How Lighting Changes Turkish Coffee

At LRV 5, Turkish Coffee is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.

Test it in your light, not a showroom's

Most complaints about Turkish Coffee are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

Upload a photoPainted in about a minuteFree, no account
Visualize in your room
Same color, different store

Need It From Another Brand?

Any paint counter can custom-tint HGTV Home by Sherwin-Williams HGSW 2491 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.

Same deck, next chip over

Similar HGTV Home by Sherwin-Williams Colors

The nearest shades to Turkish Coffee within HGTV Home by Sherwin-Williams's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Turkish Coffee · 1.9 : 1 · fails for textWhite text on Turkish Coffee · 10.8 : 1 · passes AA and AAA

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #4D3930 in HSL space. Pair Turkish Coffee with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#4D3930 + #30444D
TRIADIC
#4D3930 · #304D39 · #39304D
ANALOGOUS
#4D3035 · #4D3930 · #4D4830

Have you painted with Turkish Coffee?

Rate it — one tap helps the next reader decide.

Ask a Question

Jessica Williams

Not sure about Turkish Coffee in your room?

Ask Jessica below — every question gets a real reply, usually within a day.

Keep exploring