Simply Divine
144-5DB · #AE9FBC · LRV 37 — cool violet tone, mid-tone — versatile but shifts visibly with light.
- 1Blue Nova17
- 2Gothic Purple24
- 3Simply Divine37
- 4French Lilac56
- 5Lavender Mist63
What Color Is Simply Divine, Really?
Simply Divine reads as a cool violet tone — mid-tone — versatile but shifts visibly with light. The notes below cover how Dutch Boy 144-5DB behaves in different light and the closest matches at competing US brands.
Best Rooms and Uses for Simply Divine
Simply Divine is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.
How Lighting Changes Simply Divine
Simply Divine sits in the mid-range at LRV 37, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its violet undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Most complaints about Simply Divine are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.
Need It From Another Brand?
Any paint counter can custom-tint Dutch Boy 144-5DB directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.
| Brand | Closest color | ΔE | LRV | |
|---|---|---|---|---|
| Sherwin-Williams | Obi LilacSW 6556 · Sherwin-Williams | 3.7 | 39 | Color page → |
| Behr | SvelteM100-3 · Behr | 3.1 | 40 | Color page → |
| Benjamin Moore | Hydrangea1390 · Benjamin Moore | 4.5 | 36 | Color page → |
| Valspar | Izzy's MittensV038-4 · Valspar | 4.3 | 36.2 | Color page → |
| PPG / Glidden | PuturplePPG1248-5 · PPG / Glidden | 5.0 | 39 | Color page → |
| Glidden | High Society Violet50RB 37/102 · Glidden | 3.5 | 37 | Color page → |
Similar Dutch Boy Colors
The nearest shades to Simply Divine within Dutch Boy's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.
Coordinated palette
Generated by hue-rotating #AE9FBC in HSL space. Pair Simply Divine with one accent and one neutral — the swatches below are starting points, not final picks.
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