Color spec
| Brand | Dunn-Edwards |
| Name | Peppy Purple |
| SKU | DEFD04 |
| Hex | #744A81 |
| RGB | 116, 74, 129 |
| HSL | 286°, 27%, 40% |
| LRV | 11 |
| Undertone | cool violet tone |
| Family | Purple |
About Dunn-Edwards Peppy Purple
With an LRV of 11, Peppy Purple is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its violet undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Peppy Purple works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.
Closest matches by brand
9 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all purple from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Diamond Vogel
Similar Dunn-Edwards colors
closest in the Dunn-Edwards deckThe nearest shades to Peppy Purple within Dunn-Edwards's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #744A81 in HSL space. Pair Peppy Purple with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Dunn-Edwards Peppy Purple Equivalents at Other Brands
Matching Peppy Purple from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Dunn-Edwards DEFD04 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Peppy Purple
At Sherwin-Williams, the closest color to Peppy Purple is Gutsy Grape (SW 6980) — very close at ΔE 3.09, though not an exact twin. It sits at the same lightness (LRV 11 vs 11) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Gutsy Grape swatch →
Behr Equivalent of Peppy Purple
At Behr, the closest color to Peppy Purple is Vintage Plum (BIC-35) — very close at ΔE 2.89, though not an exact twin. It sits at the same lightness (LRV 11 vs 11) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Vintage Plum swatch →
Benjamin Moore Equivalent of Peppy Purple
Benjamin Moore has no exact twin of Peppy Purple. The nearest is Mystical Grape (2071-30) at ΔE 4.39 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 12 vs 11). Compare large swatches before substituting. See the full Mystical Grape swatch →
Valspar Equivalent of Peppy Purple
Valspar's nearest match is Amethyst Ice (8001-1G), visually identical in normal room light (ΔE 1.45). It sits at the same lightness (LRV 10 vs 11) and carries a cool violet undertone, so it substitutes for Peppy Purple without repainting risk. See the full Amethyst Ice swatch →
PPG / Glidden Equivalent of Peppy Purple
At PPG / Glidden, the closest color to Peppy Purple is Cleopatra's Gown (PPG1249-7) — very close at ΔE 2.44, though not an exact twin. It sits at the same lightness (LRV 12 vs 11) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Cleopatra's Gown swatch →
Glidden Equivalent of Peppy Purple
At Glidden, the closest color to Peppy Purple is Regal Purple (56RB 09/302) — very close at ΔE 2.78, though not an exact twin. It runs slightly darker (LRV 9 vs 11) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Regal Purple swatch →
Dutch Boy Equivalent of Peppy Purple
At Dutch Boy, the closest color to Peppy Purple is Delightful Violet (245-7DB) — very close at ΔE 3.09, though not an exact twin. It sits at the same lightness (LRV 11 vs 11) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Delightful Violet swatch →
HGTV Home by Sherwin-Williams Equivalent of Peppy Purple
HGTV Home by Sherwin-Williams has no exact twin of Peppy Purple. The nearest is Impulsive Purple (HGSW 1421) at ΔE 4.53 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 9 vs 11). Compare large swatches before substituting. See the full Impulsive Purple swatch →
Diamond Vogel Equivalent of Peppy Purple
Diamond Vogel has no exact twin of Peppy Purple. The nearest is Magenta Red Lips (1194) at ΔE 3.98 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 9 vs 11). Compare large swatches before substituting. See the full Magenta Red Lips swatch →