Color spec
| Brand | Benjamin Moore |
| Name | Mauve Mist |
| SKU | 1264 |
| Hex | #BE999A |
| RGB | 190, 153, 154 |
| HSL | 358°, 22%, 67% |
| LRV | 36 |
| Undertone | warm red tone |
| Family | Pink |
About Benjamin Moore Mauve Mist
Mauve Mist sits in the mid-range at LRV 36, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Mauve Mist is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Soft pinks flatter bedrooms and nurseries; deeper ones make a confident statement.
Closest matches by brand
12 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all pink from that brand.
Sherwin-Williams
Behr
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Farrow & Ball
Diamond Vogel
Hirshfield's
Kompozit
Similar Benjamin Moore colors
closest in the Benjamin Moore deckThe nearest shades to Mauve Mist within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #BE999A in HSL space. Pair Mauve Mist with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Benjamin Moore Mauve Mist Equivalents at Other Brands
Matching Mauve Mist from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Benjamin Moore 1264 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Mauve Mist
Sherwin-Williams's nearest match is Orchid (SW 71), visually identical in normal room light (ΔE 1.67). It sits at the same lightness (LRV 37 vs 36) and carries a warm red undertone, so it substitutes for Mauve Mist without repainting risk. See the full Orchid swatch →
Behr Equivalent of Mauve Mist
At Behr, the closest color to Mauve Mist is Twilight Blush (PMD-71) — very close at ΔE 3.18, though not an exact twin. It sits at the same lightness (LRV 35 vs 36) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Twilight Blush swatch →
Valspar Equivalent of Mauve Mist
Valspar's nearest match is Cameo Pink (1006-8A), visually identical in normal room light (ΔE 1.4). It sits at the same lightness (LRV 34.8 vs 36) and carries a warm red undertone, so it substitutes for Mauve Mist without repainting risk. See the full Cameo Pink swatch →
PPG / Glidden Equivalent of Mauve Mist
PPG / Glidden's nearest match is Mexicali Rose (PPG18-06), visually identical in normal room light (ΔE 1.66). It runs slightly lighter (LRV 38 vs 36) and carries a warm red undertone, so it substitutes for Mauve Mist without repainting risk. See the full Mexicali Rose swatch →
Glidden Equivalent of Mauve Mist
Glidden's nearest match is Mexicali Rose (PPG18-06), visually identical in normal room light (ΔE 1.69). It runs slightly lighter (LRV 38 vs 36) and carries a warm red undertone, so it substitutes for Mauve Mist without repainting risk. See the full Mexicali Rose swatch →
Dutch Boy Equivalent of Mauve Mist
Dutch Boy has no exact twin of Mauve Mist. The nearest is Rosey Glow (401-3DB) at ΔE 3.75 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 38 vs 36). Compare large swatches before substituting. See the full Rosey Glow swatch →
HGTV Home by Sherwin-Williams Equivalent of Mauve Mist
HGTV Home by Sherwin-Williams has no exact twin of Mauve Mist. The nearest is Maeve's Mauve (HGSW 3015) at ΔE 3.88 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 37 vs 36). Compare large swatches before substituting. See the full Maeve's Mauve swatch →
Dunn-Edwards Equivalent of Mauve Mist
At Dunn-Edwards, the closest color to Mauve Mist is Rose Meadow (DE6025) — very close at ΔE 2.82, though not an exact twin. It runs slightly darker (LRV 34 vs 36) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Rose Meadow swatch →
Farrow & Ball Equivalent of Mauve Mist
At Farrow & Ball, the closest color to Mauve Mist is Cinder Rose (NO. 246) — very close at ΔE 3.28, though not an exact twin. It runs slightly lighter (LRV 40 vs 36) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Cinder Rose swatch →
Diamond Vogel Equivalent of Mauve Mist
At Diamond Vogel, the closest color to Mauve Mist is Lockhart (0098) — very close at ΔE 3.06, though not an exact twin. It runs slightly lighter (LRV 38 vs 36) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Lockhart swatch →
Hirshfield's Equivalent of Mauve Mist
At Hirshfield's, the closest color to Mauve Mist is Lockhart (0098) — very close at ΔE 2.91, though not an exact twin. It sits at the same lightness (LRV 37 vs 36) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Lockhart swatch →
Kompozit Equivalent of Mauve Mist
At Kompozit, the closest color to Mauve Mist is Lockhart (0098) — very close at ΔE 2.91, though not an exact twin. It sits at the same lightness (LRV 37 vs 36) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Lockhart swatch →