Claret
CW-305 · #CC7469 · LRV 26 — warm red tone, mid-tone — versatile but shifts visibly with light.
- 1Rumors8
- 2Cinnamon Slate19
- 3Claret26
- 4Fresno32
What Color Is Claret, Really?
Claret reads as a warm red tone — mid-tone — versatile but shifts visibly with light. The notes below cover how Benjamin Moore CW-305 behaves in different light and the closest matches at competing US brands.
Best Rooms and Uses for Claret
Claret is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Reds bring energy and appetite, classic in dining rooms and front doors.
How Lighting Changes Claret
Claret sits in the mid-range at LRV 26, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Most complaints about Claret are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.
Need It From Another Brand?
Any paint counter can custom-tint Benjamin Moore CW-305 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.
| Brand | Closest color | ΔE | LRV | |
|---|---|---|---|---|
| Sherwin-Williams | Full BloomSW 9700 · Sherwin-Williams | 1.7 | 26 | Color page → |
| Behr | Aloe BlossomMQ4-33 · Behr | 2.4 | 26 | Color page → |
| Valspar | Rhapsody2002-5C · Valspar | 2.2 | 25 | Color page → |
| PPG / Glidden | Sahara SunPPG1064-6 · PPG / Glidden | 2.3 | 25 | Color page → |
| Glidden | Sahara SunPPG1064-6 · Glidden | 2.2 | 25 | Color page → |
| Dutch Boy | Preppy Pink204-5DB · Dutch Boy | 3.0 | 27 | Color page → |
Similar Benjamin Moore Colors
The nearest shades to Claret within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.
Coordinated palette
Generated by hue-rotating #CC7469 in HSL space. Pair Claret with one accent and one neutral — the swatches below are starting points, not final picks.
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