Color spec
| Brand | Benjamin Moore |
| Name | Carter Red |
| SKU | CW-230 |
| Hex | #C07060 |
| RGB | 192, 112, 96 |
| HSL | 10°, 43%, 56% |
| LRV | 24 |
| Undertone | warm red tone |
| Family | Orange |
About Benjamin Moore Carter Red
With an LRV of 24, Carter Red is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Carter Red works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Earthy oranges and terracottas warm up dining rooms and entries.
Closest matches by brand
14 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all orange from that brand.
Sherwin-Williams
Behr
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Farrow & Ball
Diamond Vogel
Hirshfield's
C2 Paint
Annie Sloan
Kompozit
Similar Benjamin Moore colors
closest in the Benjamin Moore deckThe nearest shades to Carter Red within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #C07060 in HSL space. Pair Carter Red with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Benjamin Moore Carter Red Equivalents at Other Brands
Matching Carter Red from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Benjamin Moore CW-230 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Carter Red
At Sherwin-Williams, the closest color to Carter Red is Rojo Dust (SW 9006) — very close at ΔE 2.94, though not an exact twin. It sits at the same lightness (LRV 23 vs 24) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Rojo Dust swatch →
Behr Equivalent of Carter Red
At Behr, the closest color to Carter Red is Miami Spice (220D-6) — very close at ΔE 2.35, though not an exact twin. It sits at the same lightness (LRV 23 vs 24) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Miami Spice swatch →
Valspar Equivalent of Carter Red
Valspar's nearest match is Rhapsody (2002-5C), visually identical in normal room light (ΔE 1.54). It sits at the same lightness (LRV 25 vs 24) and carries a warm red undertone, so it substitutes for Carter Red without repainting risk. See the full Rhapsody swatch →
PPG / Glidden Equivalent of Carter Red
The closest PPG / Glidden equivalent of Carter Red is Cajun Spice (PPG1191-6). At ΔE 0.83 the two are indistinguishable on a wall — it carries the same warm red undertone and sits at the same lightness (LRV 24 vs 24). If PPG / Glidden is your counter, order Cajun Spice and you'll get the same color. See the full Cajun Spice swatch →
Glidden Equivalent of Carter Red
The closest Glidden equivalent of Carter Red is Cajun Spice (PPG1191-6). At ΔE 0.7 the two are indistinguishable on a wall — it carries the same warm red undertone and sits at the same lightness (LRV 24 vs 24). If Glidden is your counter, order Cajun Spice and you'll get the same color. See the full Cajun Spice swatch →
Dutch Boy Equivalent of Carter Red
Dutch Boy's nearest match is Relaxed Terra (307-6DB), visually identical in normal room light (ΔE 1.2). It sits at the same lightness (LRV 24 vs 24) and carries a warm red undertone, so it substitutes for Carter Red without repainting risk. See the full Relaxed Terra swatch →
HGTV Home by Sherwin-Williams Equivalent of Carter Red
At HGTV Home by Sherwin-Williams, the closest color to Carter Red is Pink Cinnamon (HGSW 2074) — very close at ΔE 2.94, though not an exact twin. It sits at the same lightness (LRV 24 vs 24) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Pink Cinnamon swatch →
Dunn-Edwards Equivalent of Carter Red
At Dunn-Edwards, the closest color to Carter Red is Cedar Grove (DE5152) — very close at ΔE 2.57, though not an exact twin. It runs slightly darker (LRV 21 vs 24) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Cedar Grove swatch →
Farrow & Ball Equivalent of Carter Red
Farrow & Ball has no exact twin of Carter Red. The nearest is Red Earth (NO. 64) at ΔE 3.52 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 26 vs 24). Compare large swatches before substituting. See the full Red Earth swatch →
Diamond Vogel Equivalent of Carter Red
At Diamond Vogel, the closest color to Carter Red is Angelic Choir (0058) — very close at ΔE 3.1, though not an exact twin. It runs slightly darker (LRV 22 vs 24) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Angelic Choir swatch →
Hirshfield's Equivalent of Carter Red
At Hirshfield's, the closest color to Carter Red is First Lady (1060) — very close at ΔE 2.78, though not an exact twin. It runs slightly lighter (LRV 27 vs 24) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full First Lady swatch →
C2 Paint Equivalent of Carter Red
At C2 Paint, the closest color to Carter Red is Tiger Lily (C2-586) — very close at ΔE 2.79, though not an exact twin. It runs slightly darker (LRV 22 vs 24) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Tiger Lily swatch →
Annie Sloan Equivalent of Carter Red
At Annie Sloan, the closest color to Carter Red is Scandinavian Pink (SCANDINAVIAN PINK) — very close at ΔE 2.82, though not an exact twin. It runs slightly lighter (LRV 27 vs 24) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Scandinavian Pink swatch →
Kompozit Equivalent of Carter Red
At Kompozit, the closest color to Carter Red is First Lady (1060) — very close at ΔE 2.78, though not an exact twin. It runs slightly lighter (LRV 26 vs 24) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full First Lady swatch →