Color spec
| Brand | Benjamin Moore |
| Name | Chili Pepper |
| SKU | 2004-20 |
| Hex | #B14040 |
| RGB | 177, 64, 64 |
| HSL | 0°, 47%, 47% |
| LRV | 13 |
| Undertone | warm red tone |
| Family | Red |
About Benjamin Moore Chili Pepper
With an LRV of 13, Chili Pepper is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Chili Pepper works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Reds bring energy and appetite, classic in dining rooms and front doors.
Closest matches by brand
16 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all red from that brand.
Sherwin-Williams
Behr
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Magnolia Home
Farrow & Ball
Diamond Vogel
Hirshfield's
C2 Paint
Annie Sloan
Backdrop
Kompozit
Similar Benjamin Moore colors
closest in the Benjamin Moore deckThe nearest shades to Chili Pepper within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #B14040 in HSL space. Pair Chili Pepper with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Benjamin Moore Chili Pepper Equivalents at Other Brands
Matching Chili Pepper from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Benjamin Moore 2004-20 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Chili Pepper
Sherwin-Williams's nearest match is Red Tomato (SW 6607), visually identical in normal room light (ΔE 1.72). It sits at the same lightness (LRV 14 vs 13) and carries a warm red undertone, so it substitutes for Chili Pepper without repainting risk. See the full Red Tomato swatch →
Behr Equivalent of Chili Pepper
Behr's nearest match is Clay Red (BIC-46), visually identical in normal room light (ΔE 1.48). It sits at the same lightness (LRV 13 vs 13) and carries a warm red undertone, so it substitutes for Chili Pepper without repainting risk. See the full Clay Red swatch →
Valspar Equivalent of Chili Pepper
At Valspar, the closest color to Chili Pepper is Red Ochre (2011-4) — very close at ΔE 2.78, though not an exact twin. It sits at the same lightness (LRV 13.1 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Red Ochre swatch →
PPG / Glidden Equivalent of Chili Pepper
At PPG / Glidden, the closest color to Chili Pepper is Rum Punch (PPG1190-7) — very close at ΔE 2.58, though not an exact twin. It sits at the same lightness (LRV 13 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Rum Punch swatch →
Glidden Equivalent of Chili Pepper
At Glidden, the closest color to Chili Pepper is Rum Punch (PPG1190-7) — very close at ΔE 2.58, though not an exact twin. It sits at the same lightness (LRV 13 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Rum Punch swatch →
Dutch Boy Equivalent of Chili Pepper
Dutch Boy's nearest match is Poppied Red (106-7DB), visually identical in normal room light (ΔE 1.84). It sits at the same lightness (LRV 14 vs 13) and carries a warm red undertone, so it substitutes for Chili Pepper without repainting risk. See the full Poppied Red swatch →
HGTV Home by Sherwin-Williams Equivalent of Chili Pepper
HGTV Home by Sherwin-Williams has no exact twin of Chili Pepper. The nearest is Scotch Bonnet Pepper (HGSW 1081) at ΔE 3.66 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 15 vs 13). Compare large swatches before substituting. See the full Scotch Bonnet Pepper swatch →
Dunn-Edwards Equivalent of Chili Pepper
Dunn-Edwards's nearest match is Glitzy Red (DEA153), visually identical in normal room light (ΔE 1.84). It sits at the same lightness (LRV 13 vs 13) and carries a warm red undertone, so it substitutes for Chili Pepper without repainting risk. See the full Glitzy Red swatch →
Magnolia Home Equivalent of Chili Pepper
At Magnolia Home, the closest color to Chili Pepper is Hopscotch (JG-31) — very close at ΔE 2.53, though not an exact twin. It sits at the same lightness (LRV 12 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Hopscotch swatch →
Farrow & Ball Equivalent of Chili Pepper
At Farrow & Ball, the closest color to Chili Pepper is Romesco (NO. CB4) — very close at ΔE 2.89, though not an exact twin. It runs slightly lighter (LRV 16 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Romesco swatch →
Diamond Vogel Equivalent of Chili Pepper
Diamond Vogel's nearest match is Unmatched Beauty (1110), visually identical in normal room light (ΔE 1.19). It sits at the same lightness (LRV 14 vs 13) and carries a warm red undertone, so it substitutes for Chili Pepper without repainting risk. See the full Unmatched Beauty swatch →
Hirshfield's Equivalent of Chili Pepper
Hirshfield's's nearest match is Empower (1095), visually identical in normal room light (ΔE 1.71). It runs slightly lighter (LRV 16 vs 13) and carries a warm red undertone, so it substitutes for Chili Pepper without repainting risk. See the full Empower swatch →
C2 Paint Equivalent of Chili Pepper
At C2 Paint, the closest color to Chili Pepper is Tango (C2-566) — very close at ΔE 2.22, though not an exact twin. It sits at the same lightness (LRV 12 vs 13) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Tango swatch →
Annie Sloan Equivalent of Chili Pepper
Annie Sloan has no exact twin of Chili Pepper. The nearest is Emperors Silk (EMPERORS SILK) at ΔE 4.08 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 13 vs 13). Compare large swatches before substituting. See the full Emperors Silk swatch →
Backdrop Equivalent of Chili Pepper
Backdrop has no exact twin of Chili Pepper. The nearest is Bahaus (BD-BH) at ΔE 4.26 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 8 vs 13). Compare large swatches before substituting. See the full Bahaus swatch →
Kompozit Equivalent of Chili Pepper
Kompozit's nearest match is Empower (1095), visually identical in normal room light (ΔE 1.71). It runs slightly lighter (LRV 15 vs 13) and carries a warm red undertone, so it substitutes for Chili Pepper without repainting risk. See the full Empower swatch →