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BEHR · 690B-6

Behr Wild Mulberry#A144BC · LRV 15

Wild Mulberry reads as a violet / cool — dark — high drama, needs strong daylight or warm bulbs. The notes below cover the spec, what Behr 690B-6 actually looks like under different light, and the closest matches at competing US brands.

SEE IN A ROOM → CALCULATE PAINT NEEDED →
BEHR WILD MULBERRY
RGB 161, 68, 188 LRV 15

Color spec

Brand Behr
Name Wild Mulberry
SKU 690B-6
Hex #A144BC
RGB 161, 68, 188
HSL 287°, 47%, 50%
LRV 15
Undertone violet / cool
Family Purple

About Behr Wild Mulberry

With an LRV of 15, Wild Mulberry is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its violet undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.

Wild Mulberry works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.

Kompozit alternative

The closest hex in the Kompozit deck, ranked by ΔE2000 (perceptual color difference). ΔE under 2 is indistinguishable to most eyes; under 5 is a very close visual match.

KOMPOZIT
Crown Jewels
SKU 1193 · #946DAD · LRV 20
ΔE 11.49 (different)
SHOP KOMPOZIT ON AMAZON →

Closest matches at every US brand

9 brands · top 5 each

5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all purple from that brand.

Dunn-Edwards

1,696 colors in deck · best ΔE 9.35
All purple at Dunn-Edwards →
DE5992
#845998
Cabaret
ΔE 9.35 · LRV 14
DE5999
#A063A1
Royal Pretender
ΔE 10.2 · LRV 19
DE5971
#7E6099
Jubilee
ΔE 11.46 · LRV 15
DE5006
#9B4B80
Plum Passion
ΔE 12.57 · LRV 14
DE5005
#B35E97
Brandywine
ΔE 12.99 · LRV 20

PPG / Glidden

2,088 colors in deck · best ΔE 9.91
All purple at PPG / Glidden →
1250-7
#835995
Royal Lilac
ΔE 9.91 · LRV 14
1249-6
#9569A3
Grape Popsicle
ΔE 11.28 · LRV 19
1252-7
#9D5A8F
Bermuda Onion
ΔE 11.43 · LRV 16
1249-7
#795088
Cleopatra's Gown
ΔE 11.55 · LRV 12
1251-7
#905284
Grape Juice
ΔE 11.97 · LRV 14

Valspar

2,858 colors in deck · best ΔE 9.98
All purple at Valspar →
V002-3
#8D4C89
Mad about Magenta
ΔE 9.98 · LRV 12.6
4002-10C
#77508B
Sonic Plum
ΔE 11.27 · LRV 11.4
4001-10C
#7E4883
Cosmic Berry
ΔE 11.34 · LRV 10.7
8001-2E
#966E9C
Pishposh
ΔE 14.02 · LRV 20
8001-3G
#AC4B7E
Pink Pizzazz
ΔE 14.57 · LRV 15

Benjamin Moore

3,934 colors in deck · best ΔE 12.46
All purple at Benjamin Moore →
2074-30
#9B4A80
Twilight Magenta
ΔE 12.46 · LRV 15
2075-30
#9F487D
Pre-Dawn Sky
ΔE 13.29 · LRV
2077-30
#BC427F
Hot Lips
ΔE 15.34 · LRV 18
2076-30
#B4447B
Crushed Berries
ΔE 15.44 · LRV 17
1398
#9379B0
Charmed Violet
ΔE 15.48 · LRV 24

Sherwin-Williams

1,526 colors in deck · best ΔE 12.9
All purple at Sherwin-Williams →
SW 6981
#795484
Passionate Purple
ΔE 12.9 · LRV 12
SW 6831
#7E6596
Clematis
ΔE 13.28 · LRV 16
SW 6838
#7C5A7E
Vigorous Violet
ΔE 15.25 · LRV 13
SW 6840
#B54D7F
Exuberant Pink
ΔE 15.63 · LRV 17
SW 6841
#953D68
Dynamo
ΔE 17.1 · LRV 11

Backdrop

30 colors in deck · best ΔE 18.06
All purple at Backdrop →
BD-MJ
#5A6E7E
Mom Jeans
ΔE 18.06 · LRV 18
BD-PW
#7C8E97
Polly Wants
ΔE 18.13 · LRV 27
BD-WK
#3F546B
We Three Kings
ΔE 23.3 · LRV 8
BD-PR
#A22D31
Punk Rock
ΔE 31.59 · LRV 8
BD-BH
#A82F31
Bahaus
ΔE 32.03 · LRV 8

Farrow & Ball

132 colors in deck · best ΔE 20.88
All purple at Farrow & Ball →
NO. 220
#636E8F
Pitch Blue
ΔE 20.88 · LRV 16
NO. 296
#BF7A8F
Rangwali
ΔE 23.52 · LRV 27
NO. 271
#8D8089
Brassica
ΔE 25.31 · LRV 23
NO. 96
#994A50
Radicchio
ΔE 25.98 · LRV 12
NO. 217
#A53C49
Rectory Red
ΔE 26.53 · LRV 12

Clare

78 colors in deck · best ΔE 21.19
All purple at Clare →
PNT100-MD-57
#5B6682
Blue'd Up
ΔE 21.19 · LRV 13
PNT100-DP-33
#706473
Prince
ΔE 21.94 · LRV 14
PNT100-DP-67
#7C4D4C
Vintage
ΔE 27.58 · LRV 10
PNT100-DP-30
#9F605D
Big Apple
ΔE 27.6 · LRV 17
PNT100-DP-29
#BE5E56
Sriracha
ΔE 31.04 · LRV 20

Magnolia Home

160 colors in deck · best ΔE 24.87
All purple at Magnolia Home →
JG-142
#626368
Texas Storm
ΔE 24.87 · LRV 13
JG-100
#8C848C
Pashmina Plum
ΔE 26.38 · LRV 24
JG-147
#6C6563
Salvaged
ΔE 28.29 · LRV 13
JG-25
#B5494B
Vine Ripened Tomato
ΔE 28.98 · LRV 15
JG-30
#965147
Home At Last
ΔE 30.8 · LRV 13

Similar Behr colors

closest in the Behr deck

The nearest shades to Wild Mulberry within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

M120-6
Love Poem
LRV 15
P110-6
Wild Berry
LRV 15
680B-6
Exotic Bloom
LRV 17
P120-6
Diva Glam
LRV 14
100B-7
Hot Pink
LRV 12
P120-5
Beauty Queen
LRV 18

Coordinated palette

Generated by hue-rotating #A144BC in HSL space. Pair Wild Mulberry with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#A144BC + #5FBC44
TRIADIC
#A144BC · #BCA144 · #44BCA1
ANALOGOUS
#6544BC · #A144BC · #BC449B

Accessibility (WCAG contrast)

Sample text on white
5.16:1 AA
Sample text on black
4.07:1 AA Large

WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.

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