Color guide · Behr · Purple

Exotic Bloom

680B-6 · #A543D6 · LRV 17 · cool violet tone

680B-6 · #A543D6 · LRV 17 — cool violet tone, dark — high drama, needs strong daylight or warm bulbs.

Exotic BloomBehr · 680B-6
The color, edge to edge.Use your own photo →
Exotic Bloom
BEHR · 680B-6 · #A543D6
Brand · codeBehr680B-6 · all Behr purples
LRV17Dark — high drama, needs strong daylight or warm bulbs.
Undertonecool violet tone
FamilyPurple
Hex · RGB · HSL#A543D6 · 165, 67, 214 · 280°, 64%, 55%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1Nocturne Shade5
  2. 2Ripe Berry10
  3. 3Exotic Bloom17
  4. 4Gothic Purple24
  5. 5Hazy Lilac29
Undertone and depth

What Color Is Exotic Bloom, Really?

Exotic Bloom reads as a cool violet tone — dark — high drama, needs strong daylight or warm bulbs. The notes below cover how Behr 680B-6 behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Exotic Bloom

Exotic Bloom works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.

Light by light

How Lighting Changes Exotic Bloom

With an LRV of 17, Exotic Bloom is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its violet undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.

Test it in your light, not a showroom's

Most complaints about Exotic Bloom are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

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Similar Behr Colors

The nearest shades to Exotic Bloom within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Exotic Bloom · 4.4 : 1 · large text onlyWhite text on Exotic Bloom · 4.8 : 1 · passes AA

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #A543D6 in HSL space. Pair Exotic Bloom with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#A543D6 + #74D643
TRIADIC
#A543D6 · #D6A543 · #43D6A5
ANALOGOUS
#5C43D6 · #A543D6 · #D643BD

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Jessica Williams

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