Color guide · Annie Sloan · Green

Florence

Florence · #018B72 · LRV 20 · cool blue-green tone

Florence · #018B72 · LRV 20 — cool blue-green tone, dark — high drama, needs strong daylight or warm bulbs.

FlorenceAnnie Sloan · Florence
The color, edge to edge.Use your own photo →
Florence
ANNIE SLOAN · Florence · #018B72
Brand · codeAnnie SloanFlorence · all Annie Sloan greens
LRV20Dark — high drama, needs strong daylight or warm bulbs.
Undertonecool blue-green tone
FamilyGreen
Hex · RGB · HSL#018B72 · 1, 139, 114 · 169°, 99%, 27%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1Essex Green6
  2. 2Vintage Vogue12
  3. 3Florence20
  4. 4Evergreen Fog30
  5. 5Clary Sage41
Undertone and depth

What Color Is Florence, Really?

Florence reads as a cool blue-green tone — dark — high drama, needs strong daylight or warm bulbs. The notes below cover how Annie Sloan Florence behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Florence

Florence works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Greens bridge indoors and out, so they suit living rooms, kitchens and sunrooms.

Light by light

How Lighting Changes Florence

With an LRV of 20, Florence is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its teal undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.

Test it in your light, not a showroom's

Most complaints about Florence are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

Upload a photoPainted in about a minuteFree, no account
Visualize in your room
Same color, different store

Need It From Another Brand?

Any paint counter can custom-tint Annie Sloan Florence directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.

Same deck, next chip over

Similar Annie Sloan Colors

The nearest shades to Florence within Annie Sloan's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Florence · 4.9 : 1 · passes AAWhite text on Florence · 4.3 : 1 · large text only

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #018B72 in HSL space. Pair Florence with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#018B72 + #8B011A
TRIADIC
#018B72 · #72018B · #8B7201
ANALOGOUS
#018B2D · #018B72 · #015F8B

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Jessica Williams

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