Color spec
| Brand | Valspar |
| Name | Simply Purple |
| SKU | 4004-10B |
| Hex | #6C7CB8 |
| RGB | 108, 124, 184 |
| HSL | 227°, 35%, 57% |
| LRV | 21.1 |
| Undertone | cool blue tone |
| Family | Purple |
About Valspar Simply Purple
With an LRV of 21.1, Simply Purple is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its blue undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Simply Purple works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.
Closest matches by brand
12 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all purple from that brand.
Sherwin-Williams
Behr
Benjamin Moore
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Diamond Vogel
Hirshfield's
C2 Paint
Kompozit
Similar Valspar colors
closest in the Valspar deckThe nearest shades to Simply Purple within Valspar's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #6C7CB8 in HSL space. Pair Simply Purple with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Valspar Simply Purple Equivalents at Other Brands
Matching Simply Purple from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Valspar 4004-10B directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Simply Purple
At Sherwin-Williams, the closest color to Simply Purple is Venture Violet (SW 6970) — very close at ΔE 2.52, though not an exact twin. It runs slightly lighter (LRV 23 vs 21.1) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Venture Violet swatch →
Behr Equivalent of Simply Purple
At Behr, the closest color to Simply Purple is Royal Fortune (S560-5) — very close at ΔE 2.7, though not an exact twin. It runs slightly darker (LRV 19 vs 21.1) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Royal Fortune swatch →
Benjamin Moore Equivalent of Simply Purple
Benjamin Moore has no exact twin of Simply Purple. The nearest is Watertown (818) at ΔE 4.63 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 23 vs 21.1). Compare large swatches before substituting. See the full Watertown swatch →
PPG / Glidden Equivalent of Simply Purple
PPG / Glidden has no exact twin of Simply Purple. The nearest is King's Robe (PPG1245-6) at ΔE 3.62 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 18 vs 21.1). Compare large swatches before substituting. See the full King's Robe swatch →
Glidden Equivalent of Simply Purple
The closest Glidden equivalent of Simply Purple is Heather Highland (64BB 23/310). At ΔE 0.85 the two are indistinguishable on a wall — it carries the same cool blue undertone and runs slightly lighter (LRV 23 vs 21.1). If Glidden is your counter, order Heather Highland and you'll get the same color. See the full Heather Highland swatch →
Dutch Boy Equivalent of Simply Purple
At Dutch Boy, the closest color to Simply Purple is Beautified Blue (141-5DB) — very close at ΔE 3.2, though not an exact twin. It runs slightly lighter (LRV 24 vs 21.1) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Beautified Blue swatch →
HGTV Home by Sherwin-Williams Equivalent of Simply Purple
HGTV Home by Sherwin-Williams has no exact twin of Simply Purple. The nearest is Lavender Fields (HGSW 1402) at ΔE 4.51 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 18 vs 21.1). Compare large swatches before substituting. See the full Lavender Fields swatch →
Dunn-Edwards Equivalent of Simply Purple
Dunn-Edwards has no exact twin of Simply Purple. The nearest is Bodega Bay (DE5893) at ΔE 4.72 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 21 vs 21.1). Compare large swatches before substituting. See the full Bodega Bay swatch →
Diamond Vogel Equivalent of Simply Purple
At Diamond Vogel, the closest color to Simply Purple is Wind Star (1270) — very close at ΔE 2.01, though not an exact twin. It sits at the same lightness (LRV 21 vs 21.1) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Wind Star swatch →
Hirshfield's Equivalent of Simply Purple
At Hirshfield's, the closest color to Simply Purple is Regal Azure (1277) — very close at ΔE 2.53, though not an exact twin. It sits at the same lightness (LRV 22 vs 21.1) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Regal Azure swatch →
C2 Paint Equivalent of Simply Purple
C2 Paint has no exact twin of Simply Purple. The nearest is Moody Blue (C2-763) at ΔE 4.09 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 21 vs 21.1). Compare large swatches before substituting. See the full Moody Blue swatch →
Kompozit Equivalent of Simply Purple
At Kompozit, the closest color to Simply Purple is Regal Azure (1277) — very close at ΔE 2.53, though not an exact twin. It runs slightly darker (LRV 19 vs 21.1) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Regal Azure swatch →