CP

Sherwin-Williams BlackberrySW 7577 · #533640 · LRV 5

Blackberry reads as a warm magenta tone — very dark — reads black in most rooms. The notes below cover the color's details, what Sherwin-Williams SW 7577 actually looks like under different light, and the closest matches at competing US brands.

SHERWIN-WILLIAMS BLACKBERRY
RGB 83, 54, 64LRV 5

Color spec

BrandSherwin-Williams
NameBlackberry
SKUSW 7577
Hex#533640
RGB83, 54, 64
HSL339°, 21%, 27%
LRV5
Undertonewarm magenta tone
FamilyPurple
See Sherwin-Williams Blackberry on your own walls — upload a room photo.SEE IT IN YOUR ROOM →

About Sherwin-Williams Blackberry

At LRV 5, Blackberry is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Its magenta undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.

Blackberry earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.

Closest matches by brand

10 brands within ΔE 5

The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all purple from that brand.

Behr

5,644 colors in deck · best ΔE 2.85
All purple at Behr →
700B-7 · #523539 · ΔE 2.85 · LRV 5
S-G-720 · #593237 · ΔE 4.42 · LRV 5
190F-7 · #563234 · ΔE 4.83 · LRV 5
180F-7 · #4D3637 · ΔE 4.84 · LRV 4

Benjamin Moore

4,068 colors in deck · best ΔE 2.83
All purple at Benjamin Moore →
2073-10 · #4B3540 · ΔE 2.83 · LRV 6
CC-34 · #5A3646 · ΔE 3.13 · LRV 7

PPG / Glidden

2,132 colors in deck · best ΔE 4.23
All purple at PPG / Glidden →
PPG1048-7 · #614046 · ΔE 4.23 · LRV 7

Glidden

3,101 colors in deck · best ΔE 4.05
All purple at Glidden →
PPG1048-7 · #604046 · ΔE 4.05 · LRV 7
85RR 05/082 · #533C3E · ΔE 4.54 · LRV 5

Dunn-Edwards

2,298 colors in deck · best ΔE 4.69
All purple at Dunn-Edwards →
DEA194 · #593C50 · ΔE 4.69 · LRV 6

Diamond Vogel

1,386 colors in deck · best ΔE 4.03
All purple at Diamond Vogel →
H065 · #523E49 · ΔE 4.03 · LRV 6
H067 · #553E42 · ΔE 4.06 · LRV 6

Hirshfield's

1,469 colors in deck · best ΔE 2.37
All purple at Hirshfield's →
H0065 · #523A46 · ΔE 2.37 · LRV 5
1222 · #533D47 · ΔE 3.19 · LRV 8
1215 · #493843 · ΔE 4.73 · LRV 7

C2 Paint

580 colors in deck · best ΔE 2.72
All purple at C2 Paint →
C2-504 · #5C3E48 · ΔE 2.72 · LRV 6
BD42 · #48343D · ΔE 3.66 · LRV 4

Portola Paints

69 colors in deck · best ΔE 4.88
All purple at Portola Paints →
DANCING SHOES · #463242 · ΔE 4.88 · LRV 4

Kompozit

1,321 colors in deck · best ΔE 3.19
All purple at Kompozit →
1222 · #533D47 · ΔE 3.19 · LRV 6
1215 · #493843 · ΔE 4.73 · LRV 5
1306 · #513E4D · ΔE 4.98 · LRV 6

Similar Sherwin-Williams colors

closest in the Sherwin-Williams deck

The nearest shades to Blackberry within Sherwin-Williams's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

SW 2704 · LRV 4
SW 6013 · LRV 5
SW 6034 · LRV 5
SW 7595 · LRV 5
SW 6020 · LRV 4
SW 7580 · LRV 6

Coordinated palette

Generated by hue-rotating #533640 in HSL space. Pair Blackberry with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#533640 + #365349
TRIADIC
#533640 · #405336 · #364053
ANALOGOUS
#53364F · #533640 · #533A36

Accessibility (WCAG contrast)

Sample text on white
10.66:1AAA
Sample text on black
1.97:1fail

WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.

Sherwin-Williams Blackberry Equivalents at Other Brands

Matching Blackberry from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Sherwin-Williams SW 7577 directly — these equivalents are for when you'd rather stay inside one brand's own deck.

Behr Equivalent of Blackberry

At Behr, the closest color to Blackberry is Wild Manzanita (700B-7) — very close at ΔE 2.85, though not an exact twin. It sits at the same lightness (LRV 5 vs 5) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Wild Manzanita swatch →

Benjamin Moore Equivalent of Blackberry

At Benjamin Moore, the closest color to Blackberry is Dark Purple (2073-10) — very close at ΔE 2.83, though not an exact twin. It sits at the same lightness (LRV 6 vs 5) and carries a warm magenta undertone; sample both side by side if the room gets strong natural light. See the full Dark Purple swatch →

PPG / Glidden Equivalent of Blackberry

PPG / Glidden has no exact twin of Blackberry. The nearest is Gooseberry (PPG1048-7) at ΔE 4.23 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 7 vs 5). Compare large swatches before substituting. See the full Gooseberry swatch →

Glidden Equivalent of Blackberry

Glidden has no exact twin of Blackberry. The nearest is Ranch House Brown (85RR 05/082) at ΔE 4.54 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 5 vs 5). Compare large swatches before substituting. See the full Ranch House Brown swatch →

Diamond Vogel Equivalent of Blackberry

Diamond Vogel has no exact twin of Blackberry. The nearest is Purple Province (H065) at ΔE 4.03 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 6 vs 5). Compare large swatches before substituting. See the full Purple Province swatch →

Hirshfield's Equivalent of Blackberry

At Hirshfield's, the closest color to Blackberry is Concord Grape (H0065) — very close at ΔE 2.37, though not an exact twin. It sits at the same lightness (LRV 5 vs 5) and carries a warm magenta undertone; sample both side by side if the room gets strong natural light. See the full Concord Grape swatch →

C2 Paint Equivalent of Blackberry

C2 Paint has no exact twin of Blackberry. The nearest is Black Locust (BD42) at ΔE 3.66 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 4 vs 5). Compare large swatches before substituting. See the full Black Locust swatch →

Kompozit Equivalent of Blackberry

Kompozit has no exact twin of Blackberry. The nearest is Purple Shadow (1215) at ΔE 4.73 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 5 vs 5). Compare large swatches before substituting. See the full Purple Shadow swatch →

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