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CompositePaint
SHERWIN-WILLIAMS · SW 2704

Sherwin-Williams Merlot#51323B · LRV 4

Merlot reads as a red / warm — very dark — reads black in most rooms. The notes below cover the spec, what Sherwin-Williams SW 2704 actually looks like under different light, and the closest matches at competing US brands.

SEE IN A ROOM → CALCULATE PAINT NEEDED →
SHERWIN-WILLIAMS MERLOT
RGB 81, 50, 59 LRV 4

Color spec

Brand Sherwin-Williams
Name Merlot
SKU SW 2704
Hex #51323B
RGB 81, 50, 59
HSL 343°, 24%, 26%
LRV 4
Undertone red / warm
Family Brown

About Sherwin-Williams Merlot

At LRV 4, Merlot is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Its magenta undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.

Merlot earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Browns ground a room and pair naturally with leather, wood and warm metals.

Kompozit alternative

The closest hex in the Kompozit deck, ranked by ΔE2000 (perceptual color difference). ΔE under 2 is indistinguishable to most eyes; under 5 is a very close visual match.

KOMPOZIT
Purple Shadow
SKU 1215 · #493843 · LRV 5
ΔE 5.65 (different)
SHOP KOMPOZIT ON AMAZON →

Closest matches at every US brand

9 brands · top 5 each

5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all brown from that brand.

Behr

4,699 colors in deck · best ΔE 2.07
All brown at Behr →
S-G-730
#522E36
Tawny Port
ΔE 2.07 · LRV 4
120F-7
#4F2F3D
Plum Raisin
ΔE 2.27 · LRV 4
700B-7
#523539
Wild Manzanita
ΔE 2.46 · LRV 5
S-G-700
#4B313E
Wild Raisin
ΔE 2.8 · LRV 4
190F-7
#563234
Mayan Red
ΔE 3.92 · LRV 5

Farrow & Ball

132 colors in deck · best ΔE 3.41
All brown at Farrow & Ball →
NO. 222
#5D3B42
Brinjal
ΔE 3.41 · LRV 6
NO. 254
#50414C
Pelt
ΔE 7.43 · LRV 6
NO. 294
#494248
Paean Black
ΔE 10.78 · LRV 6
NO. 256
#3B3938
Pitch Black
ΔE 14.49 · LRV 4
NO. 57
#444546
Off-Black
ΔE 16.11 · LRV 6

Benjamin Moore

3,934 colors in deck · best ΔE 3.6
All brown at Benjamin Moore →
2073-10
#4B3540
Dark Purple
ΔE 3.6 · LRV 6
AF-650
#453133
Caponata
ΔE 5.4 · LRV 6
CSP-450
#582F2F
Bewitched
ΔE 5.78 · LRV 6
CC-2
#583835
Raphael
ΔE 6.07 · LRV 7
2072-10
#40363C
Dark Basalt
ΔE 8.76 · LRV 5

PPG / Glidden

2,088 colors in deck · best ΔE 4.79
All brown at PPG / Glidden →
1048-7
#604046
Gooseberry
ΔE 4.79 · LRV 7
1002-7
#4B4441
Phantom Mist
ΔE 13.21 · LRV 6
1013-7
#404149
Napoleon
ΔE 14.63 · LRV 5
FLLW36
#404149
Wright Midnight
ΔE 14.63 · LRV 5
1001-7
#414040
Black Magic
ΔE 14.76 · LRV 5

Dunn-Edwards

1,696 colors in deck · best ΔE 5.84
All brown at Dunn-Edwards →
DEA194
#593C50
Mulberry
ΔE 5.84 · LRV 6
DEA193
#4A3C50
Preserve
ΔE 8.63 · LRV 5
DEA187
#3B3A3A
Black
ΔE 14.65 · LRV 4
DE6350
#3E3F41
Dark Engine
ΔE 15.56 · LRV 5
DEA185
#343B4E
Old Mill
ΔE 16.99 · LRV 4

Magnolia Home

160 colors in deck · best ΔE 6.97
All brown at Magnolia Home →
JG-102
#4B3C49
Plum Suede
ΔE 6.97 · LRV 5
JG-155
#584445
Moody Fig
ΔE 7.51 · LRV 7
JG-149
#514647
Pecan Grove
ΔE 10.49 · LRV 7
JG-150
#3F3632
Moments
ΔE 12.18 · LRV 4
JG-05
#31343A
Blackboard
ΔE 16.33 · LRV 3

Valspar

2,858 colors in deck · best ΔE 7.42
All brown at Valspar →
M131
#513833
Ragtop
ΔE 7.42 · LRV 4.8
M215
#453747
Virtuoso
ΔE 7.53 · LRV 4.4
8004-5G
#4A3A39
Christmas Pudding
ΔE 7.93 · LRV 5
V128-6
#4A3A39
Christmas Pudding
ΔE 7.93 · LRV 4.8
8004-6G
#4E342D
Thoroughfare
ΔE 8.29 · LRV 4

Clare

78 colors in deck · best ΔE 8.57
All brown at Clare →
PNT100-DP-77
#604B56
Night Groove
ΔE 8.57 · LRV 8
PNT100-DP-67
#7C4D4C
Vintage
ΔE 12.21 · LRV 10
PNT100-DP-55
#515052
Blackest
ΔE 15.92 · LRV 8
PNT100-DP-54
#484745
Blackish
ΔE 16.22 · LRV 6
PNT100-DP-42
#545E66
Goodnight Moon
ΔE 23.77 · LRV 11

Backdrop

30 colors in deck · best ΔE 13.78
All brown at Backdrop →
BD-IT
#5C4435
It's a Date
ΔE 13.78 · LRV 7
BD-SB
#7C2F2A
Stage Beauty
ΔE 14.64 · LRV 5
BD-LC
#3F4458
Last Call
ΔE 16.36 · LRV 6
BD-AH
#3D423E
After Hours
ΔE 21.59 · LRV 6
BD-NE
#3D4D3F
North End
ΔE 31.51 · LRV 7

Similar Sherwin-Williams colors

closest in the Sherwin-Williams deck

The nearest shades to Merlot within Sherwin-Williams's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

SW 7577
Blackberry
LRV 5
SW 6020
Marooned
LRV 4
SW 6034
Arresting Auburn
LRV 5
SW 6013
Bitter Chocolate
LRV 5
SW 7595
Sommelier
LRV 5
SW 9182
Rojo Marrón
LRV 4

Coordinated palette

Generated by hue-rotating #51323B in HSL space. Pair Merlot with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#51323B + #325148
TRIADIC
#51323B · #3B5132 · #323B51
ANALOGOUS
#51324A · #51323B · #513932

Accessibility (WCAG contrast)

Sample text on white
11.23:1 AAA
Sample text on black
1.87:1 fail

WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.

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