Color guide · HGTV Home by Sherwin-Williams · Black

Wild Ride

HGSW 3381 · #443E40 · LRV 5 · neutral with no strong undertone

HGSW 3381 · #443E40 · LRV 5 — neutral with no strong undertone, very dark — reads black in most rooms.

Wild RideHGTV Home by Sherwin-Williams · HGSW 3381
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Wild Ride
HGTV HOME BY SHERWIN-WILLIAMS · HGSW 3381 · #443E40
Brand · codeHGTV Home by Sherwin-WilliamsHGSW 3381 · all HGTV Home by Sherwin-Williams blacks
LRV5Very dark — reads black in most rooms.
Undertoneneutral with no strong undertone
FamilyBlack
Hex · RGB · HSL#443E40 · 68, 62, 64 · 340°, 5%, 25%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1Cordovan Brown0
  2. 2Wild Ride5
Undertone and depth

What Color Is Wild Ride, Really?

Wild Ride reads as a neutral with no strong undertone — very dark — reads black in most rooms. The notes below cover how HGTV Home by Sherwin-Williams HGSW 3381 behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Wild Ride

Wild Ride earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Near-blacks like this are best as contrast — doors, trim, cabinets, window frames.

Light by light

How Lighting Changes Wild Ride

At LRV 5, Wild Ride is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Because it carries almost no measurable hue, it stays a true neutral and pairs cleanly with nearly any trim or floor. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.

Test it in your light, not a showroom's

Most complaints about Wild Ride are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

Upload a photoPainted in about a minuteFree, no account
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Same color, different store

Need It From Another Brand?

Any paint counter can custom-tint HGTV Home by Sherwin-Williams HGSW 3381 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.

Same deck, next chip over

Similar HGTV Home by Sherwin-Williams Colors

The nearest shades to Wild Ride within HGTV Home by Sherwin-Williams's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Wild Ride · 2 : 1 · fails for textWhite text on Wild Ride · 10.5 : 1 · passes AA and AAA

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #443E40 in HSL space. Pair Wild Ride with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#443E40 + #3E4442
TRIADIC
#443E40 · #40443E · #3E4044
ANALOGOUS
#443E43 · #443E40 · #443F3E

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Jessica Williams

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