Color spec
| Brand | HGTV Home by Sherwin-Williams |
| Name | Soulful Blue |
| SKU | HGSW 6543 |
| Hex | #757C91 |
| RGB | 117, 124, 145 |
| HSL | 225°, 11%, 51% |
| LRV | 20 |
| Undertone | blue / cool |
| Family | Gray |
About HGTV Home by Sherwin-Williams Soulful Blue
With an LRV of 20, Soulful Blue is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its blue undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Soulful Blue works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Grays like this read as a modern neutral and sit comfortably alongside both warm woods and cool metals.
Closest matches at every US brand
14 brands · top 5 each5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all gray from that brand.
Sherwin-Williams
Dutch Boy
Benjamin Moore
Dunn-Edwards
Behr
Valspar
Kompozit
Diamond Vogel
C2 Paint
PPG / Glidden
Farrow & Ball
Magnolia Home
Clare
Backdrop
Similar HGTV Home by Sherwin-Williams colors
closest in the HGTV Home by Sherwin-Williams deckThe nearest shades to Soulful Blue within HGTV Home by Sherwin-Williams's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #757C91 in HSL space. Pair Soulful Blue with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
HGTV Home by Sherwin-Williams Soulful Blue Equivalents at Other Brands
Matching Soulful Blue from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint HGTV Home by Sherwin-Williams HGSW 6543 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Soulful Blue
The closest Sherwin-Williams equivalent of Soulful Blue is Soulful Blue (SW 6543). At ΔE 0 the two are indistinguishable on a wall — it carries the same cool blue undertone and sits at the same lightness (LRV 20 vs 20). If Sherwin-Williams is your counter, order Soulful Blue and you'll get the same color. See the full Soulful Blue swatch →
Dutch Boy Equivalent of Soulful Blue
The closest Dutch Boy equivalent of Soulful Blue is Authentic (342-5DB). At ΔE 0 the two are indistinguishable on a wall — it carries the same cool blue undertone and sits at the same lightness (LRV 20 vs 20). If Dutch Boy is your counter, order Authentic and you'll get the same color. See the full Authentic swatch →
Benjamin Moore Equivalent of Soulful Blue
The closest Benjamin Moore equivalent of Soulful Blue is In the Twilight (1434). At ΔE 0.97 the two are indistinguishable on a wall — it carries the same cool blue undertone and runs slightly lighter (LRV 22 vs 20). If Benjamin Moore is your counter, order In the Twilight and you'll get the same color. See the full In the Twilight swatch →
Dunn-Edwards Equivalent of Soulful Blue
The closest Dunn-Edwards equivalent of Soulful Blue is Your Shadow (DE5921). At ΔE 0.97 the two are indistinguishable on a wall — it carries the same cool blue undertone and sits at the same lightness (LRV 20 vs 20). If Dunn-Edwards is your counter, order Your Shadow and you'll get the same color. See the full Your Shadow swatch →
Behr Equivalent of Soulful Blue
At Behr, the closest color to Soulful Blue is Classy Plum (N570-4) — very close at ΔE 2.1, though not an exact twin. It sits at the same lightness (LRV 21 vs 20) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Classy Plum swatch →
Valspar Equivalent of Soulful Blue
Valspar has no exact twin of Soulful Blue. The nearest is Window Screen (4004-4A) at ΔE 4.4 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 20.7 vs 20). Compare large swatches before substituting. See the full Window Screen swatch →
C2 Paint Equivalent of Soulful Blue
C2 Paint doesn't make a true equivalent of Soulful Blue — the nearest deck color, Bohemian (C2-778), is clearly different (ΔE 5.69). For an exact match, any C2 Paint retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6543 instead. See the full Bohemian swatch →
PPG / Glidden Equivalent of Soulful Blue
PPG / Glidden doesn't make a true equivalent of Soulful Blue — the nearest deck color, Silver Blueberry (PPG1163-5), is clearly different (ΔE 5.71). For an exact match, any PPG / Glidden retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6543 instead. See the full Silver Blueberry swatch →
Kompozit Equivalent of Soulful Blue
Kompozit doesn't make a true equivalent of Soulful Blue — the nearest deck color, Ocean Storms (0506), is clearly different (ΔE 7.1). For an exact match, any Kompozit retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6543 instead. See the full Ocean Storms swatch →
Diamond Vogel Equivalent of Soulful Blue
Diamond Vogel doesn't make a true equivalent of Soulful Blue — the nearest deck color, Dancing in the Spring (1291), is clearly different (ΔE 7.39). For an exact match, any Diamond Vogel retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6543 instead. See the full Dancing in the Spring swatch →
Clare Equivalent of Soulful Blue
Clare doesn't make a true equivalent of Soulful Blue — the nearest deck color, Irony (PNT100-MD-16), is clearly different (ΔE 9.22). For an exact match, any Clare retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6543 instead. See the full Irony swatch →
Farrow & Ball Equivalent of Soulful Blue
Farrow & Ball doesn't make a true equivalent of Soulful Blue — the nearest deck color, De Nimes (NO. 299), is clearly different (ΔE 11.16). For an exact match, any Farrow & Ball retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6543 instead. See the full De Nimes swatch →
Magnolia Home Equivalent of Soulful Blue
Magnolia Home doesn't make a true equivalent of Soulful Blue — the nearest deck color, Wooden Palette (JG-130), is clearly different (ΔE 11.94). For an exact match, any Magnolia Home retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6543 instead. See the full Wooden Palette swatch →
Backdrop Equivalent of Soulful Blue
Backdrop doesn't make a true equivalent of Soulful Blue — the nearest deck color, Hartford (BD-HF), is clearly different (ΔE 17.13). For an exact match, any Backdrop retailer can custom-tint HGTV Home by Sherwin-Williams HGSW 6543 instead. See the full Hartford swatch →