Color guide · HGTV Home by Sherwin-Williams · Purple

Principal Grape

HGSW 2432 · #7E5A6D · LRV 13 · warm magenta tone

HGSW 2432 · #7E5A6D · LRV 13 — warm magenta tone, dark — high drama, needs strong daylight or warm bulbs.

Principal GrapeHGTV Home by Sherwin-Williams · HGSW 2432
The color, edge to edge.Use your own photo →
Principal Grape
HGTV HOME BY SHERWIN-WILLIAMS · HGSW 2432 · #7E5A6D
Brand · codeHGTV Home by Sherwin-WilliamsHGSW 2432 · all HGTV Home by Sherwin-Williams purples
LRV13Dark — high drama, needs strong daylight or warm bulbs.
Undertonewarm magenta tone
FamilyPurple
Hex · RGB · HSL#7E5A6D · 126, 90, 109 · 328°, 17%, 42%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1Nocturne Shade5
  2. 2Principal Grape13
  3. 3Gothic Purple24
  4. 4Hazy Lilac29
Undertone and depth

What Color Is Principal Grape, Really?

Principal Grape reads as a warm magenta tone — dark — high drama, needs strong daylight or warm bulbs. The notes below cover how HGTV Home by Sherwin-Williams HGSW 2432 behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Principal Grape

Principal Grape works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.

Light by light

How Lighting Changes Principal Grape

With an LRV of 13, Principal Grape is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its magenta undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.

Test it in your light, not a showroom's

Most complaints about Principal Grape are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

Upload a photoPainted in about a minuteFree, no account
Visualize in your room
Same color, different store

Need It From Another Brand?

Any paint counter can custom-tint HGTV Home by Sherwin-Williams HGSW 2432 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.

Same deck, next chip over

Similar HGTV Home by Sherwin-Williams Colors

The nearest shades to Principal Grape within HGTV Home by Sherwin-Williams's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Principal Grape · 3.6 : 1 · large text onlyWhite text on Principal Grape · 5.9 : 1 · passes AA

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #7E5A6D in HSL space. Pair Principal Grape with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#7E5A6D + #5A7E6B
TRIADIC
#7E5A6D · #6D7E5A · #5A6D7E
ANALOGOUS
#7D5A7E · #7E5A6D · #7E5A5B

Have you painted with Principal Grape?

Rate it — one tap helps the next reader decide.

Ask a Question

Jessica Williams

Not sure about Principal Grape in your room?

Ask Jessica below — every question gets a real reply, usually within a day.

Keep exploring