CP
GLIDDEN · PPG1173-6

Glidden Plum Shade#78738B · LRV 18

Plum Shade reads as a blue / cool — dark — high drama, needs strong daylight or warm bulbs. The notes below cover the spec, what Glidden PPG1173-6 actually looks like under different light, and the closest matches at competing US brands.

GLIDDEN PLUM SHADE
RGB 120, 115, 139 LRV 18

Color spec

Brand Glidden
Name Plum Shade
SKU PPG1173-6
Hex #78738B
RGB 120, 115, 139
HSL 252°, 9%, 50%
LRV 18
Undertone blue / cool
Family Gray

About Glidden Plum Shade

With an LRV of 18, Plum Shade is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its blue undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.

Plum Shade works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Grays like this read as a modern neutral and sit comfortably alongside both warm woods and cool metals.

Closest matches at every US brand

20 brands · top 5 each

5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all gray from that brand.

Sherwin-Williams

1,947 colors in deck · best ΔE 1.94
All gray at Sherwin-Williams →
SW 6550 · #7E778E · ΔE 1.94 · LRV 20
SW 6557 · #7A6B85 · ΔE 4.61 · LRV 16
SW 6543 · #757C91 · ΔE 6.47 · LRV 20
SW 6263 · #736F78 · ΔE 6.77 · LRV 16
SW 6277 · #7B787D · ΔE 8.69 · LRV 19

Behr

5,644 colors in deck · best ΔE 3.21
All gray at Behr →
BNC-20 · #7D7392 · ΔE 3.21 · LRV 19
MQ5-37 · #7A6F82 · ΔE 3.34 · LRV 17
MQ5-07 · #73778F · ΔE 4.14 · LRV 19
MQ5-7 · #6F758F · ΔE 4.83 · LRV 18
HDC-SP14-9 · #817182 · ΔE 5.18 · LRV 18

Benjamin Moore

3,934 colors in deck · best ΔE 5.34
All gray at Benjamin Moore →
1441 · #6E7182 · ΔE 5.34 · LRV 18
CC-930 · #6E7182 · ΔE 5.34 · LRV 18
AF-590 · #7A767E · ΔE 6.98 · LRV 19
1434 · #747D92 · ΔE 7.46 · LRV 22
AF-580 · #747D92 · ΔE 7.46 · LRV 22

Valspar

2,858 colors in deck · best ΔE 5.96
All gray at Valspar →
8003-47E · #72799B · ΔE 5.96 · LRV 20
4001-4B · #806F7D · ΔE 6.26 · LRV 17.3
4002-8B · #71799F · ΔE 6.88 · LRV 19.6
4003-4B · #6D7686 · ΔE 8.3 · LRV 17.9
8006-8E · #6D7983 · ΔE 11.94 · LRV 18

PPG / Glidden

2,132 colors in deck · best ΔE 0.53
All gray at PPG / Glidden →
PPG1173-6 · #78748C · ΔE 0.53 · LRV 18
PPG1174-6 · #746B87 · ΔE 3.52 · LRV 16
PPG1169-6 · #6B6E86 · ΔE 4.42 · LRV 16
PPG1171-6 · #6E7083 · ΔE 4.45 · LRV 17
PPG10-22 · #677487 · ΔE 9.4 · LRV 17

Dutch Boy

1,340 colors in deck · best ΔE 1.94
All gray at Dutch Boy →
344-4DB · #7E778E · ΔE 1.94 · LRV 20
244-5DB · #7B738F · ΔE 1.95 · LRV 19
243-5DB · #7A7B98 · ΔE 4.08 · LRV 21
345-5DB · #817583 · ΔE 5 · LRV 19
342-5DB · #757C91 · ΔE 6.47 · LRV 20
HGSW 2413 · #7E778E · ΔE 1.94 · LRV 20
HGSW 6550 · #7E778E · ΔE 1.94 · LRV 20
HGSW 2423 · #7A6B85 · ΔE 4.61 · LRV 16
HGSW 6557 · #7A6B85 · ΔE 4.61 · LRV 16
HGSW 2403 · #757C91 · ΔE 6.47 · LRV 20

Dunn-Edwards

2,298 colors in deck · best ΔE 4.44
All gray at Dunn-Edwards →
DE5949 · #7F779A · ΔE 4.44 · LRV 19
DE5914 · #767C9E · ΔE 6.15 · LRV 20
DE5921 · #787E93 · ΔE 6.43 · LRV 20
DE6341 · #6C757D · ΔE 11.47 · LRV 16
DET595 · #70767B · ΔE 11.51 · LRV 18

Magnolia Home

160 colors in deck · best ΔE 13.31
All gray at Magnolia Home →
JG-130 · #857F7C · ΔE 13.31 · LRV 22
JG-86 · #616F74 · ΔE 15.03 · LRV 15
JG-03 · #617373 · ΔE 17.68 · LRV 16
JG-79 · #607577 · ΔE 17.83 · LRV 17
JG-159 · #737268 · ΔE 18.68 · LRV 17

Farrow & Ball

209 colors in deck · best ΔE 7.54
All gray at Farrow & Ball →
NO. 220 · #636E8F · ΔE 7.54 · LRV 16
NO. 271 · #8D838C · ΔE 8.98 · LRV 24
NO. 276 · #87847F · ΔE 15.67 · LRV 23
NO. 299 · #6A7C80 · ΔE 16.21 · LRV 19
NO. 47 · #6F7B71 · ΔE 19.47 · LRV 19

Diamond Vogel

1,386 colors in deck · best ΔE 3.42
All gray at Diamond Vogel →
1291 · #82798D · ΔE 3.42 · LRV 20
1312 · #837382 · ΔE 5.69 · LRV 19
1319 · #717481 · ΔE 6.57 · LRV 18
1305 · #82727D · ΔE 6.82 · LRV 18
0521 · #71737C · ΔE 7.94 · LRV 17

Hirshfield's

1,469 colors in deck · best ΔE 1.7
All gray at Hirshfield's →
1291 · #7B7289 · ΔE 1.7 · LRV 20
1298 · #817699 · ΔE 4.76 · LRV 22
1312 · #7C6D7D · ΔE 5.39 · LRV 18
1305 · #7B6A77 · ΔE 7.08 · LRV 18
1221 · #8C7281 · ΔE 8.73 · LRV 20

Rodda

357 colors in deck · best ΔE 8.72
All gray at Rodda →
R105 · #737379 · ΔE 8.72 · LRV 18
R098 · #77808A · ΔE 11.16 · LRV 22
R016 · #747777 · ΔE 12.79 · LRV 19
R088 · #5F7688 · ΔE 13.89 · LRV 18
CA202 · #65757D · ΔE 14.3 · LRV 17

C2 Paint

580 colors in deck · best ΔE 2.33
All gray at C2 Paint →
C2-778 · #757285 · ΔE 2.33 · LRV 18
C2-776 · #646C8C · ΔE 6.8 · LRV 15
C2-791 · #6C7280 · ΔE 7.68 · LRV 17
C2-983 · #717279 · ΔE 8.59 · LRV 17
C2-967 · #6A737D · ΔE 10.69 · LRV 17

Clare

78 colors in deck · best ΔE 7.15
All gray at Clare →
PNT100-DP-33 · #706473 · ΔE 7.15 · LRV 14
PNT100-MD-57 · #5B6682 · ΔE 9.22 · LRV 13
PNT100-MD-16 · #7B8082 · ΔE 13.02 · LRV 21
PNT100-MD-41 · #427494 · ΔE 19.2 · LRV 16
PNT100-DP-66 · #767665 · ΔE 22.64 · LRV 18

Portola Paints

69 colors in deck · best ΔE 10.4
All gray at Portola Paints →
CARMINE · #886B76 · ΔE 10.4 · LRV 17
VOODOO · #91888C · ΔE 11.71 · LRV 26
CYCLONE · #7F8E9E · ΔE 13.98 · LRV 26
JOLENE · #A07D74 · ΔE 17.89 · LRV 23
BLUE HERON · #758F9B · ΔE 18.23 · LRV 26

Annie Sloan

31 colors in deck · best ΔE 11.94
All gray at Annie Sloan →
RODMELL · #655862 · ΔE 11.94 · LRV 11
GREEK BLUE · #6A88A2 · ΔE 15.73 · LRV 23
COCO · #8C7D66 · ΔE 22.75 · LRV 21
OLIVE · #746B4A · ΔE 27.91 · LRV 15
GIVERNY · #018DB0 · ΔE 27.96 · LRV 22

Backdrop

30 colors in deck · best ΔE 13.86
All gray at Backdrop →
BD-MJ · #5A6E7E · ΔE 13.86 · LRV 18
BD-PW · #7C8E97 · ΔE 16.61 · LRV 27
BD-HF · #7C8478 · ΔE 19.96 · LRV 22
BD-BA · #7C5F47 · ΔE 23.46 · LRV 14
BD-OS · #7E7C5C · ΔE 28.33 · LRV 18

Rust-Oleum

16 colors in deck · best ΔE 15.83
All gray at Rust-Oleum →
329207 · #486682 · ΔE 15.83 · LRV 12
391446 · #958E86 · ΔE 18.22 · LRV 27
285141 · #8E948A · ΔE 20.9 · LRV 29
371675 · #8CA8A9 · ΔE 24.98 · LRV 36
391445 · #41594C · ΔE 26.51 · LRV 9

Kompozit

1,321 colors in deck · best ΔE 1.7
All gray at Kompozit →
1291 · #7B7289 · ΔE 1.7 · LRV 18
1298 · #817699 · ΔE 4.76 · LRV 20
1312 · #7C6D7D · ΔE 5.39 · LRV 17
1305 · #7B6A77 · ΔE 7.08 · LRV 16
1221 · #8C7281 · ΔE 8.73 · LRV 19

Similar Glidden colors

closest in the Glidden deck

The nearest shades to Plum Shade within Glidden's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

10RB 17/122 · LRV 17
70RB 18/117 · LRV 18
PPG1171-6 · LRV 16
10BB 18/106 · LRV 18
30BB 17/094 · LRV 17
PPG1174-6 · LRV 16

Coordinated palette

Generated by hue-rotating #78738B in HSL space. Pair Plum Shade with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#78738B + #868B73
TRIADIC
#78738B · #8B7873 · #738B78
ANALOGOUS
#737A8B · #78738B · #84738B

Accessibility (WCAG contrast)

Sample text on white
4.54:1 AA
Sample text on black
4.62:1 AA

WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.

Glidden Plum Shade Equivalents at Other Brands

Matching Plum Shade from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Glidden PPG1173-6 directly — these equivalents are for when you'd rather stay inside one brand's own deck.

Sherwin-Williams Equivalent of Plum Shade

Sherwin-Williams's nearest match is Mythical (SW 6550), visually identical in normal room light (ΔE 1.94). It runs slightly lighter (LRV 20 vs 18) and carries a cool blue undertone, so it substitutes for Plum Shade without repainting risk. See the full Mythical swatch →

Behr Equivalent of Plum Shade

Behr has no exact twin of Plum Shade. The nearest is Little Theater (MQ5-07) at ΔE 4.14 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 19 vs 18). Compare large swatches before substituting. See the full Little Theater swatch →

Benjamin Moore Equivalent of Plum Shade

Benjamin Moore doesn't make a true equivalent of Plum Shade — the nearest deck color, Amethyst Shadow (1441), is clearly different (ΔE 5.34). For an exact match, any Benjamin Moore retailer can custom-tint Glidden PPG1173-6 instead. See the full Amethyst Shadow swatch →

Valspar Equivalent of Plum Shade

Valspar doesn't make a true equivalent of Plum Shade — the nearest deck color, Seattle Haze (4003-4B), is clearly different (ΔE 8.3). For an exact match, any Valspar retailer can custom-tint Glidden PPG1173-6 instead. See the full Seattle Haze swatch →

PPG / Glidden Equivalent of Plum Shade

The closest PPG / Glidden equivalent of Plum Shade is Plum Shade (PPG1173-6). At ΔE 0.53 the two are indistinguishable on a wall — it carries the same cool blue undertone and sits at the same lightness (LRV 18 vs 18). If PPG / Glidden is your counter, order Plum Shade and you'll get the same color. See the full Plum Shade swatch →

Dutch Boy Equivalent of Plum Shade

Dutch Boy's nearest match is Sweet Pansies (244-5DB), visually identical in normal room light (ΔE 1.95). It sits at the same lightness (LRV 19 vs 18) and carries a cool blue undertone, so it substitutes for Plum Shade without repainting risk. See the full Sweet Pansies swatch →

HGTV Home by Sherwin-Williams Equivalent of Plum Shade

HGTV Home by Sherwin-Williams's nearest match is Purple Peacock (HGSW 2413), visually identical in normal room light (ΔE 1.94). It runs slightly lighter (LRV 20 vs 18) and carries a cool blue undertone, so it substitutes for Plum Shade without repainting risk. See the full Purple Peacock swatch →

Dunn-Edwards Equivalent of Plum Shade

Dunn-Edwards has no exact twin of Plum Shade. The nearest is Grape Jam (DE5949) at ΔE 4.44 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 19 vs 18). Compare large swatches before substituting. See the full Grape Jam swatch →

Magnolia Home Equivalent of Plum Shade

Magnolia Home doesn't make a true equivalent of Plum Shade — the nearest deck color, Demo Day (JG-79), is clearly different (ΔE 17.83). For an exact match, any Magnolia Home retailer can custom-tint Glidden PPG1173-6 instead. See the full Demo Day swatch →

Farrow & Ball Equivalent of Plum Shade

Farrow & Ball doesn't make a true equivalent of Plum Shade — the nearest deck color, Pitch Blue (NO. 220), is clearly different (ΔE 7.54). For an exact match, any Farrow & Ball retailer can custom-tint Glidden PPG1173-6 instead. See the full Pitch Blue swatch →

Diamond Vogel Equivalent of Plum Shade

Diamond Vogel doesn't make a true equivalent of Plum Shade — the nearest deck color, Overlook (1319), is clearly different (ΔE 6.57). For an exact match, any Diamond Vogel retailer can custom-tint Glidden PPG1173-6 instead. See the full Overlook swatch →

Hirshfield's Equivalent of Plum Shade

Hirshfield's's nearest match is Dancing in the Spring (1291), visually identical in normal room light (ΔE 1.7). It runs slightly lighter (LRV 20 vs 18) and carries a cool violet undertone, so it substitutes for Plum Shade without repainting risk. See the full Dancing in the Spring swatch →

Rodda Equivalent of Plum Shade

Rodda doesn't make a true equivalent of Plum Shade — the nearest deck color, Moody Hue (R105), is clearly different (ΔE 8.72). For an exact match, any Rodda retailer can custom-tint Glidden PPG1173-6 instead. See the full Moody Hue swatch →

C2 Paint Equivalent of Plum Shade

At C2 Paint, the closest color to Plum Shade is Bohemian (C2-778) — very close at ΔE 2.33, though not an exact twin. It sits at the same lightness (LRV 18 vs 18) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Bohemian swatch →

Clare Equivalent of Plum Shade

Clare doesn't make a true equivalent of Plum Shade — the nearest deck color, Irony (PNT100-MD-16), is clearly different (ΔE 13.02). For an exact match, any Clare retailer can custom-tint Glidden PPG1173-6 instead. See the full Irony swatch →

Portola Paints Equivalent of Plum Shade

Portola Paints doesn't make a true equivalent of Plum Shade — the nearest deck color, Carmine (CARMINE), is clearly different (ΔE 10.4). For an exact match, any Portola Paints retailer can custom-tint Glidden PPG1173-6 instead. See the full Carmine swatch →

Annie Sloan Equivalent of Plum Shade

Annie Sloan doesn't make a true equivalent of Plum Shade — the nearest deck color, Greek Blue (GREEK BLUE), is clearly different (ΔE 15.73). For an exact match, any Annie Sloan retailer can custom-tint Glidden PPG1173-6 instead. See the full Greek Blue swatch →

Backdrop Equivalent of Plum Shade

Backdrop doesn't make a true equivalent of Plum Shade — the nearest deck color, Mom Jeans (BD-MJ), is clearly different (ΔE 13.86). For an exact match, any Backdrop retailer can custom-tint Glidden PPG1173-6 instead. See the full Mom Jeans swatch →

Rust-Oleum Equivalent of Plum Shade

Rust-Oleum doesn't make a true equivalent of Plum Shade — the nearest deck color, Coastal Blue (329207), is clearly different (ΔE 15.83). For an exact match, any Rust-Oleum retailer can custom-tint Glidden PPG1173-6 instead. See the full Coastal Blue swatch →

Kompozit Equivalent of Plum Shade

Kompozit's nearest match is Dancing in the Spring (1291), visually identical in normal room light (ΔE 1.7). It sits at the same lightness (LRV 18 vs 18) and carries a cool violet undertone, so it substitutes for Plum Shade without repainting risk. See the full Dancing in the Spring swatch →

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