Color spec
| Brand | Glidden |
| Name | Magenta |
| SKU | PPG1050-7 |
| Hex | #953D55 |
| RGB | 149, 61, 85 |
| HSL | 344°, 42%, 41% |
| LRV | 10 |
| Undertone | red / warm |
| Family | Red |
About Glidden Magenta
With an LRV of 10, Magenta is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its magenta undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Magenta works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Reds bring energy and appetite, classic in dining rooms and front doors.
Closest matches at every US brand
20 brands · top 5 each5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all red from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Magnolia Home
Farrow & Ball
Diamond Vogel
Hirshfield's
Rodda
C2 Paint
Clare
Portola Paints
Annie Sloan
Backdrop
Rust-Oleum
Kompozit
Similar Glidden colors
closest in the Glidden deckThe nearest shades to Magenta within Glidden's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #953D55 in HSL space. Pair Magenta with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Glidden Magenta Equivalents at Other Brands
Matching Magenta from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Glidden PPG1050-7 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Magenta
At Sherwin-Williams, the closest color to Magenta is Cerise (SW 6580) — very close at ΔE 2.59, though not an exact twin. It sits at the same lightness (LRV 10 vs 10) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Cerise swatch →
Behr Equivalent of Magenta
At Behr, the closest color to Magenta is French Rose (HDC-CL-04) — very close at ΔE 2.31, though not an exact twin. It sits at the same lightness (LRV 11 vs 10) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full French Rose swatch →
Benjamin Moore Equivalent of Magenta
At Benjamin Moore, the closest color to Magenta is Night Flower (1344) — very close at ΔE 2.34, though not an exact twin. It sits at the same lightness (LRV 11 vs 10) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Night Flower swatch →
Valspar Equivalent of Magenta
Valspar has no exact twin of Magenta. The nearest is Baked Bahama (1006-3A) at ΔE 4.75 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 11.2 vs 10). Compare large swatches before substituting. See the full Baked Bahama swatch →
PPG / Glidden Equivalent of Magenta
The closest PPG / Glidden equivalent of Magenta is Magenta (PPG1050-7). At ΔE 0.23 the two are indistinguishable on a wall — it carries the same warm red undertone and sits at the same lightness (LRV 10 vs 10). If PPG / Glidden is your counter, order Magenta and you'll get the same color. See the full Magenta swatch →
Dutch Boy Equivalent of Magenta
At Dutch Boy, the closest color to Magenta is Razzberry (102-7DB) — very close at ΔE 3, though not an exact twin. It sits at the same lightness (LRV 10 vs 10) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Razzberry swatch →
HGTV Home by Sherwin-Williams Equivalent of Magenta
At HGTV Home by Sherwin-Williams, the closest color to Magenta is Cerise (HGSW 1031) — very close at ΔE 2.59, though not an exact twin. It sits at the same lightness (LRV 10 vs 10) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Cerise swatch →
Dunn-Edwards Equivalent of Magenta
Dunn-Edwards's nearest match is Berry Inspired (DEFD16), visually identical in normal room light (ΔE 1.32). It sits at the same lightness (LRV 11 vs 10) and carries a warm red undertone, so it substitutes for Magenta without repainting risk. See the full Berry Inspired swatch →
Magnolia Home Equivalent of Magenta
Magnolia Home doesn't make a true equivalent of Magenta — the nearest deck color, Create (JG-28), is clearly different (ΔE 6.84). For an exact match, any Magnolia Home retailer can custom-tint Glidden PPG1050-7 instead. See the full Create swatch →
Farrow & Ball Equivalent of Magenta
Farrow & Ball doesn't make a true equivalent of Magenta — the nearest deck color, Rectory Red (NO. 217), is clearly different (ΔE 5.62). For an exact match, any Farrow & Ball retailer can custom-tint Glidden PPG1050-7 instead. See the full Rectory Red swatch →
Diamond Vogel Equivalent of Magenta
Diamond Vogel doesn't make a true equivalent of Magenta — the nearest deck color, Velvet Cake (1124), is clearly different (ΔE 5.01). For an exact match, any Diamond Vogel retailer can custom-tint Glidden PPG1050-7 instead. See the full Velvet Cake swatch →
Hirshfield's Equivalent of Magenta
Hirshfield's doesn't make a true equivalent of Magenta — the nearest deck color, Romp (1136), is clearly different (ΔE 5.04). For an exact match, any Hirshfield's retailer can custom-tint Glidden PPG1050-7 instead. See the full Romp swatch →
Rodda Equivalent of Magenta
Rodda doesn't make a true equivalent of Magenta — the nearest deck color, Picante (CA227), is clearly different (ΔE 12.19). For an exact match, any Rodda retailer can custom-tint Glidden PPG1050-7 instead. See the full Picante swatch →
C2 Paint Equivalent of Magenta
C2 Paint doesn't make a true equivalent of Magenta — the nearest deck color, Molten (C2-537), is clearly different (ΔE 7.52). For an exact match, any C2 Paint retailer can custom-tint Glidden PPG1050-7 instead. See the full Molten swatch →
Clare Equivalent of Magenta
Clare doesn't make a true equivalent of Magenta — the nearest deck color, Vintage (PNT100-DP-67), is clearly different (ΔE 9.87). For an exact match, any Clare retailer can custom-tint Glidden PPG1050-7 instead. See the full Vintage swatch →
Portola Paints Equivalent of Magenta
Portola Paints doesn't make a true equivalent of Magenta — the nearest deck color, Zion (ZION), is clearly different (ΔE 18.8). For an exact match, any Portola Paints retailer can custom-tint Glidden PPG1050-7 instead. See the full Zion swatch →
Annie Sloan Equivalent of Magenta
Annie Sloan doesn't make a true equivalent of Magenta — the nearest deck color, Emperors Silk (EMPERORS SILK), is clearly different (ΔE 8.8). For an exact match, any Annie Sloan retailer can custom-tint Glidden PPG1050-7 instead. See the full Emperors Silk swatch →
Backdrop Equivalent of Magenta
Backdrop doesn't make a true equivalent of Magenta — the nearest deck color, Punk Rock (BD-PR), is clearly different (ΔE 11.5). For an exact match, any Backdrop retailer can custom-tint Glidden PPG1050-7 instead. See the full Punk Rock swatch →
Rust-Oleum Equivalent of Magenta
Rust-Oleum doesn't make a true equivalent of Magenta — the nearest deck color, Farmhouse Red (329211), is clearly different (ΔE 16.17). For an exact match, any Rust-Oleum retailer can custom-tint Glidden PPG1050-7 instead. See the full Farmhouse Red swatch →
Kompozit Equivalent of Magenta
Kompozit doesn't make a true equivalent of Magenta — the nearest deck color, Romp (1136), is clearly different (ΔE 5.04). For an exact match, any Kompozit retailer can custom-tint Glidden PPG1050-7 instead. See the full Romp swatch →