CP
GLIDDEN · 90BB 19/267

Glidden Dusty Violet#7370A3 · LRV 19

Dusty Violet reads as a blue / cool — dark — high drama, needs strong daylight or warm bulbs. The notes below cover the spec, what Glidden 90BB 19/267 actually looks like under different light, and the closest matches at competing US brands.

GLIDDEN DUSTY VIOLET
RGB 115, 112, 163 LRV 19

Color spec

Brand Glidden
Name Dusty Violet
SKU 90BB 19/267
Hex #7370A3
RGB 115, 112, 163
HSL 244°, 22%, 54%
LRV 19
Undertone blue / cool
Family Purple

About Glidden Dusty Violet

With an LRV of 19, Dusty Violet is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its blue undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.

Dusty Violet works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.

Closest matches at every US brand

20 brands · top 5 each

5 closest matches per brand by ΔE2000, computed against each brand's full deck. Tap any swatch for its full single-color spec; tap the brand title to browse all purple from that brand.

Sherwin-Williams

1,947 colors in deck · best ΔE 3.22
All purple at Sherwin-Williams →
SW 6824 · #716998 · ΔE 3.22 · LRV 16
SW 6817 · #6572A5 · ΔE 4.66 · LRV 18
SW 6831 · #7E6596 · ΔE 6.92 · LRV 16
SW 6550 · #7E778E · ΔE 9.12 · LRV 20
SW 6557 · #7A6B85 · ΔE 9.2 · LRV 16

Behr

5,644 colors in deck · best ΔE 2.04
All purple at Behr →
S100-5 · #7570AC · ΔE 2.04 · LRV 18
660F-6 · #6A6C9D · ΔE 2.47 · LRV 16
650F-5 · #6F71AE · ΔE 3.04 · LRV 18
N560-5 · #6E79A2 · ΔE 4.92 · LRV 20
630F-5 · #6476A9 · ΔE 6.13 · LRV 19

Benjamin Moore

3,934 colors in deck · best ΔE 7.49
All purple at Benjamin Moore →
825 · #5B6D92 · ΔE 7.49 · LRV 17
1427 · #696D86 · ΔE 8.08 · LRV 18
CC-960 · #696D86 · ΔE 8.08 · LRV 18
CC-902 · #5C79B3 · ΔE 9.28 · LRV 22
1385 · #7D6685 · ΔE 9.81 · LRV 17

Valspar

2,858 colors in deck · best ΔE 4.79
All purple at Valspar →
4002-8B · #71799F · ΔE 4.79 · LRV 19.6
V074-5 · #606E9C · ΔE 5.36 · LRV 16
8003-47E · #72799B · ΔE 5.48 · LRV 20
1001-3B · #88749E · ΔE 6.8 · LRV 20.1
4004-10B · #6C7CB8 · ΔE 7.13 · LRV 21.1

PPG / Glidden

2,132 colors in deck · best ΔE 3.77
All purple at PPG / Glidden →
PPG1248-7 · #77689F · ΔE 3.77 · LRV 16
PPG1175-6 · #746A93 · ΔE 4.42 · LRV 16
PPG1167-6 · #627199 · ΔE 5.75 · LRV 17
PPG1245-6 · #6274AA · ΔE 6.17 · LRV 18
PPG17-07 · #816E96 · ΔE 6.37 · LRV 18

Dutch Boy

1,340 colors in deck · best ΔE 4.71
All purple at Dutch Boy →
242-5DB · #687196 · ΔE 4.71 · LRV 17
143-6DB · #7F7BA2 · ΔE 5.22 · LRV 21
141-6DB · #5E709F · ΔE 6.24 · LRV 16
243-5DB · #7A7B98 · ΔE 7.06 · LRV 21
244-5DB · #7B738F · ΔE 7.32 · LRV 19
HGSW 1412 · #716998 · ΔE 3.22 · LRV 16
HGSW 6824 · #716998 · ΔE 3.22 · LRV 16
HGSW 1402 · #6572A5 · ΔE 4.66 · LRV 18
HGSW 6817 · #6572A5 · ΔE 4.66 · LRV 18
HGSW 1422 · #7E6596 · ΔE 6.92 · LRV 16

Dunn-Edwards

2,298 colors in deck · best ΔE 2.23
All purple at Dunn-Edwards →
DEFD02 · #6C6BA0 · ΔE 2.23 · LRV 17
DE5949 · #7F779A · ΔE 5.76 · LRV 19
DE5914 · #767C9E · ΔE 6 · LRV 20
DE5901 · #637195 · ΔE 6.09 · LRV 16
DE5963 · #8775A1 · ΔE 6.11 · LRV 19

Magnolia Home

160 colors in deck · best ΔE 16.21
All purple at Magnolia Home →
JG-100 · #8C848C · ΔE 16.21 · LRV 24
JG-86 · #616F74 · ΔE 17.77 · LRV 15
JG-85 · #4E7280 · ΔE 18.13 · LRV 15
JG-79 · #607577 · ΔE 20.66 · LRV 17
JG-03 · #617373 · ΔE 21.33 · LRV 16

Farrow & Ball

209 colors in deck · best ΔE 6.39
All purple at Farrow & Ball →
NO. 220 · #636E8F · ΔE 6.39 · LRV 16
NO. 237 · #6A90B4 · ΔE 15.39 · LRV 26
NO. 271 · #8D838C · ΔE 15.82 · LRV 24
NO. 299 · #6A7C80 · ΔE 18.94 · LRV 19
NO. 47 · #6F7B71 · ΔE 25.28 · LRV 19

Diamond Vogel

1,386 colors in deck · best ΔE 2.58
All purple at Diamond Vogel →
1249 · #7974A0 · ΔE 2.58 · LRV 19
1263 · #7273B3 · ΔE 3.68 · LRV 19
1256 · #8276AC · ΔE 4 · LRV 21
1277 · #737BB2 · ΔE 5.07 · LRV 21
1270 · #727AB8 · ΔE 5.65 · LRV 21

Hirshfield's

1,469 colors in deck · best ΔE 1.62
All purple at Hirshfield's →
1249 · #746F9D · ΔE 1.62 · LRV 20
1256 · #7C70AA · ΔE 2.68 · LRV 21
1263 · #696DB0 · ΔE 4.56 · LRV 20
1277 · #6A76AF · ΔE 5.03 · LRV 22
1270 · #6875B7 · ΔE 6.19 · LRV 22

Rodda

357 colors in deck · best ΔE 13.33
All purple at Rodda →
R088 · #5F7688 · ΔE 13.33 · LRV 18
R099 · #626F7A · ΔE 14.47 · LRV 16
R098 · #77808A · ΔE 14.59 · LRV 22
R105 · #737379 · ΔE 15.78 · LRV 18
CA202 · #65757D · ΔE 16.24 · LRV 17

C2 Paint

580 colors in deck · best ΔE 6.43
All purple at C2 Paint →
C2-776 · #646C8C · ΔE 6.43 · LRV 15
C2-778 · #757285 · ΔE 10.06 · LRV 18
C2-763 · #6481AD · ΔE 10.19 · LRV 21
C2-791 · #6C7280 · ΔE 12.18 · LRV 17
C2-764 · #5A83AA · ΔE 13.51 · LRV 21

Clare

78 colors in deck · best ΔE 9.22
All purple at Clare →
PNT100-MD-57 · #5B6682 · ΔE 9.22 · LRV 13
PNT100-DP-33 · #706473 · ΔE 13.23 · LRV 14
PNT100-MD-41 · #427494 · ΔE 15.88 · LRV 16
PNT100-MD-16 · #7B8082 · ΔE 17.98 · LRV 21
PNT100-DP-45 · #357285 · ΔE 20.93 · LRV 14

Portola Paints

69 colors in deck · best ΔE 15.23
All purple at Portola Paints →
CYCLONE · #7F8E9E · ΔE 15.23 · LRV 26
CARMINE · #886B76 · ΔE 16.01 · LRV 17
VOODOO · #91888C · ΔE 18.35 · LRV 26
BLUE HERON · #758F9B · ΔE 18.49 · LRV 26
JULES · #85929A · ΔE 18.56 · LRV 28

Annie Sloan

31 colors in deck · best ΔE 13.9
All purple at Annie Sloan →
GREEK BLUE · #6A88A2 · ΔE 13.9 · LRV 23
RODMELL · #655862 · ΔE 17.12 · LRV 11
GIVERNY · #018DB0 · ΔE 24.95 · LRV 22
COCO · #8C7D66 · ΔE 30.53 · LRV 21
OLIVE · #746B4A · ΔE 35.84 · LRV 15

Backdrop

30 colors in deck · best ΔE 13.89
All purple at Backdrop →
BD-MJ · #5A6E7E · ΔE 13.89 · LRV 18
BD-PW · #7C8E97 · ΔE 18.18 · LRV 27
BD-HF · #7C8478 · ΔE 26.34 · LRV 22
BD-BA · #7C5F47 · ΔE 30.56 · LRV 14
BD-OS · #7E7C5C · ΔE 36.38 · LRV 18

Rust-Oleum

16 colors in deck · best ΔE 13.58
All purple at Rust-Oleum →
329207 · #486682 · ΔE 13.58 · LRV 12
391446 · #958E86 · ΔE 25.07 · LRV 27
285141 · #8E948A · ΔE 26.98 · LRV 29
371675 · #8CA8A9 · ΔE 27.1 · LRV 36
391445 · #41594C · ΔE 30.32 · LRV 9

Kompozit

1,321 colors in deck · best ΔE 1.62
All purple at Kompozit →
1249 · #746F9D · ΔE 1.62 · LRV 18
1256 · #7C70AA · ΔE 2.68 · LRV 19
1263 · #696DB0 · ΔE 4.56 · LRV 17
1277 · #6A76AF · ΔE 5.03 · LRV 19
1270 · #6875B7 · ΔE 6.19 · LRV 19

Similar Glidden colors

closest in the Glidden deck

The nearest shades to Dusty Violet within Glidden's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

PPG1248-7 · LRV 16
90BB 21/220 · LRV 21
PPG1175-6 · LRV 16
10RB 17/210 · LRV 17
50BB 18/216 · LRV 18
PPG17-07 · LRV 18

Coordinated palette

Generated by hue-rotating #7370A3 in HSL space. Pair Dusty Violet with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#7370A3 + #A0A370
TRIADIC
#7370A3 · #A37370 · #70A373
ANALOGOUS
#7087A3 · #7370A3 · #8C70A3

Accessibility (WCAG contrast)

Sample text on white
4.59:1 AA
Sample text on black
4.58:1 AA

WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.

Glidden Dusty Violet Equivalents at Other Brands

Matching Dusty Violet from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Glidden 90BB 19/267 directly — these equivalents are for when you'd rather stay inside one brand's own deck.

Sherwin-Williams Equivalent of Dusty Violet

Sherwin-Williams has no exact twin of Dusty Violet. The nearest is Gentian (SW 6817) at ΔE 4.66 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 18 vs 19). Compare large swatches before substituting. See the full Gentian swatch →

Behr Equivalent of Dusty Violet

At Behr, the closest color to Dusty Violet is Purple Potion (S100-5) — very close at ΔE 2.04, though not an exact twin. It sits at the same lightness (LRV 18 vs 19) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Purple Potion swatch →

Benjamin Moore Equivalent of Dusty Violet

Benjamin Moore doesn't make a true equivalent of Dusty Violet — the nearest deck color, Waterdrop (CC-902), is clearly different (ΔE 9.28). For an exact match, any Benjamin Moore retailer can custom-tint Glidden 90BB 19/267 instead. See the full Waterdrop swatch →

Valspar Equivalent of Dusty Violet

Valspar has no exact twin of Dusty Violet. The nearest is Positively Purple (4002-8B) at ΔE 4.79 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 19.6 vs 19). Compare large swatches before substituting. See the full Positively Purple swatch →

PPG / Glidden Equivalent of Dusty Violet

PPG / Glidden has no exact twin of Dusty Violet. The nearest is Reign Over Me (PPG1248-7) at ΔE 3.77 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 16 vs 19). Compare large swatches before substituting. See the full Reign Over Me swatch →

Dutch Boy Equivalent of Dusty Violet

Dutch Boy has no exact twin of Dusty Violet. The nearest is Inky Glaze (242-5DB) at ΔE 4.71 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 17 vs 19). Compare large swatches before substituting. See the full Inky Glaze swatch →

HGTV Home by Sherwin-Williams Equivalent of Dusty Violet

HGTV Home by Sherwin-Williams has no exact twin of Dusty Violet. The nearest is Lavender Fields (HGSW 1402) at ΔE 4.66 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 18 vs 19). Compare large swatches before substituting. See the full Lavender Fields swatch →

Dunn-Edwards Equivalent of Dusty Violet

At Dunn-Edwards, the closest color to Dusty Violet is Sentimental (DEFD02) — very close at ΔE 2.23, though not an exact twin. It runs slightly darker (LRV 17 vs 19) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Sentimental swatch →

Magnolia Home Equivalent of Dusty Violet

Magnolia Home doesn't make a true equivalent of Dusty Violet — the nearest deck color, Blue Skies (JG-85), is clearly different (ΔE 18.13). For an exact match, any Magnolia Home retailer can custom-tint Glidden 90BB 19/267 instead. See the full Blue Skies swatch →

Farrow & Ball Equivalent of Dusty Violet

Farrow & Ball doesn't make a true equivalent of Dusty Violet — the nearest deck color, Pitch Blue (NO. 220), is clearly different (ΔE 6.39). For an exact match, any Farrow & Ball retailer can custom-tint Glidden 90BB 19/267 instead. See the full Pitch Blue swatch →

Diamond Vogel Equivalent of Dusty Violet

At Diamond Vogel, the closest color to Dusty Violet is Purple Spire (1249) — very close at ΔE 2.58, though not an exact twin. It sits at the same lightness (LRV 19 vs 19) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Purple Spire swatch →

Hirshfield's Equivalent of Dusty Violet

Hirshfield's's nearest match is Purple Spire (1249), visually identical in normal room light (ΔE 1.62). It sits at the same lightness (LRV 20 vs 19) and carries a cool blue undertone, so it substitutes for Dusty Violet without repainting risk. See the full Purple Spire swatch →

Rodda Equivalent of Dusty Violet

Rodda doesn't make a true equivalent of Dusty Violet — the nearest deck color, Evening Tide (R088), is clearly different (ΔE 13.33). For an exact match, any Rodda retailer can custom-tint Glidden 90BB 19/267 instead. See the full Evening Tide swatch →

C2 Paint Equivalent of Dusty Violet

C2 Paint doesn't make a true equivalent of Dusty Violet — the nearest deck color, Mystery (C2-776), is clearly different (ΔE 6.43). For an exact match, any C2 Paint retailer can custom-tint Glidden 90BB 19/267 instead. See the full Mystery swatch →

Clare Equivalent of Dusty Violet

Clare doesn't make a true equivalent of Dusty Violet — the nearest deck color, Blue'd Up (PNT100-MD-57), is clearly different (ΔE 9.22). For an exact match, any Clare retailer can custom-tint Glidden 90BB 19/267 instead. See the full Blue'd Up swatch →

Portola Paints Equivalent of Dusty Violet

Portola Paints doesn't make a true equivalent of Dusty Violet — the nearest deck color, Carmine (CARMINE), is clearly different (ΔE 16.01). For an exact match, any Portola Paints retailer can custom-tint Glidden 90BB 19/267 instead. See the full Carmine swatch →

Annie Sloan Equivalent of Dusty Violet

Annie Sloan doesn't make a true equivalent of Dusty Violet — the nearest deck color, Greek Blue (GREEK BLUE), is clearly different (ΔE 13.9). For an exact match, any Annie Sloan retailer can custom-tint Glidden 90BB 19/267 instead. See the full Greek Blue swatch →

Backdrop Equivalent of Dusty Violet

Backdrop doesn't make a true equivalent of Dusty Violet — the nearest deck color, Mom Jeans (BD-MJ), is clearly different (ΔE 13.89). For an exact match, any Backdrop retailer can custom-tint Glidden 90BB 19/267 instead. See the full Mom Jeans swatch →

Rust-Oleum Equivalent of Dusty Violet

Rust-Oleum doesn't make a true equivalent of Dusty Violet — the nearest deck color, Coastal Blue (329207), is clearly different (ΔE 13.58). For an exact match, any Rust-Oleum retailer can custom-tint Glidden 90BB 19/267 instead. See the full Coastal Blue swatch →

Kompozit Equivalent of Dusty Violet

Kompozit's nearest match is Purple Spire (1249), visually identical in normal room light (ΔE 1.62). It sits at the same lightness (LRV 18 vs 19) and carries a cool blue undertone, so it substitutes for Dusty Violet without repainting risk. See the full Purple Spire swatch →

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