Color spec
| Brand | Farrow & Ball |
| Name | Loggia |
| SKU | No. 232 |
| Hex | #AE6D5C |
| RGB | 174, 109, 92 |
| HSL | 12°, 34%, 52% |
| LRV | 21 |
| Undertone | warm red tone |
| Family | Brown |
About Farrow & Ball Loggia
With an LRV of 21, Loggia is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Loggia works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Browns ground a room and pair naturally with leather, wood and warm metals.
Closest matches by brand
15 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all brown from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Magnolia Home
Diamond Vogel
Hirshfield's
Rodda
C2 Paint
Kompozit
Similar Farrow & Ball colors
closest in the Farrow & Ball deckThe nearest shades to Loggia within Farrow & Ball's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #AE6D5C in HSL space. Pair Loggia with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Farrow & Ball Loggia Equivalents at Other Brands
Matching Loggia from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Farrow & Ball No. 232 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Loggia
At Sherwin-Williams, the closest color to Loggia is Cavern Clay (SW 7701) — very close at ΔE 2.79, though not an exact twin. It sits at the same lightness (LRV 20 vs 21) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Cavern Clay swatch →
Behr Equivalent of Loggia
Behr's nearest match is Terra Cotta Urn (PPU2-12), visually identical in normal room light (ΔE 1.44). It sits at the same lightness (LRV 21 vs 21) and carries a warm red undertone, so it substitutes for Loggia without repainting risk. See the full Terra Cotta Urn swatch →
Benjamin Moore Equivalent of Loggia
Benjamin Moore's nearest match is Spoonful of Sugar (041), visually identical in normal room light (ΔE 1.36). It sits at the same lightness (LRV 21 vs 21) and carries a warm red undertone, so it substitutes for Loggia without repainting risk. See the full Spoonful of Sugar swatch →
Valspar Equivalent of Loggia
Valspar's nearest match is Pajarito Red (2001-7B), visually identical in normal room light (ΔE 1.93). It runs slightly darker (LRV 19.3 vs 21) and carries a warm red undertone, so it substitutes for Loggia without repainting risk. See the full Pajarito Red swatch →
PPG / Glidden Equivalent of Loggia
PPG / Glidden's nearest match is Amaretto (PPG1066-6), visually identical in normal room light (ΔE 1.67). It sits at the same lightness (LRV 21 vs 21) and carries a warm red undertone, so it substitutes for Loggia without repainting risk. See the full Amaretto swatch →
Glidden Equivalent of Loggia
Glidden's nearest match is Amaretto (PPG1066-6), visually identical in normal room light (ΔE 1.27). It sits at the same lightness (LRV 21 vs 21) and carries a warm red undertone, so it substitutes for Loggia without repainting risk. See the full Amaretto swatch →
Dutch Boy Equivalent of Loggia
At Dutch Boy, the closest color to Loggia is Aged Clay (305-5DB) — very close at ΔE 2.77, though not an exact twin. It sits at the same lightness (LRV 21 vs 21) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Aged Clay swatch →
HGTV Home by Sherwin-Williams Equivalent of Loggia
At HGTV Home by Sherwin-Williams, the closest color to Loggia is Cavern Clay (HGSW 7701) — very close at ΔE 2.79, though not an exact twin. It sits at the same lightness (LRV 20 vs 21) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Cavern Clay swatch →
Dunn-Edwards Equivalent of Loggia
Dunn-Edwards has no exact twin of Loggia. The nearest is Arizona Clay (DET454) at ΔE 3.93 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 22 vs 21). Compare large swatches before substituting. See the full Arizona Clay swatch →
Magnolia Home Equivalent of Loggia
Magnolia Home has no exact twin of Loggia. The nearest is Work Worn Wood (JG-35) at ΔE 4.9 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 21 vs 21). Compare large swatches before substituting. See the full Work Worn Wood swatch →
Diamond Vogel Equivalent of Loggia
Diamond Vogel's nearest match is Spiced Carrot (0052), visually identical in normal room light (ΔE 1.89). It runs slightly darker (LRV 19 vs 21) and carries a warm red undertone, so it substitutes for Loggia without repainting risk. See the full Spiced Carrot swatch →
Hirshfield's Equivalent of Loggia
Hirshfield's's nearest match is Caramel Candy (0051), visually identical in normal room light (ΔE 1.88). It runs slightly lighter (LRV 23 vs 21) and carries a warm red undertone, so it substitutes for Loggia without repainting risk. See the full Caramel Candy swatch →
Rodda Equivalent of Loggia
At Rodda, the closest color to Loggia is Terracotta (CA224) — very close at ΔE 2.24, though not an exact twin. It runs slightly darker (LRV 19 vs 21) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Terracotta swatch →
Kompozit Equivalent of Loggia
Kompozit's nearest match is Caramel Candy (0051), visually identical in normal room light (ΔE 1.88). It sits at the same lightness (LRV 22 vs 21) and carries a warm red undertone, so it substitutes for Loggia without repainting risk. See the full Caramel Candy swatch →