Color guide · Farrow & Ball · Pink

Crimson Red

No. W93 · #A97576 · LRV 22 · warm red tone

No. W93 · #A97576 · LRV 22 — warm red tone, dark — high drama, needs strong daylight or warm bulbs.

Crimson RedFarrow & Ball · No. W93
The color, edge to edge.Use your own photo →
Crimson Red
FARROW & BALL · No. W93 · #A97576
Brand · codeFarrow & BallNo. W93 · all Farrow & Ball pinks
LRV22Dark — high drama, needs strong daylight or warm bulbs.
Undertonewarm red tone
FamilyPink
Hex · RGB · HSL#A97576 · 169, 117, 118 · 359°, 23%, 56%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1Aged Wine12
  2. 2Plum Dandy17
  3. 3Crimson Red22
  4. 4Vintage Tea Rose47
  5. 5Mauve It52
Undertone and depth

What Color Is Crimson Red, Really?

Crimson Red reads as a warm red tone — dark — high drama, needs strong daylight or warm bulbs. The notes below cover how Farrow & Ball No. W93 behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Crimson Red

Crimson Red works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Soft pinks flatter bedrooms and nurseries; deeper ones make a confident statement.

Light by light

How Lighting Changes Crimson Red

With an LRV of 22, Crimson Red is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.

Test it in your light, not a showroom's

Most complaints about Crimson Red are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

Upload a photoPainted in about a minuteFree, no account
Visualize in your room
Same color, different store

Need It From Another Brand?

Any paint counter can custom-tint Farrow & Ball No. W93 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.

Same deck, next chip over

Similar Farrow & Ball Colors

The nearest shades to Crimson Red within Farrow & Ball's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Crimson Red · 5.5 : 1 · passes AAWhite text on Crimson Red · 3.8 : 1 · large text only

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #A97576 in HSL space. Pair Crimson Red with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#A97576 + #75A9A8
TRIADIC
#A97576 · #76A975 · #7576A9
ANALOGOUS
#A97590 · #A97576 · #A98E75

Have you painted with Crimson Red?

Rate it — one tap helps the next reader decide.

Ask a Question

Jessica Williams

Not sure about Crimson Red in your room?

Ask Jessica below — every question gets a real reply, usually within a day.

Keep exploring