Color spec
| Brand | Farrow & Ball |
| Name | Kittiwake |
| SKU | No. 307 |
| Hex | #98ACBA |
| RGB | 152, 172, 186 |
| HSL | 205°, 20%, 66% |
| LRV | 40 |
| Undertone | cool blue tone |
| Family | Gray |
About Farrow & Ball Kittiwake
Kittiwake sits in the mid-range at LRV 40, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its blue undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Kittiwake is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Grays like this read as a modern neutral and sit comfortably alongside both warm woods and cool metals.
Closest matches by brand
17 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all gray from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Magnolia Home
Diamond Vogel
Hirshfield's
Rodda
C2 Paint
Clare
Backdrop
Kompozit
Similar Farrow & Ball colors
closest in the Farrow & Ball deckThe nearest shades to Kittiwake within Farrow & Ball's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #98ACBA in HSL space. Pair Kittiwake with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Farrow & Ball Kittiwake Equivalents at Other Brands
Matching Kittiwake from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Farrow & Ball No. 307 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Kittiwake
Sherwin-Williams's nearest match is Aleutian (SW 6241), visually identical in normal room light (ΔE 1.32). It sits at the same lightness (LRV 39 vs 40) and carries a cool blue undertone, so it substitutes for Kittiwake without repainting risk. See the full Aleutian swatch →
Behr Equivalent of Kittiwake
The closest Behr equivalent of Kittiwake is Heather Gray (BNC-09). At ΔE 0.98 the two are indistinguishable on a wall — it carries the same cool blue undertone and runs slightly darker (LRV 38 vs 40). If Behr is your counter, order Heather Gray and you'll get the same color. See the full Heather Gray swatch →
Benjamin Moore Equivalent of Kittiwake
Benjamin Moore's nearest match is Winter Lake (2129-50), visually identical in normal room light (ΔE 1.75). It sits at the same lightness (LRV 40 vs 40) and carries a cool blue undertone, so it substitutes for Kittiwake without repainting risk. See the full Winter Lake swatch →
Valspar Equivalent of Kittiwake
Valspar's nearest match is Cool Customer (V107-4), visually identical in normal room light (ΔE 1.29). It runs slightly darker (LRV 38.4 vs 40) and carries a cool blue undertone, so it substitutes for Kittiwake without repainting risk. See the full Cool Customer swatch →
PPG / Glidden Equivalent of Kittiwake
At PPG / Glidden, the closest color to Kittiwake is Inevitable (PPG10-24) — very close at ΔE 2.97, though not an exact twin. It sits at the same lightness (LRV 39 vs 40) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Inevitable swatch →
Glidden Equivalent of Kittiwake
At Glidden, the closest color to Kittiwake is Inevitable (PPG10-24) — very close at ΔE 2.97, though not an exact twin. It sits at the same lightness (LRV 39 vs 40) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Inevitable swatch →
Dutch Boy Equivalent of Kittiwake
Dutch Boy has no exact twin of Kittiwake. The nearest is Master Matt (335-4DB) at ΔE 4.55 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 40 vs 40). Compare large swatches before substituting. See the full Master Matt swatch →
HGTV Home by Sherwin-Williams Equivalent of Kittiwake
HGTV Home by Sherwin-Williams's nearest match is Aleutian (HGSW 3355), visually identical in normal room light (ΔE 1.32). It sits at the same lightness (LRV 39 vs 40) and carries a cool blue undertone, so it substitutes for Kittiwake without repainting risk. See the full Aleutian swatch →
Dunn-Edwards Equivalent of Kittiwake
At Dunn-Edwards, the closest color to Kittiwake is Irogon Blue (DEC796) — very close at ΔE 2.29, though not an exact twin. It runs slightly darker (LRV 37 vs 40) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Irogon Blue swatch →
Magnolia Home Equivalent of Kittiwake
Magnolia Home has no exact twin of Kittiwake. The nearest is Winter Solstice (JG-89) at ΔE 3.63 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 37 vs 40). Compare large swatches before substituting. See the full Winter Solstice swatch →
Diamond Vogel Equivalent of Kittiwake
Diamond Vogel's nearest match is Chicago Skyline (0631), visually identical in normal room light (ΔE 1.29). It runs slightly lighter (LRV 42 vs 40) and carries a cool blue undertone, so it substitutes for Kittiwake without repainting risk. See the full Chicago Skyline swatch →
Hirshfield's Equivalent of Kittiwake
Hirshfield's's nearest match is Chicago Skyline (0631), visually identical in normal room light (ΔE 1.34). It runs slightly lighter (LRV 42 vs 40) and carries a cool blue undertone, so it substitutes for Kittiwake without repainting risk. See the full Chicago Skyline swatch →
Rodda Equivalent of Kittiwake
At Rodda, the closest color to Kittiwake is Sheer Clouds (R087) — very close at ΔE 2.37, though not an exact twin. It runs slightly lighter (LRV 42 vs 40) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Sheer Clouds swatch →
C2 Paint Equivalent of Kittiwake
C2 Paint has no exact twin of Kittiwake. The nearest is Approaching Storm (BD12) at ΔE 3.63 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 39 vs 40). Compare large swatches before substituting. See the full Approaching Storm swatch →
Clare Equivalent of Kittiwake
Clare has no exact twin of Kittiwake. The nearest is Good Jeans (PNT100-LT-38) at ΔE 3.82 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 36 vs 40). Compare large swatches before substituting. See the full Good Jeans swatch →
Backdrop Equivalent of Kittiwake
Backdrop has no exact twin of Kittiwake. The nearest is Underdog (BD-UD) at ΔE 4.36 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 41 vs 40). Compare large swatches before substituting. See the full Underdog swatch →
Kompozit Equivalent of Kittiwake
Kompozit's nearest match is Chicago Skyline (0631), visually identical in normal room light (ΔE 1.34). It sits at the same lightness (LRV 40 vs 40) and carries a cool blue undertone, so it substitutes for Kittiwake without repainting risk. See the full Chicago Skyline swatch →