Color spec
| Brand | Dunn-Edwards |
| Name | Purple Pride |
| SKU | DE5991 |
| Hex | #A274B5 |
| RGB | 162, 116, 181 |
| HSL | 282°, 31%, 58% |
| LRV | 22 |
| Undertone | cool violet tone |
| Family | Purple |
About Dunn-Edwards Purple Pride
With an LRV of 22, Purple Pride is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its violet undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Purple Pride works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.
Closest matches by brand
10 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all purple from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
Diamond Vogel
Hirshfield's
Kompozit
Similar Dunn-Edwards colors
closest in the Dunn-Edwards deckThe nearest shades to Purple Pride within Dunn-Edwards's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #A274B5 in HSL space. Pair Purple Pride with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Dunn-Edwards Purple Pride Equivalents at Other Brands
Matching Purple Pride from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Dunn-Edwards DE5991 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Purple Pride
Sherwin-Williams has no exact twin of Purple Pride. The nearest is Lavish Lavender (SW 6975) at ΔE 4.06 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 22 vs 22). Compare large swatches before substituting. See the full Lavish Lavender swatch →
Behr Equivalent of Purple Pride
Behr has no exact twin of Purple Pride. The nearest is Degas Pink (100D-4) at ΔE 3.58 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 23 vs 22). Compare large swatches before substituting. See the full Degas Pink swatch →
Benjamin Moore Equivalent of Purple Pride
Benjamin Moore has no exact twin of Purple Pride. The nearest is Charmed Violet (1398) at ΔE 4.32 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 24 vs 22). Compare large swatches before substituting. See the full Charmed Violet swatch →
Valspar Equivalent of Purple Pride
At Valspar, the closest color to Purple Pride is Plum Burst (4002-10B) — very close at ΔE 3.46, though not an exact twin. It runs slightly lighter (LRV 24.2 vs 22) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Plum Burst swatch →
PPG / Glidden Equivalent of Purple Pride
PPG / Glidden's nearest match is Bell Heather (PPG1250-6), visually identical in normal room light (ΔE 1.77). It runs slightly lighter (LRV 24 vs 22) and carries a cool violet undertone, so it substitutes for Purple Pride without repainting risk. See the full Bell Heather swatch →
Glidden Equivalent of Purple Pride
Glidden's nearest match is Bell Heather (PPG1250-6), visually identical in normal room light (ΔE 1.37). It runs slightly lighter (LRV 24 vs 22) and carries a cool violet undertone, so it substitutes for Purple Pride without repainting risk. See the full Bell Heather swatch →
Dutch Boy Equivalent of Purple Pride
Dutch Boy has no exact twin of Purple Pride. The nearest is Orchid Petals (145-5DB) at ΔE 4.77 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 25 vs 22). Compare large swatches before substituting. See the full Orchid Petals swatch →
Diamond Vogel Equivalent of Purple Pride
Diamond Vogel's nearest match is Crown Jewels (1193), visually identical in normal room light (ΔE 1.84). It sits at the same lightness (LRV 22 vs 22) and carries a cool violet undertone, so it substitutes for Purple Pride without repainting risk. See the full Crown Jewels swatch →
Hirshfield's Equivalent of Purple Pride
Hirshfield's has no exact twin of Purple Pride. The nearest is Moonlight Melody (1179) at ΔE 3.71 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 27 vs 22). Compare large swatches before substituting. See the full Moonlight Melody swatch →
Kompozit Equivalent of Purple Pride
Kompozit has no exact twin of Purple Pride. The nearest is Moonlight Melody (1179) at ΔE 3.71 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 25 vs 22). Compare large swatches before substituting. See the full Moonlight Melody swatch →