Plum Power
DE5985 · #7E5E8D · LRV 14 — cool violet tone, dark — high drama, needs strong daylight or warm bulbs.
- 1Nocturne Shade5
- 2Plum Power14
- 3Gothic Purple24
- 4Hazy Lilac29
What Color Is Plum Power, Really?
Plum Power reads as a cool violet tone — dark — high drama, needs strong daylight or warm bulbs. The notes below cover how Dunn-Edwards DE5985 behaves in different light and the closest matches at competing US brands.
Best Rooms and Uses for Plum Power
Plum Power works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.
How Lighting Changes Plum Power
With an LRV of 14, Plum Power is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its violet undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Most complaints about Plum Power are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.
Need It From Another Brand?
Any paint counter can custom-tint Dunn-Edwards DE5985 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.
| Brand | Closest color | ΔE | LRV | |
|---|---|---|---|---|
| Sherwin-Williams | ClematisSW 6831 · Sherwin-Williams | 3.0 | 16 | Color page → |
| Behr | NotoriousM570-6 · Behr | 3.6 | 15 | Color page → |
| Benjamin Moore | Fire and Ice1392 · Benjamin Moore | 3.5 | 15 | Color page → |
| Valspar | Vivacious VioletV038-5 · Valspar | 2.7 | 15.9 | Color page → |
| PPG / Glidden | Royal LilacPPG1250-7 · PPG / Glidden | 3.5 | 14 | Color page → |
| Glidden | Amethyst Jewel50RB 14/232 · Glidden | 2.4 | 14 | Color page → |
Similar Dunn-Edwards Colors
The nearest shades to Plum Power within Dunn-Edwards's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.
Coordinated palette
Generated by hue-rotating #7E5E8D in HSL space. Pair Plum Power with one accent and one neutral — the swatches below are starting points, not final picks.
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