Color guide · Benjamin Moore · Brown

Rural Earth

1239 · #5F5047 · LRV 10 · warm red-orange tone

1239 · #5F5047 · LRV 10 — warm red-orange tone, dark — high drama, needs strong daylight or warm bulbs.

Rural EarthBenjamin Moore · 1239
The color, edge to edge.Use your own photo →
Rural Earth
BENJAMIN MOORE · 1239 · #5F5047
Brand · codeBenjamin Moore1239 · all Benjamin Moore browns
LRV10Dark — high drama, needs strong daylight or warm bulbs.
Undertonewarm red-orange tone
FamilyBrown
Hex · RGB · HSL#5F5047 · 95, 80, 71 · 22°, 14%, 33%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1Mahogany0
  2. 2Turkish Coffee5
  3. 3Rural Earth10
  4. 4Cavern Clay20
  5. 5Redend Point30
Undertone and depth

What Color Is Rural Earth, Really?

Rural Earth reads as a warm red-orange tone — dark — high drama, needs strong daylight or warm bulbs. The notes below cover how Benjamin Moore 1239 behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Rural Earth

Rural Earth works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Browns ground a room and pair naturally with leather, wood and warm metals.

Light by light

How Lighting Changes Rural Earth

With an LRV of 10, Rural Earth is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its orange undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.

Test it in your light, not a showroom's

Most complaints about Rural Earth are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

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Same color, different store

Need It From Another Brand?

Any paint counter can custom-tint Benjamin Moore 1239 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.

Same deck, next chip over

Similar Benjamin Moore Colors

The nearest shades to Rural Earth within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Rural Earth · 2.7 : 1 · fails for textWhite text on Rural Earth · 7.7 : 1 · passes AA and AAA

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #5F5047 in HSL space. Pair Rural Earth with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#5F5047 + #47565F
TRIADIC
#5F5047 · #475F50 · #50475F
ANALOGOUS
#5F474A · #5F5047 · #5F5C47

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Jessica Williams

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