Color spec
| Brand | Benjamin Moore |
| Name | Orange Juice |
| SKU | 2017-10 |
| Hex | #F98A0C |
| RGB | 249, 138, 12 |
| HSL | 32°, 95%, 51% |
| LRV | 38 |
| Undertone | warm red-orange tone |
| Family | Orange |
About Benjamin Moore Orange Juice
Orange Juice sits in the mid-range at LRV 38, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its orange undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Orange Juice is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Earthy oranges and terracottas warm up dining rooms and entries.
Closest matches by brand
10 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all orange from that brand.
Sherwin-Williams
Behr
Valspar
PPG / Glidden
Glidden
Dutch Boy
Dunn-Edwards
Diamond Vogel
Hirshfield's
Kompozit
Similar Benjamin Moore colors
closest in the Benjamin Moore deckThe nearest shades to Orange Juice within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #F98A0C in HSL space. Pair Orange Juice with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Benjamin Moore Orange Juice Equivalents at Other Brands
Matching Orange Juice from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Benjamin Moore 2017-10 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Orange Juice
At Sherwin-Williams, the closest color to Orange Juice is Mandarin (SW 6891) — very close at ΔE 2.51, though not an exact twin. It sits at the same lightness (LRV 38 vs 38) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Mandarin swatch →
Behr Equivalent of Orange Juice
At Behr, the closest color to Orange Juice is Amber Glow (280B-6) — very close at ΔE 2.11, though not an exact twin. It sits at the same lightness (LRV 37 vs 38) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Amber Glow swatch →
Valspar Equivalent of Orange Juice
The closest Valspar equivalent of Orange Juice is Orange Fruit (2011-1). At ΔE 0.64 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and sits at the same lightness (LRV 38.5 vs 38). If Valspar is your counter, order Orange Fruit and you'll get the same color. See the full Orange Fruit swatch →
PPG / Glidden Equivalent of Orange Juice
PPG / Glidden has no exact twin of Orange Juice. The nearest is Dynamo (PPG17-22) at ΔE 4 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 39 vs 38). Compare large swatches before substituting. See the full Dynamo swatch →
Glidden Equivalent of Orange Juice
At Glidden, the closest color to Orange Juice is Jack O Lantern (89YR 36/694) — very close at ΔE 2.42, though not an exact twin. It runs slightly darker (LRV 36 vs 38) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Jack O Lantern swatch →
Dutch Boy Equivalent of Orange Juice
At Dutch Boy, the closest color to Orange Juice is Citrus Kissed (110-6DB) — very close at ΔE 2.88, though not an exact twin. It sits at the same lightness (LRV 39 vs 38) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Citrus Kissed swatch →
Dunn-Edwards Equivalent of Orange Juice
At Dunn-Edwards, the closest color to Orange Juice is Instant Orange (DEA114) — very close at ΔE 2.6, though not an exact twin. It sits at the same lightness (LRV 39 vs 38) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Instant Orange swatch →