Color guide · Benjamin Moore · Purple

Lilac Pink

2074-40 · #C280B4 · LRV 32 · warm magenta tone

2074-40 · #C280B4 · LRV 32 — warm magenta tone, mid-tone — versatile but shifts visibly with light.

Lilac PinkBenjamin Moore · 2074-40
The color, edge to edge.Use your own photo →
Lilac Pink
BENJAMIN MOORE · 2074-40 · #C280B4
Brand · codeBenjamin Moore2074-40 · all Benjamin Moore purples
LRV32Mid-tone — versatile but shifts visibly with light.
Undertonewarm magenta tone
FamilyPurple
Hex · RGB · HSL#C280B4 · 194, 128, 180 · 313°, 35%, 63%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1Blue Nova17
  2. 2Gothic Purple24
  3. 3Lilac Pink32
  4. 4French Lilac56
  5. 5Potentially Purple62
Undertone and depth

What Color Is Lilac Pink, Really?

Lilac Pink reads as a warm magenta tone — mid-tone — versatile but shifts visibly with light. The notes below cover how Benjamin Moore 2074-40 behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Lilac Pink

Lilac Pink is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.

Light by light

How Lighting Changes Lilac Pink

Lilac Pink sits in the mid-range at LRV 32, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its magenta undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.

Test it in your light, not a showroom's

Most complaints about Lilac Pink are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

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Visualize in your room
Same color, different store

Need It From Another Brand?

Any paint counter can custom-tint Benjamin Moore 2074-40 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.

Same deck, next chip over

Similar Benjamin Moore Colors

The nearest shades to Lilac Pink within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Lilac Pink · 7 : 1 · passes AA and AAAWhite text on Lilac Pink · 3 : 1 · large text only

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #C280B4 in HSL space. Pair Lilac Pink with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#C280B4 + #80C28E
TRIADIC
#C280B4 · #B4C280 · #80B4C2
ANALOGOUS
#AF80C2 · #C280B4 · #C28093

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Jessica Williams

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