Color spec
| Brand | Benjamin Moore |
| Name | Heather Plum |
| SKU | 1396 |
| Hex | #BDADD5 |
| RGB | 189, 173, 213 |
| HSL | 264°, 32%, 76% |
| LRV | 46 |
| Undertone | cool violet tone |
| Family | Purple |
About Benjamin Moore Heather Plum
Heather Plum sits in the mid-range at LRV 46, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its violet undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Heather Plum is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.
Closest matches by brand
11 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all purple from that brand.
Sherwin-Williams
Behr
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Diamond Vogel
Hirshfield's
Kompozit
Similar Benjamin Moore colors
closest in the Benjamin Moore deckThe nearest shades to Heather Plum within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #BDADD5 in HSL space. Pair Heather Plum with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Benjamin Moore Heather Plum Equivalents at Other Brands
Matching Heather Plum from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Benjamin Moore 1396 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Heather Plum
At Sherwin-Williams, the closest color to Heather Plum is Magical (SW 6829) — very close at ΔE 2.23, though not an exact twin. It sits at the same lightness (LRV 46 vs 46) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Magical swatch →
Behr Equivalent of Heather Plum
Behr's nearest match is Soft Heather (680F-4), visually identical in normal room light (ΔE 1.3). It sits at the same lightness (LRV 45 vs 46) and carries a cool violet undertone, so it substitutes for Heather Plum without repainting risk. See the full Soft Heather swatch →
Valspar Equivalent of Heather Plum
At Valspar, the closest color to Heather Plum is Orchid House (1001-6A) — very close at ΔE 3.28, though not an exact twin. It sits at the same lightness (LRV 45 vs 46) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Orchid House swatch →
PPG / Glidden Equivalent of Heather Plum
PPG / Glidden has no exact twin of Heather Plum. The nearest is Windsor Purple (PPG1249-4) at ΔE 4.05 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 47 vs 46). Compare large swatches before substituting. See the full Windsor Purple swatch →
Glidden Equivalent of Heather Plum
Glidden has no exact twin of Heather Plum. The nearest is Empress Lilac (90BB 47/149) at ΔE 4.43 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 47 vs 46). Compare large swatches before substituting. See the full Empress Lilac swatch →
Dutch Boy Equivalent of Heather Plum
At Dutch Boy, the closest color to Heather Plum is Purple Kiss (143-4DB) — very close at ΔE 2.26, though not an exact twin. It sits at the same lightness (LRV 45 vs 46) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Purple Kiss swatch →
HGTV Home by Sherwin-Williams Equivalent of Heather Plum
At HGTV Home by Sherwin-Williams, the closest color to Heather Plum is Magical (HGSW 1425) — very close at ΔE 2.23, though not an exact twin. It sits at the same lightness (LRV 46 vs 46) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Magical swatch →
Dunn-Edwards Equivalent of Heather Plum
At Dunn-Edwards, the closest color to Heather Plum is Tinted Iris (DE5961) — very close at ΔE 3.25, though not an exact twin. It sits at the same lightness (LRV 47 vs 46) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Tinted Iris swatch →
Diamond Vogel Equivalent of Heather Plum
Diamond Vogel's nearest match is Grape Illusion (1241), visually identical in normal room light (ΔE 1.87). It runs slightly darker (LRV 43 vs 46) and carries a cool violet undertone, so it substitutes for Heather Plum without repainting risk. See the full Grape Illusion swatch →
Hirshfield's Equivalent of Heather Plum
At Hirshfield's, the closest color to Heather Plum is Grape's Treasure (1234) — very close at ΔE 2.11, though not an exact twin. It sits at the same lightness (LRV 47 vs 46) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Grape's Treasure swatch →
Kompozit Equivalent of Heather Plum
At Kompozit, the closest color to Heather Plum is Grape's Treasure (1234) — very close at ΔE 2.11, though not an exact twin. It sits at the same lightness (LRV 46 vs 46) and carries a cool violet undertone; sample both side by side if the room gets strong natural light. See the full Grape's Treasure swatch →