Color spec
| Brand | Benjamin Moore |
| Name | Enchanted |
| SKU | 2070-50 |
| Hex | #AFAFCB |
| RGB | 175, 175, 203 |
| HSL | 240°, 21%, 74% |
| LRV | 45 |
| Undertone | cool blue tone |
| Family | Purple |
About Benjamin Moore Enchanted
Enchanted sits in the mid-range at LRV 45, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its blue undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Enchanted is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.
Closest matches by brand
11 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all purple from that brand.
Sherwin-Williams
Behr
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Diamond Vogel
Hirshfield's
Kompozit
Similar Benjamin Moore colors
closest in the Benjamin Moore deckThe nearest shades to Enchanted within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #AFAFCB in HSL space. Pair Enchanted with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Benjamin Moore Enchanted Equivalents at Other Brands
Matching Enchanted from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Benjamin Moore 2070-50 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Enchanted
Sherwin-Williams has no exact twin of Enchanted. The nearest is Awesome Violet (SW 6815) at ΔE 4.57 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 45 vs 45). Compare large swatches before substituting. See the full Awesome Violet swatch →
Behr Equivalent of Enchanted
At Behr, the closest color to Enchanted is Plum Frost (660F-4) — very close at ΔE 2.29, though not an exact twin. It sits at the same lightness (LRV 45 vs 45) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Plum Frost swatch →
Valspar Equivalent of Enchanted
At Valspar, the closest color to Enchanted is Soul Sister (8003-48C) — very close at ΔE 2.5, though not an exact twin. It runs slightly darker (LRV 43 vs 45) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Soul Sister swatch →
PPG / Glidden Equivalent of Enchanted
PPG / Glidden has no exact twin of Enchanted. The nearest is Lovely Lilac (PPG1167-4) at ΔE 3.54 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 44 vs 45). Compare large swatches before substituting. See the full Lovely Lilac swatch →
Glidden Equivalent of Enchanted
At Glidden, the closest color to Enchanted is Glacier Bay Blue (50BB 46/129) — very close at ΔE 3.33, though not an exact twin. It sits at the same lightness (LRV 46 vs 45) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Glacier Bay Blue swatch →
Dutch Boy Equivalent of Enchanted
Dutch Boy has no exact twin of Enchanted. The nearest is Purple Kiss (143-4DB) at ΔE 4.43 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 45 vs 45). Compare large swatches before substituting. See the full Purple Kiss swatch →
HGTV Home by Sherwin-Williams Equivalent of Enchanted
HGTV Home by Sherwin-Williams has no exact twin of Enchanted. The nearest is Gentry Violet (HGSW 1404) at ΔE 4.57 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 45 vs 45). Compare large swatches before substituting. See the full Gentry Violet swatch →
Diamond Vogel Equivalent of Enchanted
Diamond Vogel has no exact twin of Enchanted. The nearest is Petunia Trail (1253) at ΔE 3.79 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 47 vs 45). Compare large swatches before substituting. See the full Petunia Trail swatch →
Hirshfield's Equivalent of Enchanted
At Hirshfield's, the closest color to Enchanted is Petunia Trail (1253) — very close at ΔE 3.43, though not an exact twin. It runs slightly lighter (LRV 47 vs 45) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Petunia Trail swatch →
Kompozit Equivalent of Enchanted
At Kompozit, the closest color to Enchanted is Petunia Trail (1253) — very close at ΔE 3.43, though not an exact twin. It sits at the same lightness (LRV 46 vs 45) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Petunia Trail swatch →