Grape Juice
2074-10 · #62334A · LRV 5 — warm magenta tone, very dark — reads black in most rooms.
- 1Grape Juice5
- 2Blue Nova17
- 3Gothic Purple24
What Color Is Grape Juice, Really?
Grape Juice reads as a warm magenta tone — very dark — reads black in most rooms. The notes below cover how Benjamin Moore 2074-10 behaves in different light and the closest matches at competing US brands.
Best Rooms and Uses for Grape Juice
Grape Juice earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Purples range from restful (bedrooms) to dramatic (powder rooms) depending on depth.
How Lighting Changes Grape Juice
At LRV 5, Grape Juice is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Its magenta undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.
Most complaints about Grape Juice are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.
Need It From Another Brand?
Any paint counter can custom-tint Benjamin Moore 2074-10 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.
| Brand | Closest color | ΔE | LRV | |
|---|---|---|---|---|
| Sherwin-Williams | BurgundySW 6300 · Sherwin-Williams | 4.9 | 5 | Color page → |
| Behr | Burnt Tile150F-7 · Behr | 3.8 | 5 | Color page → |
| Valspar | Ruby NightsV040-6 · Valspar | 1.6 | 6.2 | Color page → |
| PPG / Glidden | Love PotionPPG1179-7 · PPG / Glidden | 3.8 | 7 | Color page → |
| Glidden | Love PotionPPG1179-7 · Glidden | 4.2 | 7 | Color page → |
| Dutch Boy | Antiqued Fuchsia246-7DB · Dutch Boy | 2.0 | 6 | Color page → |
Similar Benjamin Moore Colors
The nearest shades to Grape Juice within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.
Coordinated palette
Generated by hue-rotating #62334A in HSL space. Pair Grape Juice with one accent and one neutral — the swatches below are starting points, not final picks.
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