Color spec
| Brand | Benjamin Moore |
| Name | Grand Canyon Red |
| SKU | 2090-10 |
| Hex | #974434 |
| RGB | 151, 68, 52 |
| HSL | 10°, 49%, 40% |
| LRV | 11 |
| Undertone | warm red tone |
| Family | Brown |
About Benjamin Moore Grand Canyon Red
With an LRV of 11, Grand Canyon Red is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Grand Canyon Red works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Browns ground a room and pair naturally with leather, wood and warm metals.
Closest matches by brand
14 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all brown from that brand.
Sherwin-Williams
Behr
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Magnolia Home
Diamond Vogel
Hirshfield's
Rodda
C2 Paint
Kompozit
Similar Benjamin Moore colors
closest in the Benjamin Moore deckThe nearest shades to Grand Canyon Red within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #974434 in HSL space. Pair Grand Canyon Red with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Benjamin Moore Grand Canyon Red Equivalents at Other Brands
Matching Grand Canyon Red from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Benjamin Moore 2090-10 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Grand Canyon Red
Sherwin-Williams's nearest match is Brick Paver (SW 7599), visually identical in normal room light (ΔE 1.42). It sits at the same lightness (LRV 10 vs 11) and carries a warm red undertone, so it substitutes for Grand Canyon Red without repainting risk. See the full Brick Paver swatch →
Behr Equivalent of Grand Canyon Red
At Behr, the closest color to Grand Canyon Red is Morocco Red (PPU2-17) — very close at ΔE 2.58, though not an exact twin. It sits at the same lightness (LRV 11 vs 11) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Morocco Red swatch →
Valspar Equivalent of Grand Canyon Red
The closest Valspar equivalent of Grand Canyon Red is Rambutan (P044). At ΔE 0.72 the two are indistinguishable on a wall — it carries the same warm red undertone and sits at the same lightness (LRV 10.6 vs 11). If Valspar is your counter, order Rambutan and you'll get the same color. See the full Rambutan swatch →
PPG / Glidden Equivalent of Grand Canyon Red
At PPG / Glidden, the closest color to Grand Canyon Red is Cedar Chest (PPG1065-7) — very close at ΔE 2.67, though not an exact twin. It sits at the same lightness (LRV 11 vs 11) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Cedar Chest swatch →
Glidden Equivalent of Grand Canyon Red
At Glidden, the closest color to Grand Canyon Red is Cedar Chest (PPG1065-7) — very close at ΔE 2.94, though not an exact twin. It sits at the same lightness (LRV 11 vs 11) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Cedar Chest swatch →
Dutch Boy Equivalent of Grand Canyon Red
At Dutch Boy, the closest color to Grand Canyon Red is Terra Orange (308-7DB) — very close at ΔE 2.18, though not an exact twin. It sits at the same lightness (LRV 11 vs 11) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Terra Orange swatch →
HGTV Home by Sherwin-Williams Equivalent of Grand Canyon Red
At HGTV Home by Sherwin-Williams, the closest color to Grand Canyon Red is Lustre Red (HGSW 2081) — very close at ΔE 2.71, though not an exact twin. It sits at the same lightness (LRV 12 vs 11) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Lustre Red swatch →
Dunn-Edwards Equivalent of Grand Canyon Red
Dunn-Edwards doesn't make a true equivalent of Grand Canyon Red — the nearest deck color, Attar of Rose (DET422), is clearly different (ΔE 5). For an exact match, any Dunn-Edwards retailer can custom-tint Benjamin Moore 2090-10 instead. See the full Attar of Rose swatch →
Magnolia Home Equivalent of Grand Canyon Red
Magnolia Home has no exact twin of Grand Canyon Red. The nearest is Home At Last (JG-30) at ΔE 4.73 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 13 vs 11). Compare large swatches before substituting. See the full Home At Last swatch →
Diamond Vogel Equivalent of Grand Canyon Red
Diamond Vogel has no exact twin of Grand Canyon Red. The nearest is Queen's Coat (H009) at ΔE 4.36 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 11 vs 11). Compare large swatches before substituting. See the full Queen's Coat swatch →
Hirshfield's Equivalent of Grand Canyon Red
Hirshfield's's nearest match is Dark Marmalade (1040), visually identical in normal room light (ΔE 1.42). It runs slightly lighter (LRV 13 vs 11) and carries a warm red undertone, so it substitutes for Grand Canyon Red without repainting risk. See the full Dark Marmalade swatch →
Rodda Equivalent of Grand Canyon Red
Rodda has no exact twin of Grand Canyon Red. The nearest is Picante (CA227) at ΔE 3.51 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 11 vs 11). Compare large swatches before substituting. See the full Picante swatch →
C2 Paint Equivalent of Grand Canyon Red
C2 Paint's nearest match is Fez (C2-569), visually identical in normal room light (ΔE 1.96). It sits at the same lightness (LRV 11 vs 11) and carries a warm red undertone, so it substitutes for Grand Canyon Red without repainting risk. See the full Fez swatch →
Kompozit Equivalent of Grand Canyon Red
Kompozit's nearest match is Dark Marmalade (1040), visually identical in normal room light (ΔE 1.42). It sits at the same lightness (LRV 12 vs 11) and carries a warm red undertone, so it substitutes for Grand Canyon Red without repainting risk. See the full Dark Marmalade swatch →